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Bumclick/XFactor Deconstruct

by webdango
18 replies
  • SEO
    • |
Like many here, I've been trying to get the Bumpclick/XFactor microniche site model working. I've done 6 sites so far, and all are one the first page, but none are getting nay traffic to speak of. My highes site is in position 4, the lowest in position 8.

So this is both encouraging and discouraging. Encouraging because I can get a site onto the first page of Google in 2 weeks or less, discouraging because I obviously suck at picking keywords.

In my research, I was constantly stumbling across other micro niche sites. Now I don't know if they are making money or not, but I thought it would be an interesting experiment to deconstruct them. In the interest of professional courtesy, I'm not going to give away the keyword or domain.

Site 1
3 word key phrase
rank: 3
tld: net
registered on: 01/11/2010
GKWT Local Exact: 210
GKWT Local Broad: 1300
AllInAnchor: 87,700
AllInURL: 3,800
AllInTitle: 6,880
Google Broad Competition: 574,000
Google Exact Competition: 486,000
Y Links: 3
G Links: 0

Site 2
3 word key phrase
rank: 5
tld: com
registered on: 11/22/2009
GKWT Local Exact: 1,900
GKWT Local Broad: 60,500
AllInAnchor: 231,000
AllInURL: 305,000
AllInTitle: 390,000
Google Broad Competition: 4,920,000
Google Exact Competition: 44,100
Y Links: 0
G Links: 3

Site 3
3 word key phrase
rank: 7
tld: org
registered on: 12/23/2009
GKWT Local Exact: 1,900
GKWT Local Broad: 4,400
AllInAnchor: 323,000
AllInURL: 7,460
AllInTitle: 11,000
Google Broad Competition: 833,000
Google Exact Competition: 29,200
Y Links: 0
G Links: 0

Site 4
3 word key phrase
rank: 2+3
tld: com
registered on: 02/07/2010
GKWT Local Exact: 320
GKWT Local Broad: 1,300
AllInAnchor: 233,000
AllInURL: 12,600
AllInTitle: 18,400
Google Broad Competition: 515,000
Google Exact Competition: 12,900
Y Links: 6
G Links: 0

The numbers on these sites are pretty different, but should give you an idea of what numbers you can see in your research and still get results.

Of note: Site 2 with 3 G backlinks shows:
1 internal
2 external (not article directories)

That tells me this individual did link building above and beyond the article marketing recommended by XFactor. Interesting to note that this site shows no back links in Y.

On the flip side, Site 3 shows no backlinks all.

Of the 4 deconstructed above, 2 and 3 show potential for the best ROI based on traffic numbers.

Personally, I would have passed on 1 and 4 - the exact match looks to low to me, and even the broad match numbers aren't that good. The sites I've build are all in the neighborhood of 1800 exact searches a month, and any one of them is luck to see 3 visitors a day.

Since getting a site ranked doesn't seem to be too tough, it seems to all come down to:

Your keyword: is it a keyword that attracts real searchers, i.e. has a real commercial interest

Your title: I'm starting to think of it being like writing an Adwords Title - you need to put something in there that will get someone to click

Your traffic: I'm think 1,800 a month is not enough? Maybe it would be if the keyword and title were effective....

One more tip: do an Adsense preview on your keyword before you build the site. Nothing worse to build a site for big blue widgets and then not have any relevant ads show....

I'll even give a free example

'Disney desk calender' looks like a great keyword - check the numbers. But the only Adsense ads that show for this keyterms are Disney vacation ads. Not what teh searcher is looking for. And no, I didn't build it first. I'd learned my lesson by then!

Thoughts?
#bumclick or xfactor #bumpclick method #deconstruct #micro niche #xfactor method
  • Profile picture of the author bcmwp
    A couple quick thoughts. First, if you're not in the U.S., you might not get the right ads. Your readers will, however. People doing amazon products, etc., will often limit their product ads to the U.S.

    Second, a couple of those search numbers look pretty low, especially 1 and 4. At 210 exact per month, you're fighting over 6 or 7 searchers per day, and half of them are clicking on the first result.
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  • Profile picture of the author big_t
    First off, good work on creating all these sites and getting them highly ranked.
    Yeah, site #1 and #4 the searches are way too low. Less than 500 for both.
    Less than 2,000 I think is pushing it. (unless you can add on some pages with related long tail keywords to boost up your overall exposure)

    Now when you say you're barely getting any traffic, do you mean overall visitors or actual clicks?

    I think the 4 points you make at the end of your post are all very valid and need to be followed.
    Definitely always check for relevant ads and # of advertisers.
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  • Profile picture of the author Tom Goodwin
    As someone who has many sites with clickbump's adsense template....

