Keyword searching tools are confusing me. Need help!

3 replies
  • SEO
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Hello guys,
I want to make a blog/website around chocolate, chocolate recipes, homemade chocolate and so on. So i tried to search for "chocolate recipes" and got 53.600.000 results and then I used allintitle.

Allintitle got me 376.000 results, so a highly competitive keyword. SEMRush and SEOQuake also tell me that it is a difficult keyword to rank, whereas MOZ keyword explorer shows me a difficulty of 41, not so hard. Google Keyword Planner tells me that it has a volume ranging from 100 to 1000 monthly searches, but MOZ keyword explorer says its about 50 to 100.

My question here is, How can I know which tool is telling me bull and which one is right?

More questions

I heard an allintitle result of 1000 to 4000 is relative easy to rank, but all keyword in this range lack volume if I trust Google Keyword Planner.

What is your experience with long-tail-keywords, monthly volume and keyword difficulty?

Which tools and tricks are cheap or free and can help me to find a bunch of good keywords around chocolate/chocolate making/recipes and chocolate desserts?
#confusing #keyword #searching #tools
  • Profile picture of the author Super Money Maker
    I have done so much competition analysing for my niche websites using all different tools of analysing keywords including Keyword Revealer, Semrush, KWfinder, Ahrefs, and I found out that a combination of Semrush and KWfinder is the closest to be accurate, if I were in your place I would have gone with Semrush first month free trial along with KWfinder combined, I would use Semrush to find all the long tail keywords that my competition is ranking for and then go ahead and analyze through KWfinder, and sort using keyword difficulty and start creating content for easy to rank keywords and go from there, as long as your website keeps producing good content that Google loves you will eventually get ranking for easy keywords the first few months as long as your website get out of sandbox after 4 to 6 months depending on the competition you will start seeing significant ranking improvements even for harder keywords that's where other factors of SEO comes to play link building social signals and so on.
    for the moment to know the exact volume of keywords from Google keyword planner I suggest you use this good chrome extension but don't rely on it as I am sure they will stop revealing the numbers because google keyword planner is not showing the exact volume anymore so third party tools will be forced to do so as well, and from my humble opinion the best way to do keyword research right now after the keyword planner update is to use paid tools.
    good luck
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  • Profile picture of the author MikeFriedman
    Originally Posted by silveroaks View Post

    Hello guys,
    I want to make a blog/website around chocolate, chocolate recipes, homemade chocolate and so on. So i tried to search for "chocolate recipes" and got 53.600.000 results and then I used allintitle.
    Allintitle got me 376.000 results, so a highly competitive keyword. SEMRush and SEOQuake also tell me that it is a difficult keyword to rank, whereas MOZ keyword explorer shows me a difficulty of 41, not so hard. Google Keyword Planner tells me that it has a volume ranging from 100 to 1000 monthly searches, but MOZ keyword explorer says its about 50 to 100.
    My question here is
    How can I know which tool is telling me bull and which one is right?

    More questions

    I heard an allintitle result of 1000 to 4000 is relative easy to rank, but all keyword in this range lack volume if I trust Google Keyword Planner.
    What is your experience with long-tail-keywords, monthly volume and keyword difficulty?

    Which tools and tricks are cheap or free and can help me to find a bunch of good keywords around chocolate/chocolate making/recipes and chocolate desserts?


    You are doing keyword competition research completely wrong. The number of results in the index has nothing to do with the level of competition, including allintitle searches.

    Your competition is the pages ranked #1, #2, and #3. #4 through 5 million don't matter one bit. You need to be able to beat the top 3. That is all that matters.

    All that crap about the number of results in the search index is just BS fluff to try to sell you something.
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  • Profile picture of the author dave_hermansen
    MikeFriedman has got it right. Any tool that shows you the number of competing pages is adding irrelevant fluff to make it seem like their tool is giving you more valuable information. I immediately wouldn't trust any tool that uses competing pages as a metric. Whether a keyword phrase has 100 results or 100 million results is totally irrelevant. The only thing that matters is how difficult the competition is on page one.

    I cannot recommend any one of those tools over another. They all give different scores because they all use different proprietary algorithms to arrive at their own rankability scores. We have our own tool that we use and I'm sure our "Can I Rank" score would give you yet another totally different result.
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