I have just started to run some affiliate websites with wordpress and am starting to get into some back linking. So a question about SEO, back linking and keywords.
Say my website is (buypoolequipmentdotcom)
and i find out that pool filter is a keyword i want to target, should i create my backlinks directed to (buypoolequipmentdotcom) with the keyword pool filter or make a new post that is (buypoolequipmentdotcomslashpoolfilter) and direct the back link to that page?
(hopefully u can understand the links under 15 posts =/.)