Very confused, what to do next?...

by Moll77
7 replies
  • SEO
  • |
Hi guys so i'm interested in going down the amazon affiliate route as i've read many good things and just need to prove to myself I can make something money wise fairly consistent, even if its $50-$100 per month its huge for me. However there's one thing even before i go down the niche/keyword route that I just can't get my head round.

I keep hearing you shouldn't compete with the big boys like amazon, ebay etc for keywords but amazon seems to rank page 1 of google for almost any physical item term I enter. So I guess my question/s for anyone with fairly recent experience is it possible to still make money if your competing with amazon but have lots of other long tail terms as well? Or is it wiser to start with say 'quickest way to straighten hair' and get the customers in that way for straighteners as an example?

I've read that going with buyer keywords is the best way to get them to amazon but then i'm back to square 1 :/ so yeahhhh confused already before i even start lol.
#confused
  • Profile picture of the author yukon
    Banned
    Originally Posted by Moll77 View Post

    Hi guys so i'm interested in going down the amazon affiliate route as i've read many good things and just need to prove to myself I can make something money wise fairly consistent, even if its $50-$100 per month its huge for me. However there's one thing even before i go down the niche/keyword route that I just can't get my head round.

    I keep hearing you shouldn't compete with the big boys like amazon, ebay etc for keywords but amazon seems to rank page 1 of google for almost any physical item term I enter. So I guess my question/s for anyone with fairly recent experience is it possible to still make money if your competing with amazon but have lots of other long tail terms as well? Or is it wiser to start with say 'quickest way to straighten hair' and get the customers in that way for straighteners as an example?

    I've read that going with buyer keywords is the best way to get them to amazon but then i'm back to square 1 :/ so yeahhhh confused already before i even start lol.

    Simple, don't compete with Amazon.

    Example, Amazon will never be in the tutorial niche but an affiliate can use the tutorial niche to sell Amazon (or whatever) products.

    You have to be realistic about SERP competition no matter how you're monetizing.
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  • Profile picture of the author Moll77
    hi thanks for replying, Oh I see so basically its better to go down the tutorial route and then advertise within? Would this affect how long it would take to start earning? What I mean is because i'm going down the tutorial route and people aren't necessarily looking to buy?
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    • Profile picture of the author yukon
      Banned
      Originally Posted by Moll77 View Post

      hi thanks for replying, Oh I see so basically its better to go down the tutorial route and then advertise within? Would this affect how long it would take to start earning? What I mean is because i'm going down the tutorial route and people aren't necessarily looking to buy?

      Tutorials was only an example, my point was If Amazon dominates a keyword on Google SERPs hit the product from a different angle (ex: tutorials).

      It doesn't matter If Amazon or anyone else dominates a specific keyword, there's always alternative traffic sources/keywords.

      Think about tutorials for a minute, If someone (traffic) is looking for a tutorial odds are they're new to the subject/niche & odds are they don't own everything they need to accomplish their niche related goals.

      Examples:
      • How to build a model train layout from start to finish
      • Intro to Model Railroading
      • Getting Started in Model Railroading
      • etc...

      The list above are subjects, do keyword research with Google Keyword Planner (free) based on newbie traffic.

      The way you convert the newbie traffic into sales is, find items on Amazon (or wherever) that sells the materials/products to complete the tutorial (or whatever sales angle you decide to use).

      So... If my subject is: How to build a model train layout from start to finish

      ...then traffic will need a list of power tools & niche products which Amazon just happens to sell.
      • cordless drill
      • drill bits
      • circular saw
      • complete train sets
      • power supplies
      • books
      • videos
      • etc...

      I'm not saying tutorials is better than anything else, I'm saying tutorials is one of many ways to target niche traffic.
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      • Profile picture of the author Moll77
        Hi sorry I haven't replied not long finished work. Ah yes i see exactly what you mean now, kinda thinking outside the box a little to at least get started ....'low hanging fruit' basically to get them in. Thank you considering its first go at seo all by lonesome the easier to rank for something the better. Again much appreciated
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  • Profile picture of the author Tim3
    You've got some really good advice there from Yukon OP and that method is a far more natural way of not only getting stuff to rank but, more importantly, getting it to stick.

    Don't be too put off by Amazon ranking for everything though, they do it because they have millions of links and are trusted by Big G, they can be overtaken for certain items, you just need to choose your products wisely, if you go for the obvious products (like digital cameras) that the world and his dog are promoting you may struggle.

    Make sure you choose products in which you have at least a modicum of interest as well or writing content will be a real chore, then check out the sites on the first page of the SERP and see how good the competing sites are for the products you choose.
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    • Profile picture of the author Moll77
      Hi Tim3 , yeah the more I think about it the more both your posts make sense, as in starting with outside the box thinking to understand ranking and if I should stumble on a keyword that amazon ranks for not too panic to much as long as i've picked a really good niche and made sure the content is the best it possibly can be. So yeah at this point I'm literally trying to find a niche that I know I can think up articles for as well as somewhat interest me. Then the fun/terrifying part of keyword research on a tight budget. Ah well I wanted a challenge. Thank you too for reaching out and helping yet another noob as they say.
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  • Like yukon said it wouldn't be a good idea to compete with amazon... Although you can out rank them for long tail keywords it's just not practical.
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