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Conversion Issue

by Awais_Afzal1
1 replies
  • PPC/SEM
    • |
Hy fellow warriors

I was running the survey type of campaign with maxbounty on Google Adwords. I used the landing page to drive traffic in order to generate leads and then redirect my visitor to offer page. Where they have to signup for the offers. The problem that I face is conversion. I got 47 clicks on my search ad campaign out of which 45 times people complete an action my conversion ratio was more than 93% but I got only 2 conversions in maxbounty. The mistake what I did was I didn't use any pixel to track lead on offer page. But i believe that if people are signup on my landing page so they have signed up on offer page as well. Which is not getting shown because I didn't track it... Can anyone suggest me what should i have to do? Should I speak to my affiliate manager to check either those people who gave me their email address have the signup on offer page or not?
#conversion #issue
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  • Profile picture of the author cooler1
    Originally Posted by Awais_Afzal1 View Post

    But i believe that if people are signup on my landing page so they have signed up on offer page as well.
    Its usual that people will opt into a landing page, but then not complete the offer. Some of the reasons could be is that the offer page requires more info from them than just an email address or that they don't want to enter their email again.

    To improve the conversion rate, you could have a thank you page after they opt in that tells the visitor exactly what they need to do when they visit the offer page.

    Originally Posted by Awais_Afzal1 View Post

    Can anyone suggest me what should i have to do?
    I recommend using tracking then you can track conversions for the offer after people opt in to your landing page.
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