5 replies
Does anyone have suggestions on how to talk to HR departments at companies and get them to allow you to come in and give free training to the employees of these companies? I'm working with a not for profit group that offers free training for debit management. (not like a credit counseling bs, but more like a dave ramsey)

Thanks in advance.
#cold calling #cold calling techniques #departments #hr department #human resources
  • Profile picture of the author Croque
    Based on my experience with corporations (as a manager) big enough for a HR department, you'll have a hard time finding a company that will allow some randon person/company talk to their employees about anything.

    One of the main reasons is because the company might be liable for any issues that arise from their association with you. Plus, it will cost money for them to set the hours for the employees to be present.

    You'll need to figure a way to make it worthwhile for them to even consider the idea.

    Good luck.
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    • Profile picture of the author EnzoBlaque
      Originally Posted by Croque View Post

      Based on my experience with corporations (as a manager) big enough for a HR department, you'll have a hard time finding a company that will allow some randon person/company talk to their employees about anything.

      One of the main reasons is because the company might be liable for any issues that arise from their association with you. Plus, it will cost money for them to set the hours for the employees to be present.

      You'll need to figure a way to make it worthwhile for them to even consider the idea.

      Good luck.
      I would like to second this.

      Especially since you are offering your training for "free". I doubt any HR department would take you seriously i mean really, how valuable will your training be to their staff if you are just giving it away for free?

      Also I've found that I got most of my training gigs through networking, advertising and referrals.

      In my experience, I have found that HR guys 'come to me' when 'they decide' that their staff need some training, not the other way round.. But of course, there are always exceptions.

      My advice to you would be to slightly alter your approach. There are several ways you can generate these types of leads without expelling too much effort.

      Put some brochures or flyers together.. run a few Radio ads.. Throw some small ads in some local newspapers.. Put some ads on craigslist. grab a few business cards and head out to some networking events.

      Really, there are so many ways that you can tackle this. But the KEY is that you make them come to you instead of you chasing them.. Because at the end of the day, there actually needs to be a genuine problem in their business before they agree to having someone come in and help them make improvements. There is just no way that you can somehow guess which companies 'need' your service by randomly contacting different HR departments.

      Enzo
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  • Profile picture of the author more control
    I'd say it would be wise to have a sales pitch worked up in your head. A short piece to highlight the benefits for the employees. Given that you going to be using up the employees time away from their standard tasks in the work place it would be wise to give some benefits to the HR staff so that they can weigh the pros/cons of training
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  • Profile picture of the author customertools
    Thanks for the advise... I've got to begin cold calling on this on Monday... I've also been looking for things on eventbrite.com to see if I could find some meetings I could attend and possibly get an audience with. I'm also considering setting up an eventbrite meeting and seeing if I can get some attendees.
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  • Profile picture of the author Ninja Ana
    This is cool.. In my experience some companies like our company allow this kind of free training as part of their employee benefit program especially on handling personal finances.

    All you have to do is to inform your prospective company through a letter / email with your non-profit company logo about your objective and the benefits that their employee will get from your training plus a little company profile about your non-profit company.
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