Changes in Google as per Yoast

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  • SEO
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Yesterday Google announced that they'll change the way they represent URLs in mobile search results

In their blogpost Google say they'll changing the following:
  • The website name to be used instead of the domain name
  • The URL structure of the URL as breadcrumb
URL Structure Before


URL Structure After Change



Know more on Yoast.com


Are you prepared for it ???
#google #yoast
  • Profile picture of the author netanel23
    Personally I think this is ripe for abuse, maybe I'm wrong but what's to stop someone from getting a similar domain as a well known site and appearing to be the same as the original site? Especially for niches which can't be trademarked.
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    • Profile picture of the author WareTime
      Originally Posted by netanel23 View Post

      Personally I think this is ripe for abuse, maybe I'm wrong but what's to stop someone from getting a similar domain as a well known site and appearing to be the same as the original site? Especially for niches which can't be trademarked.
      Not seeing how this is any worse than previous. What you described happens all the time today. Typo squatters abound.
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