Seo Experts: Wordpress or Responsive HTML Template?

12 replies
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Hello warrior's

As title says above wordpress or responsive HTML template? i have my site in wordpress but i have noticed that my rank always bounce cause of new content i publish as my old content goes down the lists...

please need experts advice on which i choose for better stable ranking?
#experts #html #responsive #seo #template #wordpress
  • Profile picture of the author MikeFriedman
    Originally Posted by Gautamk View Post

    Hello warrior's

    As title says above wordpress or responsive HTML template? i have my site in wordpress but i have noticed that my rank always bounce cause of new content i publish as my old content goes down the lists...

    please need experts advice on which i choose for better stable ranking?
    That has nothing to do with Wordpress versus HTML.

    If that is your only reason for thinking about making a change, just change your site to a static home page. Problem solved.
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  • Profile picture of the author SEO-Dave
    Originally Posted by Gautamk View Post

    Hello warrior's

    As title says above wordpress or responsive HTML template? i have my site in wordpress but i have noticed that my rank always bounce cause of new content i publish as my old content goes down the lists...

    please need experts advice on which i choose for better stable ranking?
    That's because with the standard WordPress setup (it's originally a blog platform) the links to older content roll off the home page.

    Either go static home page like Mike suggested or make sure your important content is linked from the home page and possibly sitewide so they always keep their important internal links.

    David
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  • Profile picture of the author Gautamk
    thanks for the answer guys but my competitor have static homepage and his site is stick on top of the google via many keywords and i did tried for more then year trying to beat him via content in wordpress but i failed to even rank in 1st page of google... though recently i bought some high backlinks and my site boost to 2nd spot on 1st page of google in just 30days after backlinks submissions but still did not score the 1spot on 1st page..

    so what would be the reason behind it? i have checked that site and it have no high backlinks and not domain authority also not to great compare to mine but only he have static hompage and many targeted keywords...

    please let me know...
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    • Profile picture of the author SEO Power
      Originally Posted by Gautamk View Post

      thanks for the answer guys but my competitor have static homepage and his site is stick on top of the google via many keywords and i did tried for more then year trying to beat him via content in wordpress but i failed to even rank in 1st page of google... though recently i bought some high backlinks and my site boost to 2nd spot on 1st page of google in just 30days after backlinks submissions but still did not score the 1spot on 1st page..

      so what would be the reason behind it? i have checked that site and it have no high backlinks and not domain authority also not to great compare to mine but only he have static hompage and many targeted keywords...

      please let me know...
      You could do a test by creating a static homepage with relevant content and creating a blog page where your recent posts will be displayed to see how it would impact your rankings.
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    • Profile picture of the author SEO-Dave
      Originally Posted by Gautamk View Post

      thanks for the answer guys but my competitor have static homepage and his site is stick on top of the google via many keywords and i did tried for more then year trying to beat him via content in wordpress but i failed to even rank in 1st page of google... though recently i bought some high backlinks and my site boost to 2nd spot on 1st page of google in just 30days after backlinks submissions but still did not score the 1spot on 1st page..

      so what would be the reason behind it? i have checked that site and it have no high backlinks and not domain authority also not to great compare to mine but only he have static hompage and many targeted keywords...

      please let me know...
      It's not because your competition has a static HTML page (whatever that means).

      When you say static HTML assuming you mean the content never changes?

      The issue isn't about how a page is generated, it's what is being generated, with standard WordPress setup the home page content changes every time you add a new post. Move to a WordPress Static home page and most of the SEO damage is gone.

      You can achieve this with WordPress, create a new static Page, add the content you want.

      Under Dashboard : Settings >> Reading : A Static Page (tick it) and select the new static Page.

      You'll have a static home page like I have at WordPress SEO Packages (runs on WordPress)

      This will stop the main content changing on your WordPress sites home page. If you have a recent posts widget, dated archive widget or anything that updates when new posts are published they will still be changing. It's a balance between keeping old content ranked and ranking new content and for both it's about the internal links.

      David
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  • Profile picture of the author yukon
    Banned
    For the record you can edit an index.php file in the Wordpress theme & make the Home page static. The Post loop doesn't have to be included in the index.php/Home page.

    Remove the Post loop, paste in some static HTML. Done.

    If people would realize 99.99% of a Wordpress theme code is optional their life would be a lot easier.
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    • Profile picture of the author godoveryou
      Originally Posted by yukon View Post

      For the record you can edit an index.php file in the Wordpress theme & make the Home page static. The Post loop doesn't have to be included in the index.php/Home page.

