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Help with Authority type site.

by Jacob Martus
7 replies
  • SEO
    • |
Ok. I'm working on building up an authority type site. Mine is more of like an online catalogue but it is going to be very big when its done. Here is what I do on a consistent basis for this website:
1.) I add one post per week.
2.) I add 10 backlinks per day to 3 different pages.
3.) I make use of the yet another related posts plugin to have a decent internal linking structure.

Now, right now my site has about 11 pages of content and gets anywhere between 70 and 100 uniques per day...but I'm having a hard time figuring out how I am going to backlink when the site grows and has upwards of 50 pages of content?

The biggest problem that I have currently is that if I don't keep up my backlinking for the terms that I have ranking well, my rank begins to drop. So I am constantly backlinking some of my very first posts to keep them where they are in the rankings.

How can I continue building backlinks to all of the pages on my website...especially as it grows? Will there ever be a point when my original posts will hold their position? I can't seem to judge my results to answer that question for myself. I had one term ranking #1 for a mildly competitive keyword on Google for a long time and then it just started to drop and it has steadily dropped since all the way to #8. And it fluctuates between #8 and #10 all the time.

Now this kind of confuses me because with that page I haven't stopped backlinking it...ever...yet it still falls. There are a number of sits beating out my ranking without nearaly as good of on page optimization and 3 or 4 crappy forum backlinks. While my page has 250 links. Now these aren't the highest quality links but neither are the competitors backlinks that are beating me out.

Anyway, thats where I'm at right now, and any advice or experiences that relate that you guys wanna share would be great.


Thanks,


Jacob
#authority #site #type
  • Profile picture of the author GazD
    The best way would be to outsource your backlinking.
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  • Profile picture of the author Fraggler
    If you are going to continue to scale and not rely on natural backlinking then you will be to look at some form of automation.

    The method I use for regular bookmarks is a create a campaign in The Link Juicer which contains all of my URLs (spun so only 1 url per post) with a general but on-topic article. I make one of these per site. This will keep backlinks ticking over while you focus on other pages.

    Keep your eyes peeled on your rankings and if you see a vaulable keyword approaching a good position then manual backlink these ones until you get them where you want. It is a bit of a reactive approach but it is all about managing your time.

    Once you have a large enough pool of backlinks, focus on promoting these instead of your main site. You can use other automated tools to do this that might not give you the backlinking profile you want on your money-site.
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    • Profile picture of the author Jacob Martus
      Fraggler, thank you for your very informative and valuable reply.

      The method I use for regular bookmarks is a create a campaign in The Link Juicer which contains all of my URLs (spun so only 1 url per post) with a general but on-topic article. I make one of these per site. This will keep backlinks ticking over while you focus on other pages.
      When you say, you post a general but on-topic article per site...what kind of sites are you talking about? Blogs on profile type sites? For example, a lady gaga type site where they let you make a blog?

      I will check out link juicer but right now I'm at a point where I have made a pact not to spend money on anything but hosting and domain names because I was spending too much money and time on e-books and programs.

      I don't think I'll be seeing very many natural backlinks for my website because it is basically like I said, a catalogue. I don't actually own any of the products that I promote, so to write a real and unbiased review I would have to physically test out the products. In this particular niche the majority of my competition gets the products I promote sent to them by the company to review. Wouldn't that be nice? Maybe next time a new product is being released they'll see my website on the front page and I'll get the opportunity to do a real review. That would be awesome.

      I have backlink booster and my opinion of it is kind of up in the air. I definitely see the value behind the concept but I haven't really seen any results from using it. I followed everything in the backlink booster guide all the way down to the ping.fm with web 2.0 sites, and the yahoo pipes. I just haven't seen any certifiable results from using it. The only benefit to it that I've seen so far is that my backlinks are indexed very quickly. Now that I think about it...I'm going to try and experiment with backlink booster on a brand new page on my website. I'm going to use backlink booster on a set amount of backlinks and boost them, then wait for results to see where the page ends up. Then I will make another new page and not use backlink booster and compare the results from the two different pages. I will make sure that the competition for the two keywords I'm targeting on both pages is the same to keep the results sound.

