How to Stay Current In SEO: Top Blogs, Podcasts, and Forums

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A new article on Search Engine Journal says that staying on top of the latest SEO best practices can feel like a full-time job. Here's a list of resources you can use to make it more manageable.

Search engine optimization (SEO) is a tricky field. Just when you think you've got a handle on it, Google goes and changes the algorithm and what used to work doesn't work so well anymore. or there's a new element to add to your SEO bag. SEO professionals must constantly stay up-to-date on the latest changes and best practices. And that can be a major time commitment by itself. But never fear, we're here to help.

Subscribe To Leading SEO Blogs And Email Newsletters

It's no secret that Google is the top dog in the search engine field. As of February 2022, it accounts for a whopping 92% of search engine market share - which is what you would probably expect for a company whose name has become a verb meaning "to look up." And because Google is such a giant in the field, any SEO pro worth his or her salt should make sure to check the Google Search Central Blog on a regular basis.

Run by the search engine giant itself; it's where you can find official updates to the Google Search Core algorithm, announcements about new search features, and articles on SEO best practices. While Google's blog is the gospel search engine optimization is performed by, there are several other valuable resources on the internet written by digital marketing experts. And while we humbly consider ourselves a top resource, other blogs and email newsletters you should be reading include Kevin Indig's, Moz, SEO Fomo and Yoast.

Join Communities And Forums

SEO is a community and professionals love to share their knowledge. It was my participation in two or three communities that led to the launch of SEJ almost 19 years ago. Gathering as much knowledge as you can ensures your strategies are effective and gives you the page rankings you want. One of the best ways to do this is to read and participate in forums on the topic.

One of the most popular communities for SEO (and just about everything else) is on Reddit. Users can create posts, ask questions and share articles. For people with specific questions, Quora is an excellent resource.

Update Your News Feed And Follow Thought Leaders On Social Media

Love it or hate it, there's no question social media has changed the world. And while the downside is it allows your, um, quirky uncle to share his thoughts on the connection between sasquatch, aliens, and the JFK assassination, it also allows you to connect with people like never before. And if you're not using this professionally, you're missing a huge opportunity.

Twitter, LinkedIn, and yes, even Facebook, give you unparalleled access to professionals who have built their careers by sharing their experience.

Listen To Podcasts

Podcasts are a great way to get trustworthy tips directly from notable industry experts. And you can consume them anywhere from the train during your morning commute to the treadmill during your workout.

Watch YouTube Videos And SEO Webinars

Many leaders in the field of SEO have YouTube channels where they regularly upload content. These usually short videos are an excellent way to pick up quick tips and find solutions to problems you're facing. Channels worth following include The SEO Video Show, Ahrefs, Matt Diggity (more of a casual, Mr. Beast feel) and, of course, Search Engine Journal.
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