Why do some YouTube videos show up on Page 1 of Google?

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Why do you think that some Youtube videos (for certain search terms) show up on the first page of Google, while others do not?

For example, when I search for the keyword 'dog training' , 3 YouTube videos show up on the first page. However, when I search for the keyword 'dog treats' no YouTube videos show up on Page 1 of Google, even though there are videos on YouTube about dog treats.
#google #page #show #videos #youtube
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  • Profile picture of the author IGotMine
    Because Google's algo decided that's what best answers the query. "Dog training" is perfectly geared for video answers, while "Dog treats" would be best served by shopping ads.
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    • Profile picture of the author Reddevil007
      Originally Posted by IGotMine View Post

      Because Google's algo decided that's what best answers the query. "Dog training" is perfectly geared for video answers, while "Dog treats" would be best served by shopping ads.
      Funny enough the OP is offering link building services in his signature and does not know this
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    • Profile picture of the author savidge4
      Originally Posted by IGotMine View Post

      Because Google's algo decided that's what best answers the query. "Dog training" is perfectly geared for video answers, while "Dog treats" would be best served by shopping ads.
      It sounds so easy.... but what about the term oh I don't know... "Potato Chips" best served with shopping ads? then why is there video?

      I think its 50% ( +/- ) of all Google search includes video. On our end I don't think the WHY one terms gets them and the other does not is so obvious. On the data side however I can only imagine it is pretty cut and dry somehow.
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      Success is an ACT not an idea
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      • Profile picture of the author IGotMine
        Originally Posted by savidge4 View Post

        It sounds so easy.... but what about the term oh I don't know... "Potato Chips" best served with shopping ads? then why is there video?

        I think its 50% ( +/- ) of all Google search includes video. On our end I don't think the WHY one terms gets them and the other does not is so obvious. On the data side however I can only imagine it is pretty cut and dry somehow.
        All things to all people all the time.
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        • Profile picture of the author savidge4
          Originally Posted by IGotMine View Post

          All things to all people all the time.
          So in your infinite wisdom why do you think that in the example given "Dog Treats" there are no videos? seems to me, that the term "Dog Treats" is ultimately not filled with a great amount of intent against such terms as "Making Dog Treats" or specifically looking at related search options "Dog Treat Recipes".

          Looking at what I would consider a parallel term ( same amount of search traffic ) would be "Potato Chips" and included in that search specifically, there are recipes and videos.

          Digging a bit deeper I see that "Dog Biscuits" has all of the extra panels... video, recipes, brands, products etc... but look at the volumes?

          Dog Biscuits - 1300 monthly searches
          Dog Treats - 12,100 monthly searches

          Seems to defy a bit of any amount of logic...

          So please enlighten not only the OP but myself and everyone else at this point.
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  • Profile picture of the author manu33
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  • Profile picture of the author levandau
    I think that just a few backlinks for a few easy keywords will help the video rank above the search results.
    Some keywords don't have videos because nobody creates a focused video for that keyword.
    Happy new year 2020
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  • Profile picture of the author hyperjerkseo
    I use this technique to rank different youtube videos. i know some might disagree, but it works for me.

    Optimize video file, thumbnail, tags, and other "on page" settings
    Immediate embeds on PBN's
    Embed on web 2.0'S
    Social Signals
    Throw some paid advertisements
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  • Profile picture of the author Md somrat
    because google decided which answer is the best for your search. the keyword you search ''dog training'' is not a perfect keyword for giving an answer.
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  • Profile picture of the author DomMitton
    I understand that Google's algorithm sees that keyword as a video answer, but there were some cases in gaming niche where the keyword is same but the game title isn't and for some games you'll see video rank #1 while for others is a blog post.
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  • Julia.... I think you should just accept it for what it is. Google and YouTube knows that there are savvy marketers out there who are questioning this very thing. It's to make you question your ability to rank keyword rich YouTube videos on the 1st position in SERPS.

    So by the time you've figured it out and discovered the asnwer, Google would have changed it's algorithm and throw you another curve ball, which will only make you scratch your head even more. Then eventually you'd use paid advertising to get your videos viewed.

    Rather stick to what you've already mastered in SEO and expand on that. Trying to figure out all googles secrets might send you into early retirement.
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  • Profile picture of the author Jessicad0505
    1. The video will have more views
    2. Excellent content quality of the description
    3. The keyword will be exact match with a user searched query
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