Keyword Research: Non semantic keywords

2 replies
  • SEO
  • |
Hey all,

New to SEO and working on my first website. I've done quite a bit of reading and researching, but had a question about keyword semantics:

Basically, I'm trying to rank for certain non-semantic keywords. Hypothetical example: let's say the search term "weight lift biceps" is getting around 1K searches per month with little competition. I want to rank for this, and I've read that exact match all in title is the best. However, I don't know that a page with a grammatical error will rank? "How to weight lift biceps"?? Seems like it wouldn't do well. If I make the keyword better, grammatically speaking, such as "weight lifting for biceps" or "weight lifting your biceps" the number of exact match keywords drops considerably.

Any suggestions? My intuition says that if I'm making good content about "weight lifting" and "biceps" that the exact keyword order won't matter. Does that sound right?

Thanks for the help,
#keyword #keywords #research #semantic
  • Profile picture of the author yukon
    Banned
    Originally Posted by OnlineMedia1 View Post

    Hey all,

    New to SEO and working on my first website. I've done quite a bit of reading and researching, but had a question about keyword semantics:

    Basically, I'm trying to rank for certain non-semantic keywords. Hypothetical example: let's say the search term "weight lift biceps" is getting around 1K searches per month with little competition. I want to rank for this, and I've read that exact match all in title is the best. However, I don't know that a page with a grammatical error will rank? "How to weight lift biceps"?? Seems like it wouldn't do well. If I make the keyword better, grammatically speaking, such as "weight lifting for biceps" or "weight lifting your biceps" the number of exact match keywords drops considerably.

    Any suggestions? My intuition says that if I'm making good content about "weight lifting" and "biceps" that the exact keyword order won't matter. Does that sound right?

    Thanks for the help,


    The answer is directly on Google SERPs. Your exact keyword example (weight lift biceps) doesn't exist on the #1 ranked page. There's variations of the target keyword but the page can still be ranked with the keyword phrase out of order.

    Look at the bold text in the SERP descriptions:
    • bicep
    • workouts
    • lift weights
    • weight
    • lifting

    Google is telling you those bold keywords are alternatives (LSI keywords) to your exact keyword (weight lift biceps).






    {{ DiscussionBoard.errors[10485116].message }}
  • Profile picture of the author silverm
    You don't at all need to target the exact keyword phrase as such. Google is way more intelligent.

    Google will automatically select all "keyword variations" that have similar meaning to your original keyword phrase and let you rank for them as well. In other words LSI.

    Like yukon showed, check the SERPs and compare the search term with the titles of the result pages to get a better understanding of it.
    {{ DiscussionBoard.errors[10485229].message }}

Trending Topics