Is It True That Google Penalizes Sites With Pop-Ups?

18 replies
  • SEO
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I read or heard the the other day that Google is not fond of sites with lightboxes, etc. and limits exposure in varying degrees to sites that have them.

I added a pop-up on my site for about a month ago and have been submitting approximately 2 - 5 blog posts a week to the Google Webmaster Fetch indexer. While previously I noticed steady progress with Google indexing my new posts, I am experiencing a drop-off since I added the pop-up.

Curious to know others experience with this. Could be a coincidence. Could be other factors. Either way, I'd be interested to know the experience of other with this.

Thanks in advance.
#google #penalizes #popups #site #true
  • Profile picture of the author Nisip
    Banned
    Yes. And this is how it should be. Pop-ups are very annoying
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  • Profile picture of the author Steve B
    Personally, I have never read anything from Google that suggests they penalize sites with pop-ups. I would be interested if anyone can post an authoritative link to the source of such information.

    I can tell you this:

    Google does not allow pop-ups on their own site. Here is what they say:
    "Are pop-up ads allowed on Google? Google does not allow pop-up ads of any kind on our site. We find them annoying. So why do they occasionally appear when you search on Google? Here are a few possible explanations:"

    Source: Google help
    I know this doesn't answer your question specifically, but it does suggest Google doesn't like pop-ups. Knowing that, and knowing how much I dislike them, I would personally not use them.

    But to say that this proves Google will penalize sites that have them is a real stretch, IMO.

    Steve
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  • Profile picture of the author Mike Anthony
    Originally Posted by SiteNameSales View Post


    I added a pop-up on my site for about a month ago and have been submitting approximately 2 - 5 blog posts a week to the Google Webmaster Fetch indexer. While previously I noticed steady progress with Google indexing my new posts, I am experiencing a drop-off since I added the pop-up.
    Google is counting user experience more and more as signals for ranking ( they have a lot of data they can pull from activity on their own site and through the chrome browser). Though there may not be an official penalty its likely to be more and more the case that rankings will be affected by activities that readers don't like.
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  • Profile picture of the author MSutton
    Google penalizes sites for using the "wrong" colors.

    BTW: Everyone is using popups these days. They are just the type that Google cannot detect. I think they are called lightbox popovers or something. And it's getting really annoying.
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  • I really didn´t new about that, but it make sense, because google always thing in the better experience to the user... http://afiliadodesucessoonline.com.br/
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  • Profile picture of the author nwik
    It is not yet proven that Google really penalizes pop-ups.

    But as far as I know I read it one time that Google is really against the use of pop-ups.

    Pop-ups are really annoying.
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  • Profile picture of the author Chris Chicas
    Personally for me, Pop ups work quite well. And I am referring to pop ups that come up when you first visit the site and the visitor is asked to opt in for an email, and/or to get a discount coupon.

    What I find REALLY annoying is the "exit pop up" especially the ones that pop up when you get anywhere near your web browser's top bar, even if you are not even leaving the page - it keeps popping up.

    And even worse are top websites like CNN that have videos in their articles and they force you to view the video with sound blasting without having the "pause" button available for at least during the commercial.
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  • Profile picture of the author onconference
    Yes !! It's true that Google penalizes sites with pop-ups of downloading app.
    Google have announced that as of November 1st any site with a pop-up prompt asking users to download their mobile app will have their search rankings affected.
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  • Profile picture of the author freepricecompare
    First I agreed with all points stated above about poor user-experience people get when you set annoying pop-ups at the same when visitor is eager to read something required.

    Here I would like to say that Google announced a penalty for displaying "Giant App Install interstitial ads" Update is effective since 2nd Nov, 2015 in Google's mobile search algorithm.
    Simply Google doesn't consider those sites "mobile-friendly" that have App install interstitial pop-up that hide a significant amount of content from users.
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  • Profile picture of the author madisonwilliam
    Yes personally, i also have never read anything regarding the same. But these kind of sites are not authentic also redirect some adult pop us and other ads. Don't use such type of sites for link building purpose.
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  • Profile picture of the author samuk
    I agree, as an user, popup can be very annoying but as a site owner, it can boost your business. So far I have not seen ranking drops with the right pop-ups but a lot of SEO experts say it has an immediate impact on ranking.
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  • This came out today.
    Google will punish sites that use annoying pop-up ads | The Verge

    I personally hate pop ups and have never used them. Many of my clients use pop up domination for their email lists. I HATE those things. They are on every single website it seems like.

    My question is are those part of this pop up punishment from Google now?
    They are a pop up.
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  • Profile picture of the author james flynn
    Well I read an article published in a fortune magazine and according to them Google just recently started penalizing site's search engine ranking that uses mobile pop-up ads to urge users to download their app. According to them it destroys the users experience and obstructs users from seeing the content of the page. So friend I think Google will possibly go after this issue pretty hard.

    Cheers-James
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  • Profile picture of the author rseigel
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    Cheers,

    Ron

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  • Originally Posted by SiteNameSales View Post

    I read or heard the the other day that Google is not fond of sites with lightboxes, etc. and limits exposure in varying degrees to sites that have them.

    I added a pop-up on my site for about a month ago and have been submitting approximately 2 - 5 blog posts a week to the Google Webmaster Fetch indexer. While previously I noticed steady progress with Google indexing my new posts, I am experiencing a drop-off since I added the pop-up.

    Curious to know others experience with this. Could be a coincidence. Could be other factors. Either way, I'd be interested to know the experience of other with this.

    Thanks in advance.
    Pop-ups are usually extremely annoying and ruin a visitor's experience when visiting a website (especially those pop-ups that make it difficult to leave a page). I know that I personally hate pop-ups and avoid returning to site that have them. Google, when ranking sites, looks at the bounce rate, ie, how much time it takes for a visitor to leave a website.

    So, there is not a specific penalty for pop-ups. However, if the pop-ups are causing visitors to leave quickly, then the site's bounce rate will increase, which is not good. This tells Google that visitors are not finding your site to be relevant to the Keyword that was searched. This might not be the case at all, but the increased bounce rate makes it look as such. So, anything that may increase the rate a which a visitor leaves a site (pop-ups) should be avoided.
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  • Profile picture of the author MarkJukov
    No, Google does not penalize you for having popups or popunders on your website. I have many websites with PopAds, have had for years, and never had a single problem with any of them. Nor have any of the other webmasters I know.
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  • Profile picture of the author NFSC
    Google has decided to punish mobile sites that use intrusive pop-up ads by ranking them low and not figuring them prominently on search results. The move is an attempt to make search easier for users. However, it is likely to affect business like news websites and e-commerce ventures that heavily depend on such pop-up ads.

    In a blog post Google outlines why these pop-ups need to be removed by saying, "While the underlying content is present on the page and available to be indexed by Google, content may be visually obscured by an interstitial. This can frustrate users because they are unable to easily access the content that they were expecting when they tapped on the search result. Thus, to improve the mobile search experience, after January 10, 2017, pages where content is not easily accessible to a user on the transition from the mobile search results may not rank as highly."
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  • Profile picture of the author Madhukar B
    I don't think Google will penalize for websites which have popups but I heard that for better mobile user experience Google may give less importance to mobile websites which have popup.
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