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PPC Bing

by BiigsmOoke49
8 replies
  • PPC/SEM
    • |
Hello Everybody !!

Warriors, I need your help please

I have a higher CPC in my campaign between $0.48 and 0.54$

Niche : Surveys | Payout of the offer : 1.30$ | Target Countries : only USA | Traffic : Desktop & Mobile .

I use direct linking and i use software of tracking called : ClickMagick

I've spent $83.79 but i've earn only $49.40 , I lose $34.39 .

I've created 4 ad groups : Broad, Broad Modifier, Phrase and Exact , in each ad group i use 2 ad copy and +550 keywords ( The same Ad copy & Keywords in all ad groups ).

The Bid of all Keywords : $0.68 , when i started the campaign, The bid of all keywords was : $0.15 but after 48h i get only 36 impressions then I increase it to $0.68

Conversion rate : 29 Leads from 170 Clicks.



The campaign launched 8 days.

Maybe CPC higher because keywords are highly competitive, i know that CPC decreased when i use landing page but now and i don't have host or vps, there is any tips for decrease CPC or I should search keywords with low competition or i should try other offers in the payout great than $1.30 ?

Now guys i hope you help me, it's my first campaign in CPA Marketing
Thanks in advance
#bing #ppc
  • Profile picture of the author solarwarrior
    and so which keywords converts?

    Did you implement any tracking for your keywords?
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    • Profile picture of the author BiigsmOoke49
      Originally Posted by solarwarrior View Post

      and so which keywords converts?
      from 29 leads, i have 20 keywords converts

      Originally Posted by solarwarrior View Post

      Did you implement any tracking for your keywords?
      No, i wanna add no converter keywords to Negative list but i'm still blocked when i remember the higher CPC, i'm newbie in CPA Marketing

      solarwarrior, can you help me to decrease CPC please ?
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      • Profile picture of the author solarwarrior
        [DELETED]
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  • Profile picture of the author CpvTrafficPro
    2 things:

    1 - were you tracking so you know which keywords converted and you can focus your budget on those terms?

    2 - did you send the traffic to a landing page to capture the visitors email address? 99% of people never break even without follow up sales.
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    • Profile picture of the author BiigsmOoke49
      Originally Posted by CpvTrafficPro View Post

      2 things:

      1 - were you tracking so you know which keywords converted and you can focus your budget on those terms?
      i have 20 keywords converts from 550 keywords , Should i delete all keywords and let only 20 keywords converts ? How much be the bid ? Who match type is better ?

      Originally Posted by CpvTrafficPro View Post

      2 - did you send the traffic to a landing page to capture the visitors email address? 99% of people never break even without follow up sales.
      No i use direct link because now i don't have money for buy host and domain, i've plan to create a squeeze page in the future , Email Marketing = $$$ free traffic
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      • Profile picture of the author cooler1
        Originally Posted by BiigsmOoke49 View Post

        i have 20 keywords converts from 550 keywords , Should i delete all keywords and let only 20 keywords converts ? How much be the bid ? Who match type is better ?
        Yes, I recommend only running the 20 keywords that have converted. At this point the campaign has a negative ROI, so you need to focus on the keywords that are actually converting.

        What match type to use depends on your results so far. Which match type(s) did your conversions come from?

        You've separated each ad group into different match types, but you need a separate ad group for each set of keywords, so each ad group is relevant.
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        • Profile picture of the author BiigsmOoke49
          Originally Posted by cooler1 View Post

          Yes, I recommend only running the 20 keywords that have converted. At this point the campaign has a negative ROI, so you need to focus on the keywords that are actually converting.

          What match type to use depends on your results so far. Which match type(s) did your conversions come from?

          You've separated each ad group into different match types, but you need a separate ad group for each set of keywords, so each ad group is relevant.
          Most conversions comes from Broad Modifier and Broad
          Yes, This's what ithink about it now
          Thank you for your help man
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  • Profile picture of the author junwejw
    Dear, first, you should have a budget for test and compaign. Second, after test, you should have decision on how many $s for which keywords. Third, run winning compaigns and test other compaigns.
    So, you must have enough money for the very first step: test, this way you know which keywords earn money for you.
    Good luck, hope it's helpful.
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    • Profile picture of the author BiigsmOoke49
      Originally Posted by junwejw View Post

      Dear, first, you should have a budget for test and compaign. Second, after test, you should have decision on how many for which keywords. Third, run winning compaigns and test other compaigns.
      So, you must have enough money for the very first step: test, this way you know which keywords earn money for you.
      Good luck, hope it's helpful.
      I was so pleased to hear from you
      Thanks
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