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We were pretty sure it was going to happen, but this is as close to a confirmation that Google has given us that they will not be updating the PageRank Toolbar anymore.

https://www.seroundtable.com/google-...ead-19256.html


I know plenty of people are using other metrics like DA, PA, TF, etc. I do myself.

The bad thing about PR not being updated is that PR gave these other metrics a benchmark. These metrics are trying to give us some insight into how Google sees pages. When PR was updated, they could always look at that to know if they were on the right track or not.

If there are no more public updates, as Google makes changes to how they calculate PR, these other metrics will become more and more inaccurate, unfortunately.
#long #pagerank
  • Profile picture of the author Kevin Maguire
    It's a John M video. Pinch of salt with that.
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    • Profile picture of the author MikeFriedman
      Originally Posted by Kevin Maguire View Post

      It's a John M video. Pinch of salt with that.
      True, but it has been almost a year since the last update, and he is not the first Google employee to hint that public PR updates might be done.
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      • Profile picture of the author Kevin Maguire
        Originally Posted by MikeFriedman View Post

        True, but it has been almost a year since the last update, and he is not the first Google employee to hint that public PR updates might be done.
        Ok so you pushed me to watch the vid..

        He's the guy who told me PR can pass without links. So..

        An interesting tone toward the removal of PR as an action upon link sellers, rather then the old "oops its broken, we will fix it later" line.

        Interesting thread it shall be.
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        • Profile picture of the author MikeFriedman
          Originally Posted by Kevin Maguire View Post

          An interesting tone toward the removal of PR as an action upon link sellers, rather then the old "oops its broken, we will fix it later" line.
          Yep. That's what makes me think they are serious about it. Who else does the public PR toolbar benefit?
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        • Profile picture of the author Mike Anthony
          Yeah I don't get too excited when he is the source. However like Mike said its a foregone conclusion. Personally I think practically its been done for awhile. Google will never release an accurate up to date pagerank update ever again. any updates that might take place will probably be for the sole purposes of messing with link sellers by giving the illusion the PR numbers are real.

          Google regrets ever letting any of their metrics public and will likely never make any other metric going forward public.
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    • Profile picture of the author sweezeter
      Originally Posted by Kevin Maguire View Post

      It's a John M video. Pinch of salt with that.
      Well said, I really couldn't have said it better. I feel that John M just makes stuff up, to be honest he's more often wrong than right with any of his comments. Maybe it's his old age, who knows.
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  • Profile picture of the author Mike Anthony
    Originally Posted by MikeFriedman View Post

    If there are no more public updates, as Google makes changes to how they calculate PR, these other metrics will become more and more inaccurate, unfortunately.
    It will take awhile and a lot of research but eventually its just going to be correlated with rankings. But yeah its going to be a huge headache and adjustment evaluating links by those metrics alone. Even though we jumped the pagerank ship over a year ago in evaluating link sources we still look at the incoming PR links with the general thought the link ratings can't all be off.

    When we will know for sure its dead is when we wake up and Google has just turned off that API all together. all pages will be N/A (won't senuke guys be happy) LOL it will be like after a hurricane. nobody will have power and people look at each other and feel like they are back in the stone age. What now?

    but hey as a marketer I will have my product waiting -

    Ranking without Pagerank - Make $10,000 per day while Everyone Else is Stumbling in the Dark.
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    • Profile picture of the author Kevin Maguire
      Originally Posted by Mike Anthony View Post


      Ranking without Pagerank - Make $10,000 per day while Everyone Else is Stumbling in the Dark.
      I want mates rates on that release.

      I love the end of each hangout when everybody says goodbye.

      Always reminds of the late great Bill Hicks speaking to Vanilla Ice.
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      • Profile picture of the author Mike Anthony
        Originally Posted by Kevin Maguire View Post

        I want mates rates on that release.

        I love the end of each hangout when everybody says goodbye.
        I'm sorry Kevin. I am heterosexual.

        Whatever mate rates are I just don't want to know. No... ummm... hangouts with me for you but good luck to you next Feb 14th.
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  • Profile picture of the author Icematikx
    After a year, PageRank has become obsolete anyway.. I mean, if the BBC released a news story 2-days before the 2013 pagerank algorithm, that story most probably would of been given a PR4-PR5 or whatever.

    Now, it's buried in thousand's of pages of archives, sitting on bbc.co.uk/archives/10556/newsstory.

    The likelihood of that particular news story getting any juice now is minimal, at least from on-site.

