Cold Calling Outsource

11 replies
I was wondering if anyone is using or has contemplated using an outsource for cold calling.

Just wondering only because I heard an ad on the radio for a company that cold calls for businesses.

Price depending, I may look into this further.

Has anyone done this?
#calling #cold #outsource
  • Profile picture of the author RyanJ
    I am also wondering about this. I have been looking on Elance for US based, experienced, telemarketers. Found a few that look good but not sure of I should go with it.
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    • Profile picture of the author DavePalermo
      Originally Posted by RyanJ View Post

      I am also wondering about this. I have been looking on Elance for US based, experienced, telemarketers. Found a few that look good but not sure of I should go with it.

      I myself wasn't looking on elance.
      If I did this I would go with a more reputable company.
      You do get what you pay for.

      And I would need a native American speaking person to call.
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  • Profile picture of the author Voasi
    Yes, I've spent plenty of money working with a few call centers and independents. You have to be willing to spend $100's of dollars for them to get it right. You need to have a tested script that you know has a high probability to generate leads.

    You also have to be willing to spend a lot of time helping them with rebuttals. All this means time and money. Can it be done? Absolutely. But it's not as easy as most people think were you just give them a few hundred bucks and say "Ok, call plumbers and let me know when you have a live transfer!"
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  • Profile picture of the author Robinmarsh12
    Cold calling is an expensive way to market any product really, you would need a huge budget and may never recoupe the costs.

    if that is the way you want to go then you should outsource it and put your time to better use. this is a job that any trained chimp can do.
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    • Profile picture of the author Mwind076
      You don't have to depend on elance or CL. There are plenty of qualified cold callers/appointment setters, US based, experienced, that you do not have to train...if you just look around You will get what you pay for.

      However, contrary to the advice here, it is NOT something a trained chimp can do. That is advice from someone that has zero idea what an experienced TM does. Those that know what they are doing, do not cost 100's of dollars to get it right, we know what to do because it is our job and has been for years. You will not have to train, teach rebuttals, give a script or monitor anyone worth their weight as a cold caller. You will also not get "live transfers" as this is a call center tactic and not what you get, or want from a cold caller working just for you.

      To the OP and anyone looking for real cold callers, I recommend you to not listen to anyone that doesn't do it for a living, and stick with those that know what they are talking about. I have PM'd you both.

      To those here giving advice about a field you have no knowledge about, but seem to have a bad taste for. I'm sorry you seem to have gotten screwed, but I suggest you refrain from spouting crap advice when you clearly don't know what you are talking about.
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      • Profile picture of the author Voasi
        Originally Posted by Mwind076 View Post

        You don't have to depend on elance or CL. There are plenty of qualified cold callers/appointment setters, US based, experienced, that you do not have to train...if you just look around You will get what you pay for
        Really offered a lot of great info there. Why not suggest someone if they're so abundant.

        Originally Posted by Mwind076 View Post

        However, contrary to the advice here, it is NOT something a trained chimp can do. That is advice from someone that has zero idea what an experienced TM does. Those that know what they are doing, do not cost 100's of dollars to get it right, we know what to do because it is our job and has been for years. You will not have to train, teach rebuttals, give a script or monitor anyone worth their weight as a cold caller. You will also not get "live transfers" as this is a call center tactic and not what you get, or want from a cold caller working just for you.
        Wow... you must be talking about me. Yes, I've worked with plenty of telemarketers. I've run 30+ shops and have had biz partners run 100+ shops.

        And yes, it does cost $100's from my experience. To get someone decent is somewhere in the $10/hr - $12hr. range +commish/bonuses. Even at $10 for 8 hours, we're talking $80. I've yet to run across any telemarketer closing $599 SEO deals from day one. Usually takes a week for a TM to understand your product, what sets you apart and eventually close a deal. I've had guys close in 2 days who were brand new, but we're still talking $200 to get them started.

        Originally Posted by Mwind076 View Post

        To the OP and anyone looking for real cold callers, I recommend you to not listen to anyone that doesn't do it for a living, and stick with those that know what they are talking about. I have PM'd you both.
        That's great if you do it... which you obviously provide that service. No, I don't run a telemarketing company, but I've hired plenty of TM's, over-seas and in my office.

        Originally Posted by Mwind076 View Post

        To those here giving advice about a field you have no knowledge about, but seem to have a bad taste for. I'm sorry you seem to have gotten screwed, but I suggest you refrain from spouting crap advice when you clearly don't know what you are talking about.
        You sure know how to make friends on here, clearly you know my life and what I've done. Here's my linkedin to get better acquainted with me, since you seem to know "so much"... Adam Maywald | LinkedIn

        I never said I had a bad taste in my mouth, but I'm real with the fact it's not as easy as just placing an Ad and saying "Ok, bring me clients!" ...which is how most people think is how it plays out. If you're someone that provides fantastic results for your clients, great... then you're one of the few and that's probably what makes you stand out, congratulations.
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        • Profile picture of the author Mwind076
          Originally Posted by Voasi View Post

          Really offered a lot of great info there. Why not suggest someone if they're so abundant.


          Wow... you must be talking about me. Yes, I've worked with plenty of telemarketers. I've run 30+ shops and have had biz partners run 100+ shops.

