Dynamic Keyword Insertion with adwords

by blackhawkup Banned
4 replies
  • SEO
  • |
how does dynamic keyword insertion work with adwords..

because the display url has to be the same as the landing page url ..does adwords not count the dynamically inserted keyword as a part of the url???

basically meaning can i add dynamic keywords to the end of my display url's and still get approved by adwords??
#adwords #dynamic #insertion #keyword
  • Profile picture of the author askloz
    yup

    display url can be like this

    domain.com/{Keyword}

    and it'll randomly change, but you're better off not using it and use static words instead.
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  • Profile picture of the author Lucid
    The display URL has to be the same domain as the eventual landing page URL, up to the TLD part (TLD is the .com, .org part). The full URLs don't have to match. You can therefore use anything you want after the TLD, Google ignores it.

    Using DKI in the display URL will replace spaces in your keyword with a plus sign which makes it look unnatural. Also, remember that the URL has a maximum of 35 characters. Unless you have a short URL, most will be replaced by your default text. Probably best to use a static phrase.
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    • Profile picture of the author blackhawkup
      Banned
      ok thanks so anything after the tld...yeah now i see what you mean about the long url's!
      i had the hardest time getting my display url down to 35 characters,(im using subdomains so it was a quick but unwanted fix).
      anyway i'll do some testing and see if dki helps my conversions, thanks
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