Google shows the content of my page in SERP instead of metadata, how can I fix?

9 years ago

If you are using wordpress then use a proper plugin to add your meta description. And resubmit your pages.

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izapharry 9 years ago

Originally Posted by expmrb

If you are using wordpress then use a proper plugin to add your meta description. And resubmit your pages.

I am using dot net
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dave_hermansen

9 years ago

I'm not sure what you are saying here, since it is so poorly conveyed, but if you are complaining because Google is not using your meta titles and/or meta description, that is nothing new.

Google uses what THEY think is the best thing, not what YOU want them to use. Sometimes they re-write the meta descriptions, borrowing text from your page because it is more pertinent to the specific search query.

They will almost always replace the meta description and/or title if it is poorly written, has nothing to do with the page or nothing to do with the search query.

Most of the time, what they show is going to get you a better click through rate. That is their goal and they split test the heck out of these things to figure out whether your meta title and/or description gets better CTRs than ones they create.

Create what you think is best and hope that is what they show most of the time.

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paulgl

9 years ago

Originally Posted by dave_hermansen

I'm not sure what you are saying here, since it is so poorly conveyed, but if you are complaining because Google is not using your meta titles

Googe never used meta titles..... A very BIG pet peeve of mine.

If you think meta title is used......then what else is one to think?

Google does not generate meta data unless it's there own stuff.

And they would NEVER generate a meta title...

If people do not know what meta actually is, does, etc. and gets it mixed up with other things, well, what else is there to say?

This is once again caused by people just not having a background in the internet and website building.

FYI (for anyone listening who actually wants to sound like they know what they are talking about):
Meta title has not been used since, like, um, 1996...

If you don't know that, shame one you....how can you call yourself any expert, and not know that?

The fact that the same people repeat this over and over...means they really have no clue.

Paul

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dave_hermansen

9 years ago

Originally Posted by paulgl

Googe never used meta titles..... A very BIG pet peeve of mine.

If you think meta title is used......then what else is one to think?

Google does not generate meta data unless it's there own stuff.

And they would NEVER generate a meta title...

If people do not know what meta actually is, does, etc. and gets it mixed up with other things, well, what else is there to say?

This is once again caused by people just not having a background in the internet and website building.

FYI (for anyone listening who actually wants to sound like they know what they are talking about):
Meta title has not been used since, like, um, 1996...

If you don't know that, shame one you....how can you call yourself any expert, and not know that?

The fact that the same people repeat this over and over...means they really have no clue.

Paul

What in the world are you rambling on about? Of course there are title tags and they are definitely used by Google, when relevant. Google almost always shows EXACTLY what we have entered as our title tag.

Or, are you objecting to the word "meta" because, technically, it is not a meta tag, even though it is placed in the head with all other meta data. Google does state that the title tag is not "technically" a meta tag in their webmasters section, but it sure didn't keep them from listing it on their Meta tags that Google understands page.

Seriously, stop tying to confuse people and add something constructive to a conversation for a change.

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dburk

9 years ago

Hi izapharry,

You probably need to do a better job of creating a relevant and useful meta description.

If Google's algorithm determines that another snippet of text on your webpage works better as a page description, than what you have in your meta description tag, they will use the page text snippet rather than your less relevant, or less useful meta tag. That's how they role.

I's likely that you could improve the meta description, or you may need to change your page content to better match your meta description.

HTH,

Don Burk

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zefriks

9 years ago

Originally Posted by izapharry

Hello Friends,

Google is not reading meta data of my webpage.
Its shows content of my page in SERP instead of meta data.

Can someone help me to find the solution behind it.

Thanks in advance.

Try google structured data testing tool and see the output there.
You can also check search gallery from google for getting a sense how your content would be appear on search result.
Don't forget about domain.com/robots.txt

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yukon

Banned 9 years ago

I have no idea why OP thinks this is a bad thing, it's relevancy based on search query.

What more could you possibly want?

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dave_hermansen 9 years ago

Originally Posted by yukon

I have no idea why OP thinks this is a bad thing, it's relevancy based on search query.

What more could you possibly want?

The main problem with Google-generated meta data - especially title tags - is that you lose the attention getter. A Google title tag wont have something like "HUGE Selection + Free Shipping!" included in it, which are the types of things that get many people's attention and causes them to notice your listing.

I think I can always create a better meta title and description than Google and having a synonym for a keyword phrase that Google generates is not as important as the attention getters I create and the calls to action I have in the meta description.

It is what it is, though, and there is nothing anyone can do about it. Create the best meta data you can and live with whatever Google decides to do. There's no sense in fretting over things you cannot control.
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- yukon Banned 9 years ago
  
  Originally Posted by dave_hermansen
  
  The main problem with Google-generated meta data - especially title tags - is that you lose the attention getter.
  
  No you don't.
  
  The text Google displays on the SERPs tells you exactly what triggered the text Google selected. You can easily edit that text but why, it's the most relevant thing on your page.
  
  The attention grabber is the search query and any text on the SERPs that is as close to the search query as possible.
  
  Traffic is scanning the search results for their keyword, not your idea of their keyword.
  
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