I ran a post a few months ago where I documented a complete challenge of getting 50 people to a seminar. I didn't get the 50 people, but I did keep updating the post so that people could follow along. A lot of people thought this was REALLY VALUABLE!!
NEW CHALLENGE FOR 2012
I beleive there is HUGE VALUE in documenting a sales process. Warts and all. So I am up for a new challenge and I am asking for suggestions. Could be a "cold calling challenge", could be a "direct marketing challenge".
What are some of the ways you've wanted to test out but you don't have the time or resources??
Hope this makes sense, I am putting myself up as a bit of a guinney pig here. But I also have the underlying conviction that most strategies work.. you just have to work them!!
Looking forward to your suggestions.