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What do local business do to show them as authoirty in their field ?

by Alex Jefferson
10 replies
I have seen local business owner put reviews (testimonials) on their website what else they do or what else they will need to show that they are good in their business and service ?
#authoirty #business #field #local #show
  • Profile picture of the author ewenmack
    Originally Posted by satio View Post

    I have seen local business owner put reviews (testimonials) on their website what else they do or what else they will need to show that they are good in their business and service ?
    Demonstrate you understand the concerns, frustrations and problems your prospect has better than all your competitors.

    Can't go wrong there.

    Best,
    Ewen
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    • Profile picture of the author AndrewCavanagh
      As Ewen says get to know their prospects and customers and
      think through what's important to them.

      You can create a lead generating report, a video, and audio
      something like "7 Most Costly Mistakes You Can Make Buying
      A Used Car" or "7 Secrets To Choosing The Perfect Kitchen
      For You At The Best Price" etc etc.

      In most businesses there is key information that prospects
      are looking for before they have the confidence to make a
      buying decision.

      If you provide them with that key information they're many
      times more likely to buy from you...and often they'll do it at
      a premium price.

      Kindest regards,
      Andrew Cavanagh
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      Old School Copy Like This Is BACK & Converting Like Crazy!
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  • Profile picture of the author talfighel
    Some businesses will even show that they are a member of the Better Business Bureau (BBB).
    Signature
    ----> Top Home Business Ideas, Tools, And Resources For Online Entrepreneurs!
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  • Profile picture of the author mrmatt
    Write a book
    Blog
    Get a radio show
    Get interviewed on TV
    Create a youtube channel
    Write a newspaper column
    Be a blogger for the local newspaper
    Get interviewed by the paper, tv, radio
    Run infomercials
    Seminars
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  • Profile picture of the author Erica Leggette
    Get Claude Whitacre's book on Local Online Marketing. It's some great information.
    They'll be rolling in authority then from being on front page of Google a gazillion times
    Signature
    Be easy.


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    • Profile picture of the author Claude Whitacre
      Originally Posted by Erica Leggette View Post

      Get Claude Whitacre's book on Local Online Marketing. It's some great information.
      They'll be rolling in authority then from being on front page of Google a gazillion times
      Another brilliant post from Erica.
      Signature
      One Call Closing book https://www.amazon.com/One-Call-Clos...=1527788418&sr

      “Do not seek to follow in the footsteps of the wise; seek what they sought.” - Matsuo Basho
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  • Profile picture of the author wcroz99
    Ive been thinking for a while now about contacting the local newspapers and offering to write articles on a regular basis on my particular niche.

    But im not too sure how best to approach this? Is it just a case of trying to get hold of the right person at the paper? Has anyone else successfully setup a similar kind of deal?

    Ive already written over 50 articles on my website offering various tips/advice/how-tos etc so im thinking it might be worth sending them a few of these articles in a couple of emails and then following up with a phone call.
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    • Profile picture of the author ewenmack
      Here's an ad which demonstrates expertise...

      http://www.warriorforum.com/offline-...5k-2-days.html

      Enjoy!
      Ewen
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    • Profile picture of the author bizgrower
      For the OP, sponsor high visibility charities or events, start and/or sponsor relevant/popular MeetUP groups. Do speaking engagements.

      For wcroz99:

      Originally Posted by wcroz99 View Post

      Ive been thinking for a while now about contacting the local newspapers and offering to write articles on a regular basis on my particular niche.

      But im not too sure how best to approach this? Is it just a case of trying to get hold of the right person at the paper? Has anyone else successfully setup a similar kind of deal?

      Ive already written over 50 articles on my website offering various tips/advice/how-tos etc so im thinking it might be worth sending them a few of these articles in a couple of emails and then following up with a phone call.
      Exactly right. Contact the publisher or editor, or the writer most likely to be interested in what you do. Same for local radio or TV. You can also follow them on Twitter and get good results by starting your relationship with them that way.

      Dan
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      "If you think you're the smartest person in the room, then you're probably in the wrong room."

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  • Profile picture of the author Alex Jefferson
    Any other service that shows them as authority ?
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