      Wow, I kind of got way off topic there. I was also thinking about putting keywordluv plugin on my blog to encourage comments to make it more fresh in Googles eyes. Does that sound like a good idea?
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      • Profile picture of the author Fraggler
        Originally Posted by Jacob Martus View Post

        When you say, you post a general but on-topic article per site...what kind of sites are you talking about? Blogs on profile type sites? For example, a lady gaga type site where they let you make a blog?
        TLJ is broken up into campaigns. Each campaign has sections for bookmarking (short descriptions, pretend to be a thirdy party viewer) and a section for their blog network (full article with in-line link with anchor text). It supports your standard spinning sooo...

        ...in the weight loss niche you target very specific keywords and subjects but rather than creating a campaign for each of these subjects/keywords, I create a master article that just generally talks about weight loss and dieting etc. I then spin ALL of my links into the article so each time TLJ gives me a blog post I randomly get a link from my huge list. The link will still have relevant content but it won't be specific on the subject. The blogs that this article will be posted to will cover many different niches so the website won't be relevant, just the page.

        I take care of pure relevant links by creating a mini-network of blogs that talk about my niche (not a link wheel). I then scatter links to my money site as well as links to other authority sites to try and make them look as natural as possible. I then use mass backlinking tools such as scrapbox and my own bots to build links to this network.

        The only manual links I have to worry about are taken care of in my initial creation of the site. I do have a large collection of sites and this is how I manage them.

        1. Create Site (money site).
        2. Add Article
          1. Create RSS Feed from the article.
          2. Submit RSS
          3. Onlywire the page.
        3. Repeat for all articles
        4. Submit site to the various whois sites.
        5. Submit the site RSS Feed.
        6. Submit RSS Feeds (site and articles) to Yahoo Pipes and some other aggregators.
        7. Submit RSS to TwitterFeed (something like that).
        8. Create mini network around the site - don't link these sites to the main site until they are filled with content and linked to other authority sites.
        9. Create link juicer campaign for all of my money site pages.
        10. Spread links to mini network pointing to my money site.
        11. Use my profile bots to create a few hundred profiles for each money site page.
        12. Create a list of URLs for all of my money site pages, mini network pages, profile pages.
        13. Scrapebox my list of urls. I do this every so often to keep links growing.
        I also use tools such as Link Farm Evolution to build a large network to my mini network.

        I try and make sure my backlinks also have links pointing to them. I believe this makes them look less spammy (to Google) and also gives them more power.

        I don't have to spend time creating manual links once the site is initially setup and all links properly documented. I have a spreadsheet that lists all of urls with keywords I want to target for the page so I have BB Code, HTML, LFE, and a few other linking formats all ready to go. I use the same spreadsheet to generate spun comments with embedded links too, in all formats. It is work at the start but it is the only way to go if you want a large collection of sites. I am believe I can get more links done this way than outsourcing.
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        • Profile picture of the author yellowtaxi
          Create Site (money site).
          Add Article
          1. Create RSS Feed from the article.
          2. Submit RSS
          3. Onlywire the page.

          Repeat for all articles
          Submit site to the various whois sites.
          Submit the site RSS Feed.
          Submit RSS Feeds (site and articles) to Yahoo Pipes and some other aggregators.
          Submit RSS to TwitterFeed (something like that).
          Create mini network around the site - don't link these sites to the main site until they are filled with content and linked to other authority sites.
          Create link juicer campaign for all of my money site pages.
          Spread links to mini network pointing to my money site.
          Use my profile bots to create a few hundred profiles for each money site page.
          Create a list of URLs for all of my money site pages, mini network pages, profile pages.
          Scrapebox my list of urls. I do this every so often to keep links growing.
          Thanks Fraggler for your post there are losts of tips that i can take and implement right away and i must say that you have a very good link building strategy at your disposal.

          Could you mind to tell which profile bot you are using to build profile links

          and do you have any link building newsletter, if yes please let me know i will be glad to join.
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  • Profile picture of the author thehobbster
    yellowtaxi,

    I think what you'll find is that as you continue to build backlinks to your many pages, that continues to shoot link juice at your domain as a whole, if you have good internal linking as you should with the 'yet another related post plugin'. So yes, your initial pages will continue to benefit from the backlinks sent to the top level and to the pages, as it should flow around the site. Of course it won't be as massive as a direct backlink, but after a while and after you figure out how to automate your backlinking process, you'll be good to go. Best of luck.
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  • Profile picture of the author Intrepreneur
    If it's an authority site you'll get links automatically
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    SEO, copywriting and backlinks service UK
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