If Struggling With Getting Your Customers Attention, Then Read This

I threw this below in the copy section and I know a lot of you "offline only" warriors may not check that section out, so threw it in here as well because if you're struggling to get your message or offer across...

And want to make it more interesting for your prospects (which means better chance of them reading your message or listening to you), you'll enjoy and definitely can profit from using these 11 things as well.

These will help you not only grab attention, but also make people more attracted to your business...

I was rereading a classic copywriting treasure lately and I saw a great quote. In this
book they referred to a comment made by Gilbert Chesterton. He said...

"There is no such thing on earth as an uninteresting subject, the only thing that can exist is an uninterested person."

That brings us to a very important fact that I thought could not only relate to your writing of sales messages-advertisements and your business, but also life and relationships.

You see, we have spoke before about how communicating to your audiences needs and wants is way more important than your needs and wants...

You also want to make your messages and ads interesting for the reader. The minute the reader becomes bored with your message and or you...

Your chances of the sale or response is slim to none.

The direct response elements always should be injected, but if writing a sales page or letter, than you better make it interesting as well.

Here's 11 ways real quick for you to accomplish this...

Ready, Set, Go...

Start with an important question to draw people in...a big promise (if can back up)... can make it entertaining...have emotions in the message or copy...big benefits...have a big idea or hook...stories...timely news...have personality...make the reader feel or imagine the experience...active verbs.

There's 11 and plenty more you can use.

There's a story about two ad men named Gary Dyer and Max Hart.

These 2 were arguing about the length of the copy or message and if anyone would read a message so long.
Gary Dyer says..."I'll bet you $10 I can write a newspaper page of solid type and you'd read every word of it."

The other man, Max Hart laughed at the idea.

Then Gary Dyer said..."Actually, I don't have to write a line of it to prove my point,"

"I'll only tell you the headline: 'This Page is All About Max Hart'."

You see like we talked about earlier, people will read as much as possible as long as it is interesting, involves and benefits them.

Are you messages right now boring? Is there something minor you can add to make it more interesting for your target market and or audience?

Something that will say or show more of the "big benefits"?

Come up with a few or use any of the 11 I gave you a few moments ago, then put them in your messages and start to see the spark in their attention and your results.