Easy Service to Sell and Provide

13 years ago

Now at the risk of sounding stupid I'm going to ask this anyway because I'm pretty knowledgeable about marketing terminology.

What the hell are you talking about man hahah

What is a one box service and 7 box and all this?

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bawls

13 years ago

Originally Posted by MaxwellB

Now at the risk of sounding stupid I'm going to ask this anyway because I'm pretty knowledgeable about marketing terminology.

What the hell are you talking about man hahah

What is a one box service and 7 box and all this?

A 7 box is the 7 Google +/places listing on any given local search serp.

A one box is when a Google +/places listing is the only one that shows on the serp.

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ginnysclub1

13 years ago

Originally Posted by bawls

A 7 box is the 7 Google +/places listing on any given local search serp.

A one box is when a Google +/places listing is the only one that shows on the serp.

Well, I learn something new everyday

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MaxwellB

13 years ago

Originally Posted by ginnysclub1

Well, I learn something new everyday

I wouldn't go using the terms everyday because I have a good feeling it's complete BS :rolleyes:

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bawls

13 years ago

Originally Posted by MaxwellB

I wouldn't go using the terms everyday because I have a good feeling it's complete BS :rolleyes:

Yeah don't google it or anything just take MaxwellB's gut feeling...because we all know the value of the blind leading the blind.

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MaxwellB

13 years ago

Originally Posted by bawls

Yeah don't google it or anything just take MaxwellB's gut feeling...because we all know the value of the blind leading the blind.

When I said it was BS I didn't mean it wasn't real. I meant it was crap.

And what do you know, when I google it the first few things that come up is "one box listing scam"....show me the page that explains what a one box listing is....and regardless it doesn't sound like companies selling this one box listing are ethical.

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bawls

13 years ago

Originally Posted by MaxwellB

When I said it was BS I didn't mean it wasn't real. I meant it was crap.

And what do you know, when I Google it the first few things that come up is "one box listing scam"....show me the page that explains what a one box listing is....and regardless it doesn't sound like companies selling this one box listing are ethical.

You do know that they are taking about the Google APP not the Google+ local business listings, just keep assuming things and the only thing you will ever learn is nothing.

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ginnysclub1

13 years ago

Originally Posted by MaxwellB

Now at the risk of sounding stupid I'm going to ask this anyway because I'm pretty knowledgeable about marketing terminology.

What the hell are you talking about man hahah

What is a one box service and 7 box and all this?

My thoughts exactly

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MaxwellB

13 years ago

Wow I didn't know that! So how do you make a business be the only one showing up in the google places listing? I didn't know that was possible

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bawls

13 years ago

Originally Posted by MaxwellB

Wow I didn't know that! So how do you make a business be the only one showing up in the google places listing? I didn't know that was possible

lots of ways but the easiest is through citation bullying.

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Jason Kanigan

13 years ago

Originally Posted by bawls

lots of ways but the easiest is through citation bullying.

Oh this sounds totally ethical... :rolleyes:

Really nice to drop in and see.

This forum and its new users is turning into crap. This is the sort of thing that exemplifies precisely why I am spending less and less time here. A year ago and more, this forum was filled with exciting, driven, ethical people who gave a damn about others...now it's full of hustlers.

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YellowGreenMedia

13 years ago

Originally Posted by Jason Kanigan

Oh this sounds totally ethical... :rolleyes:

Really nice to drop in and see.

This forum and its new users is turning into crap. This is the sort of thing that exemplifies precisely why I am spending less and less time here. A year ago and more, this forum was filled with exciting, driven, ethical people who gave a damn about others...now it's full of hustlers.

So what is so unethical about this method according to your standards?

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Jason Kanigan

13 years ago

Originally Posted by YellowGreenMedia

So what is so unethical about this method according to your standards?

"citation bullying"???

This forum has become filled with "takers" when it used to predominantly be "givers".

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DaniMc 13 years ago

Originally Posted by Jason Kanigan

This forum has become filled with "takers" when it used to predominantly be "givers".

Now Jason, I wouldn't say that's fair. Sure, the marketing spammers are around and always will be. But there are still tons of good people with good ideas here.

I don't think this will ever turn into BHW.
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- shockwave 13 years ago
  
  You want an accurate definition of "takers", check out the WSO section. The amount of re-hashed, re-tweaked, info and marketing spin pumped out there to TAKE money of newbs who don't know any better is almost comical :rolleyes:
  
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YellowGreenMedia

13 years ago

Originally Posted by Jason Kanigan

"citation bullying"???

This forum has become filled with "takers" when it used to predominantly be "givers".

I think you're wrong/overreacting here, I see great stuff posted here every day of the week, for free even in the offline forum... and also this tip wasn't so bad to my standards....

The IM is a doggy-dog world with fierce competition that will beat you if you do not have some of the mean tools to hit back...

Sometimes you will need to be "unethical" (in your words) to simply survive, nice people tend to finish last, don't hate the players, hate the game...

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Daniel LaRusso

13 years ago

Originally Posted by YellowGreenMedia

I think you're wrong/overreacting here, I see great stuff posted here every day of the week, for free even in the offline forum... and also this tip wasn't so bad to my standards....

