[ HELP ] Problems to get appointments.
first of all I have to say that english is not my native language so if I make any mistake, I'm sorry.
Ok, let's go to my problem.
I have to set appointments and I use cold calling and direct mail but if I have to be honest I don't feel to do a great work.
I offer a great service here in Italy ( we are building a buyers group like groupon but also offline ) to increase sales but I have problems to get appointments.
When I do cold calling, I get 1-2 appointments every 100 calls and that's not good because I " burn " too much opportunities.
I'm good at explaining what I offer and I'm good to sell my service but 95% of the times I don't have the possibility to show them this project.
What I need is to increase the possibility to get an appointment, nothing more.
So, excluding cold calling and direct mail, how can I put in front of them this project?
I also tried to go directly to the business ( a cold appointment ) but 90% of thetimes the owner is not there and I don't have the possibility to speak with him.
People here in Italy are so much suspicious and when I go in a business and they see me well-dressed with my Ipad they say me " We are good now, we don't need anything ".
I should think a different way to approach business's owners to maximize my sales.
What do you do with your business?
You go directly to local business asking for the owner, or you use some different strategy?
Anyway thanks for the help and sorry for my bad english.
I hope you understood my problem.
Increase ROI with lead generation and appointment setting.