Changing Article Title Here And There

9 replies
  • SEO
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Hi There,

Just wondering what everyone thinks about changing the blog title to reflect updates. For instance the URL structure would stay the same but if the blog title was "5 Ways To Boost Your Content Conversion For 2015", and then 2016 comes near and I update the title to "5 Ways To Boost Your Content Conversion For 2015"

Keep in mind like I say though the URL structure wouldn't change.

PS: Also I know some might state why not just make a new article. I know I know, asking though if this would work.

Thanks,

Chris
#article #changing #seo #title
  • Profile picture of the author kulwantnagi
    I do this on my blog and getting good results.

    I have made generic URLs for my blog articles, so every year I just change the titles and publish them again.
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    • Profile picture of the author paulgl
      Only for typos...

      Why not make a new post?

      And start being creative. It's not hard:

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      Need to improve your conversions from content?

      Secrets to boost content conversions.

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      (Skip the year, but you can add a number)

      5 more ways to boost content conversions.

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      Just gave away one of my best secrets to creating content.

      Paul
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  • Profile picture of the author SEO Power
    Originally Posted by chris00129 View Post

    Hi There,

    Just wondering what everyone thinks about changing the blog title to reflect updates. For instance the URL structure would stay the same but if the blog title was "5 Ways To Boost Your Content Conversion For 2015", and then 2016 comes near and I update the title to "5 Ways To Boost Your Content Conversion For 2015"

    Keep in mind like I say though the URL structure wouldn't change.

    PS: Also I know some might state why not just make a new article. I know I know, asking though if this would work.

    Thanks,

    Chris
    Go ahead. There's certainly no downside to doing that. As long as your main keyword is still present in the new/updated title, your article will retain its position.
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  • Profile picture of the author wfletch24
    Interesting, never though of doing that. However, I bet those old articles could still pull in search data for a couple years. After that I think they would be too dated not to change the date. But you said you wouldn't be interested in creating new posts for those but might be worth the extra search volume.
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  • Profile picture of the author laurencewins
    I am confused. Your 2 titles are the same.
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  • Profile picture of the author Chris Kipson
    I don't see any problems with doing that, especially when it's the year that you're changing. I think that should make the article relevant again.
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  • Profile picture of the author laurencewins
    Is that what is it supposed to be? His current ones are the same.
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  • Profile picture of the author robbert
    Changing post title is always works. but you have mentioned same title in your question.
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  • Profile picture of the author patelroshni
    if a post is successful than why change anything in it...??
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