Im wanting to rank my local business

by bsurb
46 replies
  • SEO
  • |
Hello guys. I have some questions regards to my local business and how to properly title and rank my website. Here is what I do. My top 3 main services:

- Vinyl & Signs
- Web Design
- Custom Logos

I help lots of different businesses here in my area who are either just starting up, or if they dont have at least one of the following above. I am currently using Facebook mainly to find business. And a lot of it is word of mouth. But I do get some calls here and there from googling my name, but its pretty much just somebody wanting a t-shirt made...

Now, how should I go exactly trying to rank my website for those following services? I want my name to be the first one to pop up if someone in my area is typing in Web Design, or vinyl lettering. Right now its just larger companies or shops that everyone else goes to... What do I need to do exactly to get that fixed?

How exactly should I be titling my website so it helps with rankings? I see some people who have just their business name in the title, but others have keywords/phrases with the separation mark. Is there any certain order I should be using for my titles? What about descriptions?

Feedback would be much appreciated!
#business #local #rank #wanting
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  • Profile picture of the author rahul11
    Use Keywords in your URL
    Update your content
    Make your website mobile friendly
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    • Profile picture of the author bsurb
      My site is mobile friendly. And I publish blog content here and there.

      Im mainly interested to see how exactly I should be setting up my website titles and descriptions.
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  • Profile picture of the author oday
    also you can use google map to rank on it for people whom search for your keywords
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  • Profile picture of the author abia13
    in addition to using keywords in your website, you can do on-page and off-page optimization. you can also tap a freelancer or virtual assistant to do the job for you.
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  • Profile picture of the author LindyUK
    Hello bsurb

    When you say your "local business", what do you mean? Is "local" a town, area or city, and what is the base population?

    If you know nothing about SEO it is fairly unlikely that you can gain first place ranking by yourself, or even first page ranking for that matter. It is much more than Titles and Descriptions. It also depends on your competition and how well they have done their SEO.

    Local ranking is reasonably easy if you know what you are doing, but you still have to beat out your competition, someone has to lose their ranking for you to gain it. If we are doing SEO for a local business, one of the ways we can virtually guarantee them first page ranking (after 3 or 4 months) is by running a PR campaign on high authority sites. If your competition is not doing the same you can easily out rank them.

    But often my answer to trying to rank websites in the first 3 slots is why bother? (and we offer SEO services. lol) But if you are not in the 3 pack you are not going to gain much anyway.

    We have built a US$20 + Million a year full service Agency, and we actually hide our websites from the search engines. That will likely sound very strange but we base our model on principals of war, and especially on a 2,500 year old book called the Art Of War written by a Chinese General, Sun Tzu. One of his main concepts was to stay hidden from the enemy but keep them in close view. So our take on that is that we stay hidden from our competitors (so they don't know what we are doing, and in most cases even who we are) but we can follow them closely, keep track of them via their websites, have them give us all their latest moves by subscribing to their newsletters and so on. Even phone them up and get our questions answered. lol. This gives us competitive advantage, then we use the German concept of Blitzkrieg to roll right over them.

    In operating this way we obviously have to have another way of gaining clients. We find it much easier to approach potential clients ourselves, rather then sitting around hoping they will find us. Just some food for thought, we like to be in control of our own fate, not to be at the mercy of Google.

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  • Profile picture of the author Data Relate
    Have you set up a Google My Business profile? It's simple, but it's a quick way to get to the top of the search results via the maps.
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  • Register with google my business
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  • Profile picture of the author HarveyEdward
    Get the local listings business sites from Google and begin with listings on your local website.
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  • Profile picture of the author Kiran Malik
    Do local listing and business listing of your business. That will improve your local ranking.
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  • Profile picture of the author litonkrl
    To rank any local business you have to follow the Off page SEO rules and work on it regularly.
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    • Profile picture of the author Monica8297
      Yes! You are absolutely right. Thank you so much for your post.
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  • Profile picture of the author Radhika Shah
    Update title and description with keywords and do business listings and local listings this will help you to rank in local business.
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  • Profile picture of the author cherylmanve
    You have to include your targeted keywords into the Title & Description tags of your services page so that Google will crawl and index it periodically. In the mean time, you can build links pointing to your website so that your keyword rankings will be improved.
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  • Profile picture of the author indorewebexpert
    Hey Bsurb

    To rank locally you should know about local SEO. Local SEO is the improvement of your online presence so you can be found in limited inquiries.
    You can optimize for local SEO by doing some on-page optimization.
    1. Set Up Your Website Structure To Rank Landing Pages
    2. Optimize Your Title Tags, Meta Description, Headers, and Content
    3. Display Your NAP In Schema Format On Your Website (NAP means Name, Address, and Phone number)
    4. Embed a Google Map
    5. Include Reviews & Testimonials

