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Facebook CPC

by Shounak Gupte
4 replies
  • SEO
    • |
Hi. I am a newbie to facebook ads. I am trying to run a campaign on FB. Is there any way to reduce the bid for the ad?
#cpc #facebook
  • Profile picture of the author CyberAtus
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    • Profile picture of the author wildfremd
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  • Profile picture of the author Shounak Gupte
    i agree $197 is a bit on the expensive side!!
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    • Profile picture of the author Aussie_Al
      You can also reduce your costs by changing your markets

      I ran a campaign on FB that was not going to be cost effective for me in the US market so i looked at Australia/NZ instead and the CPC was way lower and I got great results

      If you were looking at the US alone - you could look at focusing just on certain states to reduce your CPC

      Also once you have an ad that you know converts - change it to CPM it brings your CPC way way down in price

      One of the campaigns I have running right now I am only paying 0.07 cpc
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      • Profile picture of the author Shounak Gupte
        Originally Posted by Aussie_Al View Post

        You can also reduce your costs by changing your markets

        I ran a campaign on FB that was not going to be cost effective for me in the US market so i looked at Australia/NZ instead and the CPC was way lower and I got great results

        If you were looking at the US alone - you could look at focusing just on certain states to reduce your CPC

        Also once you have an ad that you know converts - change it to CPM it brings your CPC way way down in price

        One of the campaigns I have running right now I am only paying 0.07 cpc
        thanks for your tip.. will try changing the countries
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        Looking for a quality but affordable graphic designer to partner with. To express your interest PM me with some samples.
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  • Profile picture of the author sean14592
    I agree $197, is way too much, there are some good ad spaces on fb if you do it correctly.
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