We have some competitors in our area who we have gotten into pretty ugly "competition" with lately. They pretty much copied our entire site, with enough differences to make a copyright infringement claim difficult.
The owner here called them and demanded they take the site down, but without any real legal backing... and now they seem to have declared war on us...
In checking our backlink profile, I see a ton of links have been built to us from super spammy sources, using profanity and porn terms as the keyterms being hyperlinked / targeted. According to Moz, the last link seen was just a few days ago, and it's gone on since about mid October. Didn't notice this until yesterday.
So according to Google, in the way they speak without really saying anything concrete, it's not something "I should really be worried about, but if I'd like to, I can create a disavow file"... with their airy way of saying things, I'm not comforted by the answer.
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What kind of protection do we have? Any way to end this?