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A unique keyword

by thewatcher27
9 replies
  • SEO
    • |
Hello there,

Excuse me for my poor language trying to explain the issue I encounter.

I have a website, let's call it: www.hogobami.com, as "hogobami" is a brand new term, product, word.

The website is a one-pager, meta tags has been implementing perfectly, and I managed to make it to the first page, first result after few days only (the result is shown if you'll search for "hogobami").

Now, this is an israeli website and it makes more sense that people will search for "הוגובאמי" - the term in hebrew. searching for this term in google will result in my website showing at the 6th-8th place - all of the results are related to "הוגובאמי" but they are irrelevant for me - they are mostly links from the registrarr of companies and such.

So, I'm the only one on the web who's using "הוגובאמי", and my website contain this term, but my website didn't make it to first place as I expected. We predict mass search volume during august and yet governmental results regarding our company shows before our main website.

Just to make it clean, our registered company, our domain, and our product are all under the exact same name.

Any help pushing my non-competition keyword (website) to the 1st spot will be appriciated.

Thanks.
#keyword #unique
  • Profile picture of the author arulkaruppannan
    Your website is not opening and also google not showing any search result for the keyword you have mentioned.
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    • Profile picture of the author thewatcher27
      Originally Posted by arulkaruppannan View Post

      Your website is not opening and also google not showing any search result for the keyword you have mentioned.
      As I said, the "hobogami" is a word i just made up, Please refer to the question rather than the term itself.
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  • Profile picture of the author Nock
    I think the best way forwards (even though it might not be particularly easy) is to have a version of your website that is in Hebrew.
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    • Profile picture of the author thewatcher27
      Originally Posted by Nock View Post

      I think the best way forwards (even though it might not be particularly easy) is to have a version of your website that is in Hebrew.
      I have only one version of my website - it is in hebrew.

      searching for my website using the hebrew term will show my site at the bottom of the results page.

      searching for my website using the english term will show my site as the 1st result.
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      • Profile picture of the author Nock
        Originally Posted by thewatcher27 View Post

        I have only one version of my website - it is in hebrew.

        searching for my website using the hebrew term will show my site at the bottom of the results page.

        searching for my website using the english term will show my site as the 1st result.
        Argh okay. It sounds as though other websites in Hebrew are out-ranking you for that keyword then. Usual SEO approaches will be needed to help you overcome this.
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        • Profile picture of the author thewatcher27
          Originally Posted by Nock View Post

          Argh okay. It sounds as though other websites in Hebrew are out-ranking you for that keyword then. Usual SEO approaches will be needed to help you overcome this.
          Hey Nock, thanks for your input again.

          What is the approach to deal with such issue, as I mentioned, all of the other results are related to my business aswell, but they are irrelevant since they link to governmental websites that contains my company name.
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          • Profile picture of the author Nock
            Originally Posted by thewatcher27 View Post

            Hey Nock, thanks for your input again.

            What is the approach to deal with such issue, as I mentioned, all of the other results are related to my business aswell, but they are irrelevant since they link to governmental websites that contains my company name.
            That's going to be a tricky one as government websites carry a lot of weight with Search Engines.

            I'm no SEO expert (which is why I joined the forum, to learn more), but from what I know so far... your content needs to have a sensible level of keyword usage and you need good quality back links. If there are government websites that talk about you then try and get backlinks from them as they will carry a lot of link juice. That, of course, is easier said than done though.
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            • Profile picture of the author DABK
              Make one more page for the keyword on your site, link to the homepage from that page. (It's good to have 2 pages on your site on page 1 in Google).

              Build a handful of sites in the same.closely related niches. Link from those to your existing site. (Don't make crap.)

              Or find the site owners of sites in closely (but not competing) niches and convince them to link to you (buy a link, post an article of yours on their site).

              If your keyword were Fresno Mortgage Broker, you could have a site on Fresno FHA mortgages, one on Fresno Reverse Mortgages, one on condos for sale in Fresno, etc.

              Alternatively, you could get real estate agents to let you post mortgage articles on their sites and link to your Fresno Mortgage Broker homepage. Or you could buy a link... Don't buy a link from link sellers... You should be the only one, or one of very few they link to.

              You could contact an independent insurance broker who sells home insurance and have him/her post one of your articles on their site, with a link to yours, of course.

              You could get a general contractor, a kitchen cabinet seller, a bathroom remodeler, etc. to do the same.

              If you can't get a link from inside your niche (you could, if you sold only locally, get one from someone in another part of the country, so non-competing), get from closely related niches. If closely-related niches aren't forthcoming, get links from same industry. If same industry sites don't want to link to you get any link and build your own sites.

              Originally Posted by Nock View Post

              That's going to be a tricky one as government websites carry a lot of weight with Search Engines.

              I'm no SEO expert (which is why I joined the forum, to learn more), but from what I know so far... your content needs to have a sensible level of keyword usage and you need good quality back links. If there are government websites that talk about you then try and get backlinks from them as they will carry a lot of link juice. That, of course, is easier said than done though.
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  • Profile picture of the author Ashwaniseo
    Google keyword tool used to be a favorite keyword research tool among digital marketers and SEOs. But in recent years, Google has reduced the amount of keyword data available to people in Keyword Planner as well as with Google Analytics.
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