      Remove the Post loop, paste in some static HTML. Done.

      If people would realize 99.99% of a Wordpress theme code is optional their life would be a lot easier.
      There you go, asking people to realize something....

      By the way, let me try to sneak in a link to my own site somewhere in the body of this post... ugh ugh ugh ugh.... well, all I could come up with was this quote, of which only some will see the humor...

      Never gonna give you up
      Never gonna let you down
      Never gonna run around and desert you
      Never gonna make you cry
      Never gonna say goodbye
      Never gonna tell a lie and hurt you
      Yes, I did just Rickroll a thread without a video.
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      Don't Know Me? - Read my interview at Matthewwoodward.co.uk
      http://www.godoveryou.com/
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      • Profile picture of the author yukon
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        Originally Posted by godoveryou View Post

        There you go, asking people to realize something....



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    • Profile picture of the author SEO-Dave
      Originally Posted by yukon View Post

      For the record you can edit an index.php file in the Wordpress theme & make the Home page static. The Post loop doesn't have to be included in the index.php/Home page.

      Remove the Post loop, paste in some static HTML. Done.

      If people would realize 99.99% of a Wordpress theme code is optional their life would be a lot easier.
      And if they learn about WordPress Custom Page Templates : Page Templates « WordPress Codex gives even more options with any theme.

      It's a shame WordPress by default doesn't include a custom Post template facility (there's ways around it, I've created a custom template system for Posts and Categories so every category/post can have a different output) so it's easy for users to modify the output on a post by post basis like you can with WordPress static Pages.

      Since the OP is interested in the home page output which can use a custom Page Template they could create one that has static sidebars so the links never change (unless they manually change them).

      With even a basic HTML/PHP understanding you can create some interesting Page templates: I've built and use over two dozen page templates.

      There's also plugins like the Widget Display Plugin which can set which parts of a site widgets load on, so even without building a custom Page template a user can set what loads on the home page widget areas: basically turn off any widgets that have updating links (recent posts etc...) and use the default WordPress Custom Menu widget or a text widget for manually linking to the most important content.

      There's so many ways to achieve what the OP wants there's no reason to drop WordPress just because a competitor has a non-changing home page: I'm assuming that's what the OP meant by static HTML since Google doesn't have to know (and doesn't care) your home page is created by WordPress.

      David
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  • Profile picture of the author KingServers01
    Your page rank going down has nothing to do with WordPress or HTML, however few bad scripts written for WordPress theme can hamper your SEO score. Analyze every page or post of your website on any SEO tool analyzer.
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  • Profile picture of the author Gautamk
    ohh some really great info here..
    ok so i have decided not to drop the wordpress but create a static homepage just like @David have in his site, but can you give some more info on static homepage? can i install it via by plugin in wordpress or i have to create the static page manually?

    thankyou everyone for your input guys...
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    • Profile picture of the author SEO-Dave
      Originally Posted by Gautamk View Post

      ohh some really great info here..
      ok so i have decided not to drop the wordpress but create a static homepage just like @David have in his site, but can you give some more info on static homepage? can i install it via by plugin in wordpress or i have to create the static page manually?

      thankyou everyone for your input guys...
      It is really easy, having a static home page is built into WordPress by default.

      On the Left Dashboard Menu hover over Pages and click Add New

      This will start creating a new Static Page.

      Put some content on the Page just like you would a WordPress Post, but it's for the home page only.

      Publish the Page.

      Under Dashboard : Settings >> Reading : A Static Page (tick it) and select the new static Page you just published.

      Load your home page and the archived type setup won't be shown anymore, you'll see the main content is static (whatever you added to the new static Page).

      As you can see under Dashboard : Settings >> Reading there are options for setting another page as the home page (blog) archives, I don't bother since we have categories for spreading link benefit through a site.

      As mentioned before want to make the home page even more static either remove widgets that add changing content or build a custom page template or use a plugin or theme which allows more control over widgets.

      The theme I use and develop has a built in way to set which sections of a site widgets load on. For example I use a categories tagcloud (the WordPress tagcloud widget, but set it to show categories) and have the widget set to load on the home page and categories, but not on Posts for silo SEO reasons (only want related links from Posts). I have some affiliate sidebar ads that only make sense to load on a few posts, have those affiliate ad widgets set to only load on specific posts. I achieved this by adding a modified version (I wanted more options) of the https://wordpress.org/plugins/display-widgets/ to the theme.

      You can achieve a lot of interesting stuff when you know what you are doing with WordPress.

      David
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