Competitors' backlinks

21 replies
  • SEO
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Hi guys,

I have a coupon site. I'm trying to rank for certain keywords like "Bed Bad & Beyond coupon codes."

When I look at the competition for that keyword, some of the coupon pages have 450 backlinks

How in the world does a coupon page get that many backlinks? Are they buying backlinks?

What do you guys think?

Thanks
#backlinks #competitors
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  • Profile picture of the author dave_hermansen
    The easiest way to know the answer is to look at the backlinks. Go to the sites that are linking, see where the link is and that should answer your question. Then, try to get them for your own site from those places (assuming they are not paid - something you can probably figure out real fast if there is some sort of page indicating they will pay you to link to your site or "advertise here").

    Also remember, a lot of links are absolutely worthless. Only worry about getting the same links that are actually going to pass some value.
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    • Profile picture of the author BluesPlayer
      Originally Posted by dave_hermansen View Post

      The easiest way to know the answer is to look at the backlinks. Go to the sites that are linking, see where the link is and that should answer your question. Then, try to get them for your own site from those places (assuming they are not paid - something you can probably figure out real fast if there is some sort of page indicating they will pay you to link to your site or "advertise here").

      Also remember, a lot of links are absolutely worthless. Only worry about getting the same links that are actually going to pass some value.
      That's a great idea. Thanks, I'll try it out.
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      "Money isn't the most important thing in life, but it's reasonably close to oxygen on the 'gotta have it' scale" - Zig Ziglar

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  • Profile picture of the author BluesPlayer
    Thanks for the response Dave. Is there a way to check all the backlinks that a ranked website has without having to buy a Moz Pro account?

    Moz Free only gives 50 backlinks.
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    "All marketers are liars" - Seth Godin
    "Money isn't the most important thing in life, but it's reasonably close to oxygen on the 'gotta have it' scale" - Zig Ziglar

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    • Profile picture of the author SiteCheckerPro
      You can have a one month free trial at MOZ.com
      One month is enough to get an idea about link profiles of your competition.
      I disagree with the people here who say that links from comments on blogs, forums etc. are junk. Even if a nofollow - which is a case for all social media, comments etc. - they send a signal saying that people know about your website and there is certain buzz about it.
      A natural link profile MUST contain a certain portion of nofollow, comments etc. links. Otherwise, it looks UNNATURAL.
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    • Profile picture of the author Devenup Net
      I use SEMRush to download and sort competitor backlinks. They also provide a free trial period.

      SEMRush also provides the ability to compare multiple competitor backlink profiles and see competitors' backlink overlaps. I really love this tool.

      Although the free trial period is usually enough to download all the necessary information on competitors, you can still use the free versions of different tools.
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  • Profile picture of the author fastreplies
    Originally Posted by BluesPlayer View Post

    How in the world does a coupon page get that many backlinks? Are they buying backlinks?
    It's also possible your competition is buying backlinks Bot's services.
    It's virtually impossible to go to thousands of sites trying to find some
    sites to drop backlink while Bot will do the job in minutes.

    For example Forums.
    Bot would create account, confirm it and then make post with link within.
    Here you have it, backlink from another seemingly good site.



    fastreplies'
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    • Profile picture of the author dave_hermansen
      Originally Posted by fastreplies View Post

      It's also possible your competition is buying backlinks Bot's services.
      It's virtually impossible to go to thousands of sites trying to find some
      sites to drop backlink while Bot will do the job in minutes.

      For example Forums.
      Bot would create account, confirm it and then make post with link within.
      Here you have it, backlink from another seemingly good site.



      fastreplies'
      I sincerely doubt anyone (including Google) would consider that a quality link worth passing value through. If you can place the link on another website yourself (or through a bot), it is generally an absolutely worthless link. Chances are, most them aren't even followed links but even if they are, they are not editorially placed. They are junk.
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      • Profile picture of the author fastreplies
        Originally Posted by dave_hermansen View Post

        I sincerely doubt anyone (including Google) would consider that a quality link worth passing value through. If you can place the link on another website yourself (or through a bot), it is generally an absolutely worthless link. Chances are, most them aren't even followed links but even if they are, they are not editorially placed. They are junk.
        Well, I never said that placed / added backlinks to some site have any value.

