WHY ARENT YOU CLOSING?????

7 replies
  • SEO
  • |
So I was recently seeking an SEO professional for a venture im involved in. I posted a ad on craigslist and have been getting 5+ emails a day from SEOs trying to sell me there services. now I already picked who we are going to work with however I left the craigslist ad up and active because I like to see the different approaches people are taking to stand out, and from talking to many SEOs and reading countless emails iv come to a conclusion,


SEOs ARE HORRIBLE AT PITCHING AND SELLING THERE SERVICES!


Listen don't take it personal, iv herd enough sales pitches to know its true, and if your lying to yourself and not closing as many deals as your like to be, your leaving money on the table, something's holding you back, and something needs to change. No shame in asking for help from a sales pro. and yes if your not 1 call closing a couple deals a week you need help.. What part of your sales process are you struggling with?
#closing
  • Profile picture of the author addyonline
    It is interesting seeing the 'different' ways people use to sell SEO services... unfortunately most are still using the same old techniques, that simply don't work in 2015.
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    The CRO Pro :)
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  • Profile picture of the author nettiapina
    I see no reason to doubt your statement. Most organizations are pretty poor at this. There's another possible reason: SEO tends to be a service that needs to be tailored. It's pretty hard to come up with a product that you can sell sort of off-the-self. And if you do, it's probably either expensive or very limited.

    But yes, using myself as an example: I'd just throw out an offer and wait for reply. If I just compare myself to one of my colleagues who keeps records, calls back, talks to people, listens to clients needs, closes deals like there's no tomorrow... It's like night and day.
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    Links in signature will not help your SEO. Not on this site, and not on any other forum.
    Who told me this? An ex Google web spam engineer.

    What's your excuse?
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  • Profile picture of the author dewalds86
    I couldnt agree more. We get many emails from wanna be SEO agencies who say our site is aparrently not on the first page and we need their services.
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    • Profile picture of the author SupremeOverlord
      I agree... But, you said you already picked who were going to work with.

      Can you share what they did or said that made you pick them?
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      • Profile picture of the author SalesGod
        Originally Posted by SupremeOverlord View Post

        I agree... But, you said you already picked who were going to work with.

        Can you share what they did or said that made you pick them?

        Absolutely, Basically I didn't get a big technical speech. What people have to understand is real business owners that are making real money only care about 1 thing. THE END RESULT, show me how I will make more money then im paying you and ill invest any amount. I don't care how its done as long as its A)- legal B)- ethical and C)- isn't going to damage my businesses reputation.


        If your going to get open heart surgery do you really care what the name of all the tools are called the doctor will be using, his life story leading up to your surgery, every little detail? probably not you want to make sure its going to work, your going to be ok and that's it.


        Most SEOs that pitch me write close to 5-6 long paragraphs going over every technical term and every little thing they will be doing and all that does it get the business owner more confused and makes them hesitant to invest money. if you give someone a huge sales pitch and there way more confused after they talk to you then before they did, do you really think there gonna give you a couple grand? also if they understood all the technical stuff your telling them there most likely going to be doing SEO there self or have already hired one because if they understand it, they know the value ,and if they know the value any competent business owner will have already jumped on the opportunity long before you contact them, make sense?


        all you want to get through to the business owner is 1- what you do, 2-what you've done and 3-what you'll do for them


        - what you do- " we drive more traffic to your website so more people contact you for your services"


        -What you've done- "We've recently been able to consistently bring in 5-6 new customers a month for businesses just like yours, using the service im offering you"


        -What youll do for them- " so my program costs $2000/month your average customer makes you $4000/month,and im going to bring you 5-6 new customers a month. If you could spend $2000 and make $20,000 do you think that's a good investment or bad investment?"


        of course you need to know your numbers and qualify your prospect but the moral of the story is SIMPLISETY SELLS.


        and get your phone pitch down. get your rebuttals down, I personally use a script that works almost every time for what we sell. I say the same thing every single call, I have a formula and I can use that formula to sell anything in any industry, find your formula. and don't fall for all this "consultative sales" techniques that everyones teaching nowadays your a salesman and salesman sell they don't consult. You know what I call someone in business that isn't a salesman? I call them homeless.
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        • Profile picture of the author SupremeOverlord
          Originally Posted by SalesGod View Post

          Absolutely, Basically I didn't get a big technical speech. What people have to understand is real business owners that are making real money only care about 1 thing. THE END RESULT, show me how I will make more money then im paying you and ill invest any amount. I don't care how its done as long as its A)- legal B)- ethical and C)- isn't going to damage my businesses reputation.


          If your going to get open heart surgery do you really care what the name of all the tools are called the doctor will be using, his life story leading up to your surgery, every little detail? probably not you want to make sure its going to work, your going to be ok and that's it.


          Most SEOs that pitch me write close to 5-6 long paragraphs going over every technical term and every little thing they will be doing and all that does it get the business owner more confused and makes them hesitant to invest money. if you give someone a huge sales pitch and there way more confused after they talk to you then before they did, do you really think there gonna give you a couple grand? also if they understood all the technical stuff your telling them there most likely going to be doing SEO there self or have already hired one because if they understand it, they know the value ,and if they know the value any competent business owner will have already jumped on the opportunity long before you contact them, make sense?


          all you want to get through to the business owner is 1- what you do, 2-what you've done and 3-what you'll do for them


          - what you do- " we drive more traffic to your website so more people contact you for your services"


          -What you've done- "We've recently been able to consistently bring in 5-6 new customers a month for businesses just like yours, using the service im offering you"


          -What youll do for them- " so my program costs $2000/month your average customer makes you $4000/month,and im going to bring you 5-6 new customers a month. If you could spend $2000 and make $20,000 do you think that's a good investment or bad investment?"


          of course you need to know your numbers and qualify your prospect but the moral of the story is SIMPLISETY SELLS.


          and get your phone pitch down. get your rebuttals down, I personally use a script that works almost every time for what we sell. I say the same thing every single call, I have a formula and I can use that formula to sell anything in any industry, find your formula. and don't fall for all this "consultative sales" techniques that everyones teaching nowadays your a salesman and salesman sell they don't consult. You know what I call someone in business that isn't a salesman? I call them homeless.
          THAT MAKES SENSE! Most people these days are so afraid to ask for money they resort to rubbish like "consultative selling"...avoiding the very thing that will put money in their pocket.

          I personally lost a $15,000 a month deal doing this nonsense. NEVER AGAIN.

          Now I'm starting to realize why Wall Street guys were making BILLIONS over the phone in the 90's and still today...because they had a FORMULA for taking money over the phone, and I have made it a divine mission of mine to master that shit.

          By the way I sent you a list of objections in your email, I'd appreciate it if you could show me a formula with examples of how to handle those objections and brushoffs. Thanks.
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  • Profile picture of the author Michael Nguyen
    You aint picked up my call yet
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