    I personally welcome the removal of pagerank. I think far too many people focus on it.

    Imagine the linksellers.

    "BUY YOUR PR7-PR9 LINKS HERE"...

    Oops.. doesn't work anymore...

    "BUY YOUR DA80 - DA99 LINKS HERE!!!!"

    But again, it's just Google shifting to try and make grey-hat and black-hat SEO harder and more time consuming. We all know they want real brands and real businesses, not spammy affiliate sites.

    I've even started building my affiliate sites as real businesses.. Renting PO boxes, adding phone numbers, addresses etc.. Getting listed in Yelp etc.. I don't know if it helps, but for less than $100, I'll pay a company to build citations for my affiliate sites to try and emulate a real-life presence.
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    • Profile picture of the author MikeFriedman
      Originally Posted by Mike Anthony View Post

      but hey as a marketer I will have my product waiting -

      Ranking without Pagerank - Make $10,000 per day while Everyone Else is Stumbling in the Dark.

      Mine will be better.

      Ranking without Pagerank - Make $10,007 per day while Everyone Else is Stumbling in the Dark.
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    • Profile picture of the author MikeFriedman
      Originally Posted by Icematikx View Post

      Imagine the linksellers.

      "BUY YOUR PR7-PR9 LINKS HERE"...

      Oops.. doesn't work anymore...

      "BUY YOUR DA80 - DA99 LINKS HERE!!!!"
      They already do that. Just look in the WSO or Reciprocal Links section sometime.
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  • Profile picture of the author John Romaine
    Page rank has been pretty much useless for a while now.

    The data that Moz/Majestic provides is still very helpful.
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    • Profile picture of the author paulgl
      Originally Posted by John Romaine View Post

      Page rank has been pretty much useless for a while now.
      PageRank is perhaps the MOST valuable piece of google's pie that has ever
      been disclosed. Making it secret makes it even more valuable.

      Useless? Hardly.

      Paul
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      If you were disappointed in your results today, lower your standards tomorrow.

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      • Profile picture of the author Mike Anthony
        Originally Posted by paulgl View Post

        Useless? Hardly.

        Paul
        Paul must work for Google. A hidden metric only Google knows is useless to anyone outside of Google. Captain obvious.
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  • Profile picture of the author godoveryou
    Well, if true, that's unfortunate. I know a lot of guys don't like or use pagerank to a huge extent - but I liked using it (in conjunction with other metrics), even if it was inaccurate for months at a time.

    And you two know that there's going to be at least 10 threads a week on this from some random D.S. who thinks the sky is falling for the next 5 or 6 months, right? That will be fun to look forward to.
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    • Profile picture of the author MikeFriedman
      Originally Posted by godoveryou View Post

      And you two know that there's going to be at least 10 threads a week on this from some random D.S. who thinks the sky is falling for the next 5 or 6 months, right? That will be fun to look forward to.
      I'll be happy if it is only 10 threads a week...
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    • Profile picture of the author Mike Anthony
      Originally Posted by godoveryou View Post

      And you two know that there's going to be at least 10 threads a week on this from some random D.S. who thinks the sky is falling for the next 5 or 6 months, right? That will be fun to look forward to.
      I'm ordering some extra popcorn. I can't wait for the thread

      "OMG. Its happened. Google Has Deindexed ALL PBNs. None of them are Showing Pagerank!!!"
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  • Profile picture of the author mkgg
    I am still hopeful for one last update possibly at the end of this year and the fact they still have a google pagerank toolbar that makes me hopeful. I mean i think of it this way, if they really retired PR wouldn't they remove it altogether ?

    Maybe Google is just ******* with us by not removing it altogether but i would be sad to see it end because besides SEO purposes i used it to judge the quality of a site. Anytime you saw a site with PR5+ you could be sure its a quality site and safe because you can't get that high PR easily.

    Far as link-selling goes, google is dumb if they think they can put a stop to it this way. Link sellers are just gonna start using a different metric, maybe that will not be as accurate but most of the links sold had fake PR anyway
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  • Profile picture of the author Wisden Writers
    Gone are those days when We used to wait for the PageRank Update like Exam results. Don't know why they Dropped PR status bar. Now Domain Authority would be a big factor for checking authenticness of a website, Big + for Moz.
    Alexa rank can't be trusted as it can be manipulated easily.
    May be they stopped it cause of Spamming done to achieve Page Rank.
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    • Profile picture of the author nik0
      Banned
      Originally Posted by Wisden Writers View Post