        If you've followed my posts, you would know that in my opinion backlinks are worthless
        since the day G. told sites developers and SEOs start using no-follow backlinks only.
        BTW, that's why I believe in power of well organized internal hyperlinks.



        fastreplies
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  • If your backlinks are high quality then you can get high-quality traffic. To grow your video visibility. It raises website ranking in a short time. You can beat your competitors shortly.
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    • Profile picture of the author fastreplies
      Originally Posted by buysoundcloudlikes125 View Post

      If your backlinks are high quality then you can get high-quality traffic.
      If I follow your logic then if your children have born idiots then you are must be an idiot
      and vise versa
      if they are geniuses, then you too must be a genius.

      The problem is in a real life your logic sucks not to mention that highest quality backlinks
      could and would generate lousy below mediocre level traffic if any. I'll let you to guess why.

      Originally Posted by buysoundcloudlikes125 View Post

      To grow your video visibility.
      Go on...

      Originally Posted by buysoundcloudlikes125 View Post

      It raises website ranking in a short time.
      "It"??? What is it?

      Originally Posted by buysoundcloudlikes125 View Post

      You can beat your competitors shortly.
      You mean if I'm going to use baseball bat, do I have to beat my competitors silly too?

      But to be on serious note: what da hell are you talking about?



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  • Profile picture of the author Serene Carmen
    Hi there

    SEMRush has a 7 day free trial, which is more than enough time to evaluate the competition. If they are contextual backlinks there is a good chance they were paid for.
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    • Profile picture of the author Tdee
      True! you can try Ahref BluesPlayer It's $7 for a 7 day trial, it works well for evaluating competitors backlink profile.
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  • Profile picture of the author BluesPlayer
    I just analyzed 70 backlinks for 1 of the websites that ranked for the keyword.

    I checked each webpage and noticed that they all look identical. They all use the same theme.

    Do you think it's a PBN?
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    "All marketers are liars" - Seth Godin
    "Money isn't the most important thing in life, but it's reasonably close to oxygen on the 'gotta have it' scale" - Zig Ziglar

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    • Profile picture of the author dave_hermansen
      Originally Posted by BluesPlayer View Post

      I just analyzed 70 backlinks for 1 of the websites that ranked for the keyword.

      I checked each webpage and noticed that they all look identical. They all use the same theme.

      Do you think it's a PBN?
      Probably. Move onto another of the ranked sites.

      If you really want to do it right, keep a spreadsheet of the links to each of the top 10-20 ranked sites. Then, see if any of the competitors have links from the same domain as each other. When a domain links to more than one site in your niche, it's probably an easy one to get, so you can always start with those.
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  • Profile picture of the author Cloud Smith
    I am using SEMrush to study competitors as well as their backlinks. But I do have a question, since I am doing link building for our Sports betting website (Vodds.com) can anyone suggest tips or strategy to have a good link building. We are now doing, guest blogs, affiliate, PPC, and more. Please need some of your expertise and knowledge.
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    • Profile picture of the author Serene Carmen
      Hi there

      Since you are using SEMRush already, and analysing your competitors backlinks, this is the quickest way to figure out where your gaps are. Are you reaching out to those sites your competitors are linked to?
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  • Profile picture of the author johnloyatt
    Any website owner can build links organically or purchase as well. There are no any limitation to create backlink for any website. Any website can get Backlinks through organic SEO. You can also list your website on these competitors backlink website.
    All the best
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  • Profile picture of the author kumarajite
    You are looking for Build website link then keep in mind, you need not to create a lot of spammy links, you need to build few quality backlinks it will impact for search engine rankings and also I would like to suggest to you Don't go with Buy Links for your website it is Spam.
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  • Profile picture of the author Taha Ali
    Just look at the backlinks nature and sources and also niches u will get your answer for that use ahref.
    Thanks
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  • Profile picture of the author adammoore
    You should check their backlink profiles, there are free tools available for this. High quality and relevant links from high authority domains are the way to go. You can do guest posts, and many similar things to gain more backlinks.
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    • Profile picture of the author fastreplies
      Originally Posted by adammoore View Post

      You should check their backlink profiles, there are free tools available for this. High quality and relevant links from high authority domains are the way to go. You can do guest posts, and many similar things to gain more backlinks.
      I want you to explain how your post reflects issues raised in OP?

      Originally Posted by BluesPlayer View Post

      When I look at the competition for that keyword, some of the coupon pages have 450 backlinks

      How in the world does a coupon page get that many backlinks? Are they buying backlinks?
      How competitors profiles or high authority domains or guest posts
      would shine lights on how they've managed to accumulate 450 links?

      And what is the meaning of "many similar things"?

      Are you trying to help @BluesPlayer or to increase count of your posts?



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