    (1) Those local exact search numbers are atrociously low. I wouldn't expect any traffic from these sites.

    (2) I wouldn't do sites like that unless it was zero competition and I was expecting $2/click. My main keyword typically have a minimum local exact search of 4-5K minimum (although I have a few up to 19K for the right keyword). There are so many juicy keywords out there that I don't see why I would go so low with search volumes.

    (3) I'm not sure showing a couple of links here and there shows "link building":rolleyes: To be, link building would be showing at least 10+ links in Yahoo. Many of us with these types of sites do link building way above and beyond articles. In fact, I now do zero article backlinks for these sites as I find they are a waste of my time. I only throw in articles for backlinks if a site has/needs backlinks >300 in order to rank well, and certainly none of my adsense micro niche sites need that many.

    (4) For my latest sites I throw about 30-40 profile backlinks and maybe 10-15 do-follow blog comments. I can do these quickly, much much MUCH more quickly than I could do article links.

    (4) of course title and meta description plays a HUGE part in click through. Just like any other search you are trying to get organic traffic from, your title and meta description needs to force the searcher to want to click on your click. I am not above throwing in something like "read this before you get scammed" to get people to click through.

    Tom



    Originally Posted by webdango View Post

    Like many here, I've been trying to get the Bumpclick/XFactor microniche site model working. I've done 6 sites so far, and all are one the first page, but none are getting nay traffic to speak of. My highes site is in position 4, the lowest in position 8.

    So this is both encouraging and discouraging. Encouraging because I can get a site onto the first page of Google in 2 weeks or less, discouraging because I obviously suck at picking keywords.

    In my research, I was constantly stumbling across other micro niche sites. Now I don't know if they are making money or not, but I thought it would be an interesting experiment to deconstruct them. In the interest of professional courtesy, I'm not going to give away the keyword or domain.

    Site 1
    3 word key phrase
    rank: 3
    tld: net
    registered on: 01/11/2010
    GKWT Local Exact: 210
    GKWT Local Broad: 1300
    AllInAnchor: 87,700
    AllInURL: 3,800
    AllInTitle: 6,880
    Google Broad Competition: 574,000
    Google Exact Competition: 486,000
    Y Links: 3
    G Links: 0

    Site 2
    3 word key phrase
    rank: 5
    tld: com
    registered on: 11/22/2009
    GKWT Local Exact: 1,900
    GKWT Local Broad: 60,500
    AllInAnchor: 231,000
    AllInURL: 305,000
    AllInTitle: 390,000
    Google Broad Competition: 4,920,000
    Google Exact Competition: 44,100
    Y Links: 0
    G Links: 3

    Site 3
    3 word key phrase
    rank: 7
    tld: org
    registered on: 12/23/2009
    GKWT Local Exact: 1,900
    GKWT Local Broad: 4,400
    AllInAnchor: 323,000
    AllInURL: 7,460
    AllInTitle: 11,000
    Google Broad Competition: 833,000
    Google Exact Competition: 29,200
    Y Links: 0
    G Links: 0

    Site 4
    3 word key phrase
    rank: 2+3
    tld: com
    registered on: 02/07/2010
    GKWT Local Exact: 320
    GKWT Local Broad: 1,300
    AllInAnchor: 233,000
    AllInURL: 12,600
    AllInTitle: 18,400
    Google Broad Competition: 515,000
    Google Exact Competition: 12,900
    Y Links: 6
    G Links: 0

    The numbers on these sites are pretty different, but should give you an idea of what numbers you can see in your research and still get results.

    Of note: Site 2 with 3 G backlinks shows:
    1 internal
    2 external (not article directories)

    That tells me this individual did link building above and beyond the article marketing recommended by XFactor. Interesting to note that this site shows no back links in Y.

    On the flip side, Site 3 shows no backlinks all.

    Of the 4 deconstructed above, 2 and 3 show potential for the best ROI based on traffic numbers.

    Personally, I would have passed on 1 and 4 - the exact match looks to low to me, and even the broad match numbers aren't that good. The sites I've build are all in the neighborhood of 1800 exact searches a month, and any one of them is luck to see 3 visitors a day.

    Since getting a site ranked doesn't seem to be too tough, it seems to all come down to:

    Your keyword: is it a keyword that attracts real searchers, i.e. has a real commercial interest

    Your title: I'm starting to think of it being like writing an Adwords Title - you need to put something in there that will get someone to click

    Your traffic: I'm think 1,800 a month is not enough? Maybe it would be if the keyword and title were effective....