    By following these steps you can rank locally.
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  • Profile picture of the author kebumen
    If you want to best rank your business in local search, its recommended to use optimise keyword with your business location inside the keyword. For example : Your custom logo business is Montreal, you can optimise writing article regularly with keyword targeted contain your locations, such as "where to order custom logo in Montreal" or "cheap custom logo in Montreal", or Montreal custom logo with cheap price", etc. Do this tips regularly in your article, and then connected you site with analytics. Within 1-2 month, your site its get indexed on search engine. Hope this advice can help your local business site rank.
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  • Profile picture of the author monica geller
    Local SEO is an incredibly effective way to market your local business online. It helps businesses promote their products and services to local customers at the exact time they're looking for them online. Local SEO is the act of optimizing your businesses online presence so that you show up in those local searches.
    1. Search for high volume keywords
    2. Make sure your site is mobile friendly
    3. Include your location in your URL
    4. Write high-quality, long-form content
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  • Profile picture of the author virtualprincipal
    1. Use Yoast on website and follow directions.
    2. Claim and optimize GMB (your Google My Business Site)
    3. Hire someone to get citations for your GMB.
    4. Create individual Services pages for your website
    5. Create location pages for your website if you service more than one town.
    6. Write 1-2 high quality blog posts per month and link them to each other.
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  • Profile picture of the author MaxFeerden
    You can use Google Maps and SEO.
    This is a very effective way to promote local business in a narrow circle. And also use the social networks of the local region of your business.
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  • Hi,
    You can do local listing, modify your website content, Google mapping and target local market with the use of local ranking keywords.
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  • Hi,

    As you want to rank in local listing . There are so many options available for you.

    You can do it you itself by listing in local directory
    you may hire some one for you local listing it may chargeable
    You can choose any agency to do your work

    While do you need to research the best suitable Keyword and Key phases that help your business use them.


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  • Profile picture of the author seomark122
    1. apply you website on google my business
    2. then use the proper keyword related to your business in the url
    3. then use that keyword in the page title
    4. then use the keyword in home pages in heading tags so that google will come to know that the keyword used in the heading is important which will help in the seo ranking
    5. lastly donot try to stuff the keyword in the page which can result in negative seo ranking

    (if there is any correction please do let me know the changes)
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  • Profile picture of the author Naman1234
    Here's how to get it done.

    1. Audit Keywords
    2. Audit Google My Business Listing
    3. Audit Links for Quality and Quantity
    4. Audit Image SEO
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  • The first thing you should do is optimize (on page) 3 pages of your website, each dedicated to one of your targeted keywords:
    Vinyl & Signs
    - Web Design
    - Custom Logos
    Then, I would also add the targeted city to the title, for example, Web Design in Miami, Florida. etc

    Add unique, content (that revolves around your targeted keyword) to each of the pages. Ideally, the content should be 800-2000 words in length.

    Once you've set up your on page optimization, start building dofollow backlinks to those pages, as well as the homepage.

    Hope that helps.
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  • Profile picture of the author lajid
    1. list in local directories
    2. write keyword-focused content
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  • Profile picture of the author Alexlari
    I assume you have a great content, and you have a couple of good reviews. What I would advise is to post every week in section post of your page, and putting the keywords as your business name. This way it helped me to be in the top 3, one time, and I got more calls than usual. Unfortunately, it last only one day, but I'm sure that what I've mentioned before have contributed for this result.
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  • Profile picture of the author sanjanasingh
    Search Engine Optimization is the best way to rank your website. Firstly make your website user friendly. And then if you have posted content on your website make sure that it should be optimized with proper keywords. Use long tail keywords in your Title and Heading tags. Make your content free from Grammatical Errors. And then start building backlinks on high-authority sites relevant to your niche.
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  • Profile picture of the author seokohli
    The exact answer to your question is: Add targeted keywords & locations in title & description Meta tags. It'll boost your site/page ranking.