      Gone are those days when We used to wait for the PageRank Update like Exam results. Don't know why they Dropped PR status bar. Now Domain Authority would be a big factor for checking authenticness of a website, Big + for Moz.
      Alexa rank can't be trusted as it can be manipulated easily.
      May be they stopped it cause of Spamming done to achieve Page Rank.
      Spam 100k blog comments and you end up as a DA50 if your list is half decent., a bit too easy to manipulate.
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      • Profile picture of the author patco
        Originally Posted by nik0 View Post

        Spam 100k blog comments and you end up as a DA50 if your list is half decent., a bit too easy to manipulate.
        Good idea as long as you don't SPAM and of course the OBL's are low!
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  • Profile picture of the author tech84
    Actually, i think it would make it easier for link sellers now if they would totally do away with the toolbar PR, just fire up a well setup gsa campaign and tada! DA PA TF CF!

    This makes it easier now, back then when they updated pagerank at least link sellers have to wait a few months for the next update, now, just fire them up and expect some results after a few weeks then start adding those new sites to their inventory.
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    • Profile picture of the author nik0
      Banned
      Originally Posted by tech84 View Post

      Actually, i think it would make it easier for link sellers now if they would totally do away with the toolbar PR, just fire up a well setup gsa campaign and tada! DA PA TF CF!

      This makes it easier now, back then when they updated pagerank at least link sellers have to wait a few months for the next update, now, just fire them up and expect some results after a few weeks then start adding those new sites to their inventory.
      Awesome, a network of GSA spammed domains.
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      • Profile picture of the author godoveryou
        Originally Posted by nik0 View Post

        Awesome, a network of GSA spammed domains.
        I think that's his point. It will be easier to sell links on garbage domains based on badly skewed stats.

        Screw it, never mind.
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        • Profile picture of the author Mike Anthony
          Originally Posted by godoveryou View Post

          I think that's his point. It will be easier to sell links on garbage domains based on badly skewed stats.

          Screw it, never mind.
          Shucks sellers won't even need skewed DA TF etc. If pagerank actually does go away there will be all kinds of new products and services based on the providers new "metric" that they will say works. Just post a graph and show a ranking for some no competition term as always.

          I already saw a seller trying to sell junk domains for $50 a pop claiming relevancy ALONE made them worth it
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          • Profile picture of the author danparks
            Originally Posted by Mike Anthony View Post

            Shucks sellers won't even need skewed DA TF etc. If pagerank actually does go away there will be all kinds of new products and services based on the providers new "metric" that they will say works. Just post a graph and show a ranking for some no competition term as always.

            I already saw a seller trying to sell junk domains for $50 a pop claiming relevancy ALONE made them worth it
            Lot of truth to that. Most people still go by PR in buying domains. If the public view of that is gone (not just outdated, but really gone), there are going to be a lot of desperate people who will jump at just about any new sales pitch that has some (real or made up) metric(s) that sounds even the least bit credible.
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    • Profile picture of the author danparks
      Originally Posted by tech84 View Post

      Actually, i think it would make it easier for link sellers now if they would totally do away with the toolbar PR, just fire up a well setup gsa campaign and tada! DA PA TF CF!

      This makes it easier now, back then when they updated pagerank at least link sellers have to wait a few months for the next update, now, just fire them up and expect some results after a few weeks then start adding those new sites to their inventory.
      Correct, for link sellers that want to sell to the naive.

      But most of us use metrics to try to get domains for our own use to actually rank keywords for clients. So your plan doesn't do much for us.
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  • Profile picture of the author Kevin Maguire
    Speaking of new metrics.

    Let no one forget in all of this what a domains PR represents to almost anyone who buys based on it. It's a commodity. A tool used by almost every auction house, domain broker, online business buyer/seller, SEO, and almost every internet business with any notion of what "ranking in Google" means. It's an openly traded commodity that creates spin off business (SEO) and employment. It would obviously also have a huge combined $$$ value.

    You take away that metric of implied value for an SEO, and you take it away for everyone else too.

    It's not just the little guys down on WF that make their living off of PR.

    Even some people still use it as a trust factor when searching the web

    But in saying that.

    The fact that PR was a "Google given" metric, it did hold back the development of such tools from third parties. Those coders will hopefully now see the opening in the market, and use the huge amounts of data they have. And take the lead upgrading their own respective metrics.

    Same old story, another day. Whoever has the best methods, tools and ability to analyse the given data the best. WINS!!!

    And that's most likely going to be the same guys that where winning yesterday.
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