The IM is a doggy-dog world with fierce competition that will beat you if you do not have some of the mean tools to hit back...

Sometimes you will need to be "unethical" (in your words) to simply survive, nice people tend to finish last, don't hate the players, hate the game...

Like Snoop doggy-dog or dog EAT dog? :-)

And I disagree completely with what you said. You can absolutely maintain your integrity and not compromise your standards and still do quite well. Being aggressive does not have to mean being unethical.

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bawls

13 years ago

Originally Posted by Daniel LaRusso

Like Snoop doggy-dog or dog EAT dog? :-)

And I disagree completely with what you said. You can absolutely maintain your integrity and not compromise your standards and still do quite well. Being aggressive does not have to mean being unethical.

Ethics are subjective because are you sure all tactics you employ are universally accepted as ethical?

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Daniel LaRusso 13 years ago

Originally Posted by bawls

Ethics are subjective because are you sure all tactics you employ are universally accepted as ethical?

Good point. If I am using the "jobless dad" interview method, and initially contact business owners to interview them when the ultimate goal is prospecting, that is not 100% true. Duly noted.
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bawls 13 years ago

Originally Posted by Jason Kanigan

"citation bullying"???

This forum has become filled with "takers" when it used to predominantly be "givers".

You ever do SEO? Did all your backlinks come in "naturally"? Or is it just "unethical" when other employ these tactics but not you?

If you don't do offline, don't post here, if you are considering doing "ethical" offline, don't, you will provide no result and be scamming your clients.
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bluecoyotemedia 13 years ago

Originally Posted by Jason Kanigan

"citation bullying"???

This forum has become filled with "takers" when it used to predominantly be "givers".

Jason

whyile your talking about eithical this and ethical that

most of the world is competing using all sorts of unethical strategies like bullying

so this is the world we live..

I remember when i used to compete in bodybuilding and steroids were all around me and I kept saying this is NOT fair its not ethical

in the end I realize if this is the game I choose to play than I have to do what I need to do to win

thankfully I just decided to OPT out

do you want to bully with me

eddie

PS. one of my long time heros just passed away Joe Weider
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thomasmps

13 years ago

Bawls,

well this work with any listing or just keywords that are not competitive?

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bawls 13 years ago

Originally Posted by thomasmps

Bawls,

well this work with any listing or just keywords that are not competitive?

depend on the average amount of citations in the box, I have did it in many competitive markets like law and dentistry in major cities, so it can happen just like anything else, is a matter of when.
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thomasmps

13 years ago

bawls ,so you just added the NAP to the articles,nothing else? besides optimizing the listing itself

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bawls

13 years ago

Originally Posted by thomasmps

bawls ,so you just added the NAP to the articles,nothing else? besides optimizing the listing itself

If the listing is already in the seven box its optimized. all you are do is taking to the next level. yes just a correct NAP in a article that is related to the keyword you want a one box for.

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epark732

13 years ago

I don't think I've ever seen a one box. Are they common?

Also, why would google give one company the only listing?

Their intention, so they say, is to always provide a great user experience. By providing a few options it seems that is what they are doing.

By creating a one box, they are doing the opposite.

I may be missing something but I don't quite get it.

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bawls

13 years ago

Originally Posted by epark732

I don't think I've ever seen a one box. Are they common?

Also, why would google give one company the only listing?

Their intention, so they say, is to always provide a great user experience. By providing a few options it seems that is what they are doing.

By creating a one box, they are doing the opposite.

I may be missing something but I don't quite get it.

its an algorithmic ranking system that is not design to give you the most results but the best results.

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epark732

13 years ago

I understand that it is an algorithm behind it all, but they own and control that algorithm.

Giving only one result just seems silly. Again, I'm probably missing something.

Do you have an example of a local search term that is currently showing a one box? I would be curious to see one.

Thanks

Thanks
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KenL

13 years ago

Originally Posted by epark732

I understand that it is an algorithm behind it all, but they own and control that algorithm.

Giving only one result just seems silly. Again, I'm probably missing something.

Do you have an example of a local search term that is currently showing a one box? I would be curious to see one.

Thanks

Well, op, can you give us one single example of a one box, please? I'm curious as well to see one.

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davidbatchelor

13 years ago

Originally Posted by epark732

I understand that it is an algorithm behind it all, but they own and control that algorithm.

Giving only one result just seems silly. Again, I'm probably missing something.

Do you have an example of a local search term that is currently showing a one box? I would be curious to see one.

Thanks

I wonder why he has avoided not answering this question and giving an example??

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Riz

13 years ago

Originally Posted by epark732

I understand that it is an algorithm behind it all, but they own and control that algorithm.

Giving only one result just seems silly. Again, I'm probably missing something.

Do you have an example of a local search term that is currently showing a one box? I would be curious to see one.

Thanks

Originally Posted by KenL

Well, op, can you give us one single example of a one box, please? I'm curious as well to see one.

Originally Posted by davidbatchelor

I wonder why he has avoided not answering this question and giving an example??

Google 1 box can be seen in the following example:

"affordable criminal attorney washington dc"

Riz

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davidbatchelor

13 years ago

Thanks for that Riz.

