I sell cell phones and data plans in telemarketing.
I have written a script that works fairly consistently (or at least I use it as a viable reference during the sale for myself). I used it for two and a half weeks.
For certain prospects (people with Iphones paying 80-90$ + a month), I am fairly certain in being able to close them.
So I think I'm on to something even if it's very very far from perfect, and I'd just like general tips on how to tweak it.
I don't think I'll be handing it over to anyone else to use,I memorized it and I do not need it per se but I just want to isolate as many variables as possible.
So my qs:
1- beside dials,prospects reached and closing ratio, Which stats should I keep?
2-What part should be said verbatim (if any) and which part should be left to improvisation?
Right now, for the campaign I'm doing, there's a very wide ranges of prospects and needs. Some just need a basic flip phones for emergencies, others are hipsters who want iphones. Others are penny-pinchers
in general, it's much easier to find said hipsters that are paying exhorbitant rates and simply compete on price but they are somewhat rare to find. Should I keep the script as broad and general as possible or should I tailor it to a specific type of prospect?
Right now I follow a basic structure of Qualification + Presentation + arguments. Once I'm done with the presentation, I listen to the objection, I probe some more then I go back to the script.
I don't have a list of objections because shuffling paper around during a call is too much of a hassle. it's more as a skeleton which I can come back to if needed.
Am I doing the right thing?