          And yes, it does cost $100's from my experience. To get someone decent is somewhere in the $10/hr - $12hr. range +commish/bonuses. Even at $10 for 8 hours, we're talking $80. I've yet to run across any telemarketer closing $599 SEO deals from day one. Usually takes a week for a TM to understand your product, what sets you apart and eventually close a deal. I've had guys close in 2 days who were brand new, but we're still talking $200 to get them started.


          That's great if you do it... which you obviously provide that service. No, I don't run a telemarketing company, but I've hired plenty of TM's, over-seas and in my office.


          You sure know how to make friends on here, clearly you know my life and what I've done. Here's my linkedin to get better acquainted with me, since you seem to know "so much"... Adam Maywald | LinkedIn

          I never said I had a bad taste in my mouth, but I'm real with the fact it's not as easy as just placing an Ad and saying "Ok, bring me clients!" ...which is how most people think is how it plays out. If you're someone that provides fantastic results for your clients, great... then you're one of the few and that's probably what makes you stand out, congratulations.
          I did not name names because I was not using this to promote myself, which is why I PM'd both of them.

          I was referring to you, since you seemed to have no idea or even try to find out what the OP and the next poster were looking for. There is a difference in cold callers, telemarketers and appointment setters. They both stated telemarketers and cold calling. Those mean different things to different people.

          Now that we have your whole scenario of why you stated that they cost hundreds to start up...we can see why you are jaded. Telemarketers that SELL your product, or that you want to close your sale DO take forever to train...why? Because they are not salespeople! If you want someone to sell your product, hire an appointment setter to set you qualified appointments, then you or your salesperson make the call and sell it.

          What you described is a common mistake and the reason people get upset with telemarketers/cold calling. You want to pay 10-12 dollars per hour and expect them to do your job, or a job they have little training (or desire) to do? Why would you do that? Why not hire someone that can actually help and benefit your company? Why not spend what a quality cold caller is worth instead of trying to get off cheap?

          No, I have plenty of friends on here...you're right. I'm not here to coddle or make you feel better about your incorrect advice. I am here, as someone that does it daily, to give constructive help. Not here as someone, like you, that does not do it and doesn't know what cold callers do. You know what you wanted them to do and since you went about it wrong, it didn't work out for you, and you don't recommend them...it's your fault, not theirs.

          As for who you are, I don't need to know, I don't need your services. I do know what I'm doing though, and do have plenty of clients. Yay me!

          One last note, the comments I made were for you and the troll that only has a random website as her signature, but apparently you were real enough to answer for yourself. Kudos!
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  • Profile picture of the author robgee123
    Hey, I do this all the time!

    Here in the UK we have a website called gumtree - which hosts free classified ads - kinda like craigslist but waaaay more pleasing on the eye!

    I post ads on there looking for 'Appointment Setters' and pay them per appointment or agree on a commission per sale, usually 10%!!

    It definitely works & saves me a heck of a lot of time.

    Good luck
    -Robbie
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  • Profile picture of the author MaxwellB
    Well in fact it does require a significant amount of patience and time, which means capital as well.

    Not to "get it right" but because telemarketing or outsourced sales in any fashion is a long term solution. You don't have someone cold call for a week and then stop. Then cold call then stop in a month.

    You have someone with a goal whether that's sales or setting appointments and you need to give them time to fill your sales pipeline (appointments) or create their own sales pipeline of interested prospects (sales).

    If a typical sales cycle is a month you need to at least give it 2-3 months of consistent effort.

    Which is why it can become expensive.

    But then again I use the term expensive lightly because people are in this thread saying $80 bucks and $200 bucks is expensive/a lot of money.

    The one piece of advice I can give you is whoever you use understand that it may take a few weeks to know if it WILL be successful in the long run but 2-3 months for it to actually become successful in every single sense of the word.

    What I mean is you could buy a 100 hour pilot or a trial of 25-50 appointments and see that the appointments are good, consistent and you get a good quantity (hourly) but you won't have a truly successful campaign for a couple months when you let enough deals progress and go through your sales cycle.
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    • Profile picture of the author Matt121
      Originally Posted by MaxwellB View Post

      Well in fact it does require a significant amount of patience and time, which means capital as well.

      Not to "get it right" but because telemarketing or outsourced sales in any fashion is a long term solution. You don't have someone cold call for a week and then stop. Then cold call then stop in a month.

      You have someone with a goal whether that's sales or setting appointments and you need to give them time to fill your sales pipeline (appointments) or create their own sales pipeline of interested prospects (sales).

      If a typical sales cycle is a month you need to at least give it 2-3 months of consistent effort.

      Which is why it can become expensive.

      But then again I use the term expensive lightly because people are in this thread saying $80 bucks and $200 bucks is expensive/a lot of money.

      The one piece of advice I can give you is whoever you use understand that it may take a few weeks to know if it WILL be successful in the long run but 2-3 months for it to actually become successful in every single sense of the word.

      What I mean is you could buy a 100 hour pilot or a trial of 25-50 appointments and see that the appointments are good, consistent and you get a good quantity (hourly) but you won't have a truly successful campaign for a couple months when you let enough deals progress and go through your sales cycle.
      I agree with this. The person you get should be goal oriented. Getting leads and setting appointments can become a painstaking task but your cold caller (or cold callers) should understand the goals that needs to be achieved during the course of the campaign.
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  • Profile picture of the author ambrking
    There are many companies that you can outsource your cold calling too. What is good with these companies is they have a wide database, so all you need to do is specify what you need like location and then set your qualifications.
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