So would you recommend 'Easy Service to Sell and Provide'?

I wonder if this would work in New Zealand or just over there in the USA?

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Riz

13 years ago

I'm not sure if it is an easy service to sell as I have never tried to sell it. However, when it comes to selling online marketing services to offline businesses, if you can show the dollar value of your services in your sales process then your service becomes easier to sell.

Google + local optimization works in any country and is not restricted to the USA.

Riz

Originally Posted by davidbatchelor

Thanks for that Riz.

So would you recommend 'Easy Service to Sell and Provide'?

I wonder if this would work in New Zealand or just over there in the USA?

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bawls

13 years ago

Originally Posted by davidbatchelor

Thanks for that Riz.

So would you recommend 'Easy Service to Sell and Provide'?

I wonder if this would work in New Zealand or just over there in the USA?

Seen some Aussie one boxes, so I would assume anywhere.

Thanks
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davidbatchelor 13 years ago

Originally Posted by bawls

Seen some Aussie one boxes, so I would assume anywhere.

What I was meaning was, would citations from another country (USA) work in New Zealand?
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- bawls 13 years ago
  
  Originally Posted by davidbatchelor
  
  What I was meaning was, would citations from another country (USA) work in New Zealand?
  
  not directory listings like Yelp but other sites would I assume but just use a citation finder and see what Google is doing in NZ as far as citations.
  
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sdentrepreneur

13 years ago

Here is the problem with this IMO. There are guys like me, that will take accounts like this away from other marketers. We offer them Google Places, Social Media, Search and SEO campaigns. I have found that more business owners aren't going to hire one person just to do Google Places. ;-)

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bawls

13 years ago

Originally Posted by sdentrepreneur

Here is the problem with this IMO. There are guys like me, that will take accounts like this away from other marketers. We offer them Google Places, Social Media, Search and SEO campaigns. I have found that more business owners aren't going to hire one person just to do Google Places. ;-)

After they see the call/walk-in ratio for google+/places vs. other forms of localized advertising, the 7 box gets more traffic than the organic or paid combined and a one box gets most that would of been divided among 7, you offer social media but that is a waste of money for most local business the only real players in the game are Google search and online classified listings, everything else is very nebulous for most business.

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sdentrepreneur

13 years ago

Originally Posted by bawls

After they see the call/walk-in ratio for google+/places vs. other forms of localized advertising, the 7 box gets more traffic than the organic or paid combined and a one box gets most that would of been divided among 7, you offer social media but that is a waste of money for most local business the only real players in the game are Google search and online classified listings, everything else is very nebulous for most business.

I agree about getting my clients in the Top 7, that is a given. I think you are mistaken if you think Social Media Marketing is a waste of money for Local Businesses. When done correctly, it can be as effective as Google 7 Box. I know this first hand, my average clients pay $1,500.00 per month for Google Places, Social Media, Search/Content Marketing and SEO.

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bawls

13 years ago

Originally Posted by sdentrepreneur

I agree about getting my clients in the Top 7, that is a given. I think you are mistaken if you think Social Media Marketing is a waste of money for Local Businesses. When done correctly, it can be as effective as Google 7 Box. I know this first hand, my average clients pay $1,500.00 per month for Google Places, Social Media, Search/Content Marketing and SEO.

I think social media can be effective for a few business verticals just not all and I am sure if your clients are happy with it, nothing else matters because client happiness and retention is the life-blood of offline consulting business.

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OMGMarketingGroup

13 years ago

Interesting thread...it's 5am, I still don't really know what the hell I'm reading, but interesting...

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sham2

13 years ago

I like you discussion you people are done on the previous text.

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DABK

13 years ago

So, you sell it how? Get your competition out of Google?

Never even thought of it.

Originally Posted by bawls

Step 1. prospect business in the 7 box

Step 2. Sell them a one box service

Step 3. fire up senuke and add a their NAP to the articles in the blast, important not to do over 3 to 5 citations a day, use the scheduler.

You should one box it in 30 to 60 days.

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vndnbrgj

13 years ago

Correct me if I am wrong...

It seems you are creating a one box, where one didn't exist before.
Not changing a 7 box to a 1 box.

Doesn't this affect their G+ page? Since you will have citations pre-dominately for one keyword?
Their G+ page is usually built around at least 5 keywords....now you build a box around one.
Won't that make their existing box listing less relevant?

What about keyword density?
Will they get slapped for highly targeting one keyword instead of spreading it out?

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epark732 13 years ago

My other question is if we use senuke to do this, are we actually creating citations? I thought citations were basically the NAP on directory type sites, not just articles on various Web 2.0 properties that senuke would create?

I'm not sure about this but I am curious.

This is a very intersting idea because outsourcing senuke blasts is really easy to do, but in think there are a few more details missing on how to properly do this.

To the OP, have you actually done this? Not actually creating a one box, but simply improving clients rankings within the google + local rankings using senuke with their NAP in the articles.

Thanks
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- StevenDelong 13 years ago
  
  Very interesting share/post and you got my interest on one box.
  
  Thanks
  
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