Which page shoud I SEO?

8 replies
  • SEO
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Hello all,

I own a local home service company. Last year, I purchased one of my competitors. Their office is across the city from me in a different suburb and I think that getting on google maps and doing a little local SEO might bring some traffic.

They had a Wordpress website up that is somewhat comparable to mine as far as products and services. However, they don't get a lot of traffic and I get 7500-9000 visitors a month. I don't think that they ever spent any time building citations, PPC, or any Social ads. My question is this: I have built a page on my site with the name of the city that the company is in.

For example: Mysite.com/areas-we-serve-theircity

Should I SEO the 2nd site and try to get it to rank, or start building citations to the secondary page on my current site?

Thanks,
Rob
#page #seo #shoud
  • Profile picture of the author irawr
    Banned
    Originally Posted by longrobnc View Post

    Hello all,

    I own a local home service company. Last year, I purchased one of my competitors. Their office is across the city from me in a different suburb and I think that getting on google maps and doing a little local SEO might bring some traffic.

    They had a Wordpress website up that is somewhat comparable to mine as far as products and services. However, they don't get a lot of traffic and I get 7500-9000 visitors a month. I don't think that they ever spent any time building citations, PPC, or any Social ads. My question is this: I have built a page on my site with the name of the city that the company is in.

    For example: Mysite.com/areas-we-serve-theircity

    Should I SEO the 2nd site and try to get it to rank, or start building citations to the secondary page on my current site?

    Thanks,
    Rob
    Need more information like: Did you combine the competitor's brand into your business or did you leave it as is? Example: You owned Bob's BurgerTown, you purchased your competitor Burger Planet. Did you lave Burger Planet as is or is or did you rename the business to another Bob's BurgerTown?

    Granted making that kind of decision should not have anything to do with SEO, but if you left them as separate businesses, I would SEO them completely separately and have the sites continue the ruse that they are real competitors. Competitors don't link to each other.
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    • Profile picture of the author longrobnc
      Thanks for the reply. I combined the companies using my brand as I was 5x their size. I changed the content on that site to my company name, but left the phone number which is ported in to my call center.

      I didn't know if having a separate site for that location was better or if a secondary page on my main site would work better. I have another location in another city that's I've had for 3 years. I have that set up as a secondary page on my site. However, I've never gotten past number 3 at that location for my target keywords.
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  • Profile picture of the author nomaanali
    Home page as well as other pages too by choosing keywords
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  • Profile picture of the author yukon
    Banned
    More ranked pages equals more opportunities for traffic.

    How is 7.5 - 9K traffic per month not a lot of traffic for a local home repair business? If you're not banking on that amount of traffic you're either targeting the wrong traffic/keywords or your pages don't convert into sales.

    From what I've read I don't think more traffic is the answer, more likely better traffic.
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    • Profile picture of the author longrobnc
      Originally Posted by yukon View Post

      More ranked pages equals more opportunities for traffic.

      How is 7.5 - 9K traffic per month not a lot of traffic for a local home repair business? If you're not banking on that amount of traffic you're either targeting the wrong traffic/keywords or your pages don't convert into sales.

      From what I've read I don't think more traffic is the answer, more likely better traffic.
      Not sure you actually comprehended what I wrote. My site that pulls 7500+ views produces 6 figures of revenue per month. The site of the company that I bought pulls a whopping 90 views a month.

      I was asking, should I SEO their site to build traffic, or should I link that location to an inner page on my site to serve that city? Don't think I can build citations using the main page as it's being used for my main location. It's obvious that my explanation is not coming across clearly.
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      • Profile picture of the author yukon
        Banned
        Originally Posted by longrobnc View Post

        However, they don't get a lot of traffic and I get 7500-9000 visitors a month.
        Originally Posted by longrobnc View Post

        Not sure you actually comprehended what I wrote. My site that pulls 7500+ views produces 6 figures of revenue. The site of the company that I bought pulls a whopping 90 views a month.

        I was asking, should I SEO their site to build traffic, or should I link that location to an inner page on my site to serve that city? Don't think I can build citations using the main page as it's being used for my main location. It's obvious that my explanation is not coming across clearly.


        My bad, you lost me on who had traffic & who didn't have traffic.

        Personally I would keep both sites intact If possible for the link. If it's a separate business entity then optimize like you've already done with the first site that already has traffic. If you've re-branded the new site to match the old site then I would probably go ahead & redirect to the old established sites.

        Keep in mind I haven't seen either site or either sites link profile, so it is what it is...
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  • Profile picture of the author tekruiter
    I think you need to prefer 2nd option which is the best possible option available for long term SEO.
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  • Profile picture of the author afazuddin100
    I was asking, should I SEO their website to make visitors, or should I weblink that place for a an inner website on my website to provide that city? Don't think I can take type details using the primary website as it's being used for my primary place. It's apparent that my details are not seeing clearly.https://www.feetunique.fr/lacets-elastiques-3mm
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