If you are scared to death of making those calls then maybe what I went through/learned will help you a bit and convince you to stop reading and start dialing.
It took me a year to even think realistically about picking up the phone. It took several months to get my mind around the idea that it was fast becoming a reality and 1 week of literally dialing, hanging up, getting psyched out and cursing myself as "A *%$& failure loser". It was brutal.
I am finally doing it and I am happy about that.
Last week I got off the computer and got my script, list and my nerves and set out to stare at the phone. And that's what I did. I would dial, freak out and hang up...and dial again.
I called one business so many times they actually called me back and said "We are getting a bunch of calls from this number, can we help you". And you know what? I STILL choked and said "Uhhh, sorry I had the wrong number."
If you are sitting there starting at the phone thinking you are the only one...you are so not alone.
I also tried calling Hawaii (I don't live there....I figured the calls would be easier if I had no connection with the place I was calling). Yea...that's a real thing I did.
I STILL choked.
Then I just couldn't take the voices in my own head anymore. The self doubt was too intense......I had to actually ready my script when somebody answered. If they laughed at me, oh well.....I had to know.
I fumbled through it and guess what? I didn't die. Nobody yelled at me.
Nobody has yelled at me yet. In fact, people are VERY NICE and many of them have even thanked me for the call!
I haven't made a sale yet, and I really haven't made a lot of calls...but I am 100000% sure that I will make a sale in the next 1 - 2 weeks. If that sounds long, please consider how long I've previously went without any sales...or leads....or anything.
I'm fine knowing the worst is over for me if that makes any sense.
Here is my script (Thanks to John Durham and your report, which helped me out more than any WSO I bought.)
"Hey, this is Wally and I'm a new web designer in town and I am just wondering if you guys have any website projects you've been putting off that we could help you out with today".
That's it. It's simple, and it probably sucks. It's not supposed to be great though. It is supposed to get me DOING SOMETHING...and since it's easy enough to say it's working.
Do you know how easy it is to analyze your script, your list and your "services offered" to death?
Well...you probably do if you are anything like me.
I had/have a lot of issue with thinking that I am wasting people's time with my calls, so in my mind I have to get a very short spiel out to build confidence. As I get better, and I WILL, then I will refine what I say.
For right now though, at least I'm not wondering "what if".
And you don't have to wonder either. I know this post will bore most of you, but if there is ONE PERSON out there who is/was like I am/was and you are thinking of how screwed you are, or how much you will hate your existence if you have to work for some dipshit the rest of your life, then I can sleep tonight knowing you took action after reading how ridiculous I was being.
I can't tell you how FREEING it is to just do this. And what about that panicky feeling?
It goes away VERY FAST....I promise. I literally have an anxiety disorder, and I've had to deal with it for all of my adult life...and I am just fine with these calls after I got about 5 of them done.
I know "systems" and WSO's seem like the next great thing, but for ME...they didn't work. I failed at them and they just delayed the inevitable. Honestly though, I wish I had done this SO MUCH SOONER.
So anyway, get off of the computer and pick up the phone. What's stopping you?
If you are scared shitless, you aren't alone...that's for sure, but I promise you with every fiber of my being that you WILL NOT die from a phone call. People won't laugh at you, and they won't hate you for "bothering" them.