I would like to be able to generate a simple monthly PDF report. I have subscriptions and software which allows me to track these results (google analytics, google webmaster, ahrefs, majestic, market samurai etc), but would like something easy to read and compiled in one place without having to take screenshots to show clients.
As a minimum I would like it to be able to track in the report:
- Google/Bing ranking for keyword - comparison to previous month (eg up 3 spots etc)
- # of total backlinks
- # of new indexed backlinks
- Website visitors (even per keyword would be handy)
I know there are a few options out there and would value any advice. One thing I do know is that if you try and give clients too much information they get overwhelmed and don't understand, thus making the report not very effective, so simplified graphs, charts etc would be great. So for the client I don't need anything too technical - I can get that info for my strategy already - just need a simplified SEO report.