    One more tip: do an Adsense preview on your keyword before you build the site. Nothing worse to build a site for big blue widgets and then not have any relevant ads show....

    I'll even give a free example

    'Disney desk calender' looks like a great keyword - check the numbers. But the only Adsense ads that show for this keyterms are Disney vacation ads. Not what teh searcher is looking for. And no, I didn't build it first. I'd learned my lesson by then!

    Thoughts?
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    • Profile picture of the author Gary Becks
      Originally Posted by Tom Goodwin View Post

      As someone who has many sites with clickbump's adsense template....

      (1) Those local exact search numbers are atrociously low. I wouldn't expect any traffic from these sites.

      (2) I wouldn't do sites like that unless it was zero competition and I was expecting $2/click. My main keyword typically have a minimum local exact search of 4-5K minimum (although I have a few up to 19K for the right keyword). There are so many juicy keywords out there that I don't see why I would go so low with search volumes.

      (3) I'm not sure showing a couple of links here and there shows "link building":rolleyes: To be, link building would be showing at least 10+ links in Yahoo. Many of us with these types of sites do link building way above and beyond articles. In fact, I now do zero article backlinks for these sites as I find they are a waste of my time. I only throw in articles for backlinks if a site has/needs backlinks >300 in order to rank well, and certainly none of my adsense micro niche sites need that many.

      (4) For my latest sites I throw about 30-40 profile backlinks and maybe 10-15 do-follow blog comments. I can do these quickly, much much MUCH more quickly than I could do article links.

      (4) of course title and meta description plays a HUGE part in click through. Just like any other search you are trying to get organic traffic from, your title and meta description needs to force the searcher to want to click on your click. I am not above throwing in something like "read this before you get scammed" to get people to click through.

      Tom
      I totally agree with you about search volume being to low. Every now and again I will run across a keyword with a low search volume and high cpc that has basically no competition and I will go after it. But even then I don't waist any time or money on it. I use blogger for these kind of keywords, throw up a quick 4-500 word post and then I run scrapebox on it and forget about it.l Many of these blogs earn about 50 cent to 1.50 per day. Which is okay for me considering the small amount of time invested.
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    • Profile picture of the author Alminc
      Originally Posted by Tom Goodwin View Post


      (2) I wouldn't do sites like that unless it was zero competition and I was expecting $2/click. My main keyword typically have a minimum local exact search of 4-5K minimum (although I have a few up to 19K for the right keyword). There are so many juicy keywords out there that I don't see why I would go so low with search volumes.
      I did my reserach on many low-competition keywords and what I found
      is that it's nearly impossible to find keywords with 4-5K exact searches
      if you also want the exact keyword domain name.
      By low-competition I mean that there are minimum 2 sites with PR 0 on
      the 1st page and a few sites with low backlink count, plus there must be
      a few sites that are not properly optimized (CPC above $1. There are ads.)

      If I find a keyword between 1500-2000 exact phrase searches that
      maches above criteria, I consider myself lucky, but on the other hand
      that's still very low search count.

      I tried adding some short word like 'shop' 'tips' 'guide' etc, but then
      getting it on the 1st page is much, much harder.

      Current keyword reality is pritty tough, so I am considering building sites
      with only 800-1000 searches for the main keyword.
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      • Profile picture of the author zincOnline
        Originally Posted by Alminc View Post

        I did my reserach on many low-competition keywords and what I found
        is that it's nearly impossible to find keywords with 4-5K exact searches
        if you also want the exact keyword domain name.
        By low-competition I mean that there are minimum 2 sites with PR 0 on
        the 1st page and a few sites with low backlink count, plus there must be
        a few sites that are not properly optimized (CPC above $1. There are ads.)

        If I find a keyword between 1500-2000 exact phrase searches that
        maches above criteria, I consider myself lucky, but on the other hand
        that's still very low search count.

        I tried adding some short word like 'shop' 'tips' 'guide' etc, but then
        getting it on the 1st page is much, much harder.

        Current keyword reality is pritty tough, so I am considering building sites
        with only 800-1000 searches for the main keyword.
        You really are not looking hard enough - you need to dig deep! Think of a specialty subject find the authority site on that subject and go fourth and prosper!
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        • Profile picture of the author jimkirk1943
          Yeah serious you need to work abit harder ! Its not hard just type any old product into a keyword tool your going to find keywords that fit Clickbumps method EASY i can find loads of keyword with 2.500 searchs within 10 mins but i leave them and go for around the 8000.

          so again Serious 2.500 searchs is a piece of cake, But take all his steps and dont miss one because each of clickbumps steps is as important as the last, it can be hard to turn a keyword down that fits all but one of his guidelines but if you set your site up missing just one step it will fail i promise.
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  • Profile picture of the author webdango
    I just wanted to reiterate that the 4 sites I profiled above are not my sites, they are sites I stumbled upon while doing keyword research. I don't know whose sites they are.

