Google Changed the Layout in Webmster Tools!

10 replies
  • SEO
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Anyone else notice this change today? If not today, then yesterday. They have totally changed the layout and terminology, and I have not had time to figure out how to interpret it. What does everyone think so far? I assume it was an across the board change.
#changed #google #layout #tools #webmster
  • Profile picture of the author Joseph Then
    Nope, nothing changed for me...

    [EDIT] OK, I see the difference now...

    Trying to make sense of the new changes too...
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    • Profile picture of the author jkovats
      I had a quick glance, much larger list od search terms, what you are being found on, and showing where you place in the SERPS for those terms. This may be helpful...
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  • Profile picture of the author Joseph Then
    I'm more interested in where my keywords are ranked as reflected in Webmaster tools.
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  • Profile picture of the author gman2319
    I am seeing clickthrough rate for keywords...Am not entirely sure if this is new.
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    • Profile picture of the author netmatrix
      Originally Posted by gman2319 View Post

      I am seeing clickthrough rate for keywords...Am not entirely sure if this is new.
      Yeah, this looks new to me. I just took a look at the 'Top Search Queries' chart. They're breaking down impressions and clickthroughs by position in the search results.
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      • Profile picture of the author TammieJJ
        From what I've seen and reviewed so far, I think it'll be very helpful. The only thing I'd like to be able to see at a glance is the ranking on the keyword - the new design makes it so that I have to click on the keyword to see the details for the ranking of each individual keyword.
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  • Profile picture of the author jasonmorgan
    The new Impressions column is an interesting addition.

    If I understand it correctly, it can be very useful because now you have a better idea of how many surfers are looking at that google search results page and how many of them are clicking on your site.

    High impressions and low click through could be an indicator that your title and meta description are not grabbing surfers attention.
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    • Profile picture of the author jkovats
      I think the data we see from the new layout and format, will help in a number of ways, conversions, optimizing terms you are getting good SERP position so you can improve on it further, having a good idea on how many terms you are getting impressions on...I am looking forward to the changes.
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  • Profile picture of the author Fraggler
    The most interesting thing I have found is that for the keywords I rank on page 1 for across most Google servers my number of impressions is consisten with the Google Keyword Tool.
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  • Profile picture of the author actionplanbiz
    i see impressions and click throughs. i think its more informative than before
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