    Now here are few other words: Local SEO is on the way to getting tough now as after capturing SEO, Google is working on Local SEO. Like SEO, there are many factors to rank now in Local SEO so working on one thing will not improve your ranking. Better to work on multiple things and you'll get better results!
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  • Profile picture of the author Huenelde
    You can use quality content. Which will help you in promoting your business. And you can also register your company in directories. This will help to recognize business in local circles.
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  • Profile picture of the author Peter Prestipino
    Google My Business is definitely going to be where you should focus your attention, but I would also consider a solution like Yext that can quickly get you on multiple sites (pretty good for link building in general).
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  • Profile picture of the author deniel benson
    Firstly please check your content or update that.
    always use responsive templates and make sure your website should be mobile-friendly.
    do SEO on-page and off-page activities, it helps you an alot
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  • Profile picture of the author sanjanasingh

    To rank your business you need to take care of these things

    1- Check your content, your content must be free from Grammatical Mistakes
    2- Use proper long tail keyword in your content, title tag and heading tag
    3- Make your website mobile friendly and user friendly
    4- Do off page activities
    5- Start building backlinks on high-quality sites

    Hope this helps you in ranking your website faster.
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  • Profile picture of the author infinitywebsoln

    Obvious keywords that can be seen on your website will help a lot. It will also help you if you use keywords that are not really obvious so you can get more audiences that will eventually ask about the 'obvious keywords' that you have. It was like driving people to your website. I hope that makes sense. Always have these keywords/keyphrase up to date (search volume/competition etc.)

    Its is good to have location keywords where these keywords will be placed in the most visible area in your website, blog posts, pages, titles etc.

    Also, be consistent with blog postings. Do not always post blogs that are promotional, consider blog posts that are informative or funny/light-hearted.

    Additionally, never underestimate the capabilities of on-page and off-page optimization.

    Hope this helps
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  • Profile picture of the author HarveyEdward
    apply all local On-Page SEO factors on your website then find local link building & citations sites form google such as local NAP citations, local reviews, My Business and etc. after that create potential content and promote it on mentioned above citations site. these are the best factors for getting rank on the search engine.
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  • Profile picture of the author rosemartine
    For ranking your local business you should follow Off Page SEO techniques. It'll work for ranking your business.Do try
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  • Profile picture of the author Janvi Arora

    For a local business to rank, you need to focus on Local SEO of your online business. Title and descriptions are important things but you need to focus on many things to rank very well in Google SERP. Below mentioned things will help you to rank your website very well.

    Google My Business Page optimization. (Check example:
    Focus on your Name, Address, Phone citations.
    Focus on Local on-page optimization.
    Try to get more local reviews.
    Target perfect local link opportunities in link building.

    Want to Future-Proof Your Online Business? Make Your Website SEO Friendly. Click here ->

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  • Profile picture of the author JohnathenMartin
    If you want to ranking on google for local business, then you need to focus on Local Seo.
    Here are some important point that will help to increase ranking on Google.
    1. Firstly, you have to do proper website analysis
    2. Keyword Research
    3. Meta Tags
    4. Unique Content
    5. Quality backlinks
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  • Profile picture of the author seobusinesscom
    use location based directories,classifieds and business listing sites as per your business niches what you want to get relevant resources
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  • Profile picture of the author Naman1234
    Here are the things you should do:-

    . Add a long, unique description that's formatted correctly and includes links.
    . Choose the correct categories for your business.
    . Upload as many photos as possible.
    . Add a local phone number to your listing.
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  • Profile picture of the author Medon
    The secret is to optimize your website for local searches. Yes having a keyword or a service in the title could help. But I believe if you contract an SEO guru you will have that in place hustle free.
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  • Profile picture of the author JUnderwood
    For this promotion, SEO is most suitable for you. Just be sure to pay attention to a good company that makes quality promotion.
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  • Profile picture of the author Medon
    Plenty of advice here. But you need to decide what to do. If I were you I would get to hire an SEO expert and delegate the task to them. Some of the things people are saying here are too technical if you are not IT savvy.
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  • Profile picture of the author MaxFeerden
    An expert in SEO will definitely help. I think it will be even better than trying alone.
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  • Profile picture of the author bsr travels
    When you want rank local business listing.
    Step 1 : create Business page
    Step 2: explain your business information in that
    Step 3 : Post your office photos or event photos etc.
    Step 4: Create Posts with content and images

    100% your business will increase.
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  • Profile picture of the author S Siva
    Local listing is the best way to achieve the results. Do local listing and business listing of your business.
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  • Profile picture of the author Upadhyay Kamal
    Local Business Promotion Tips:

    Optimize meta tags of all pages (target location and keyword must have in Title and Description)
    Optimize content of every page (Keywords density should be 2%-5 %)
    Optimize Heading Tags.
    Optimize Image Alt Tags.
    Add Google Map embed code in Footer.
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  • Do you have a Google My Business Page? If so, build citations and then build backlinks to those citations using your targeted keywords as anchor text. With regards to your site, you should optimize your pages (on page) for your targeted keywords and then create backlinks to those pages.
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