    I agree on the numbers for 1 and 4, even 2 and 3 are low for my taste.

    For my own sites, I'm past the stage of getting them indexed and ranking, but seem to be stuck on actually making any money. And of course making money depends on

    Keyword
    Traffic
    Adsense being shown
    Wording of Title and Description

    Tom: What are you using to do you dofollow and profile links?

    Thanks-
    Signature
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  • Profile picture of the author big_t
    I missunderstood. I thought these 4 were yours.
    So what about the details of your sites? Maybe then you can get some opinions on why your sites are not getting much traffic/money.

    We have no idea how these sites are performing behind the scenes plus their not yours, so there's not much point discussing them.
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  • Profile picture of the author webdango
    Too true - perhaps I'll do an analysis of mine tomorrow and post.

    I did these to give an example of sites that had made it to the front page of Google and the numbers they had behind the scenes, more for a comparison/curiosity thing. I'd also read some threads where people were asking why their sites weren't getting on the first page of Google - maybe this gives them some numbers to look at.

    I'd also like to add that I've been doing the IM for a while, and last month turned a profit of $3,486 on three steady CPA performers. But I've found CPA to be a fickle beast, and Google's Adwords crackdown on 'thin content' sites hurt me bad. So far this month I'm averaging $103 a day, but none it's from the Adsense sites I've been launching!

    I've never been too good at the whole organic traffic thing. I figure if I can figure that out, I can be even more successful.
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    Read more tips at my NoJokeGuide blog
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    • Profile picture of the author Wakunahum
      I made one that didn't have any relevant adsense ads. I put some amazon links in it's place and it's gradually making sales. These sales aren't very much by any means but at least people are ordering and bumping me up in Amazon's %.
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  • Profile picture of the author webdango
    That's a good idea Wakunhum. I've run into plenty of what I would consider good keywords to build sites around, but passed becasue of hte lack of relevant Adsense ads. Keeping Amazon in reserve is a great way to monetize these keywords.
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    Get the exact methods I use in my No Joke Guides:
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    How to Find a Profitable Niche
    Read more tips at my NoJokeGuide blog
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  • Profile picture of the author JumpinJackFlash
    Hi Tom,

    I am curious to know how do you go to get backlinks to your sites?
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  • Profile picture of the author Gale10
    Not sure how Scott is going to like being referred to as bumclick..........lol

    It is actually Clickbump.......in case anyone wants to do a search.

    Ruth
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    • Profile picture of the author big_t
      Originally Posted by Gale10 View Post

      Not sure how Scott is going to like being referred to as bumclick..........lol

      Ruth
      That was the same thing I thought.
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  • Profile picture of the author webdango
    heh-

    I thought it was BumpClick and then I fat fingered that. It's amazing how esaily I can screw something up.

    I know, I know.... it's a gift. But I'm willing to share. So if anyone wants to know how to screw something up, just ask. I'm especially good at screwing up easy and simple things, usually by overthinking and making them much more complex than they need to be.
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    Get the exact methods I use in my No Joke Guides:
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    Search Psychology and Keyword Brainstorming
    How to Find a Profitable Niche
    Read more tips at my NoJokeGuide blog
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    • Profile picture of the author clickbump
      Originally Posted by webdango View Post

      heh-

      I thought it was BumpClick and then I fat fingered that. It's amazing how esaily I can screw something up.

      I know, I know.... it's a gift. But I'm willing to share. So if anyone wants to know how to screw something up, just ask. I'm especially good at screwing up easy and simple things, usually by overthinking and making them much more complex than they need to be.
      Call me bump, call me click, just call me, LOL :-)

      Sorry to just now be chiming in on this thread, but it appears you've been given some great advice.
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  • Profile picture of the author tony-raymondo
    Originally Posted by webdango View Post

    I'll even give a free example

    'Disney desk calender' looks like a great keyword - check the numbers. But the only Adsense ads that show for this keyterms are Disney vacation ads. Not what teh searcher is looking for. And no, I didn't build it first. I'd learned my lesson by then!
    thanks for your analysis work

    did you check on, the above sites, how many are one page websites, and how many have subpages?

    also, 'Disney desk calender' has no data in spyfu.

    i usually skip on those types of words

    but you could monetize with amazon.com pretty easily. but for low revenue items, its usually not worth it
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