Wordtracker V Adwords Keyword Tool

by kah22
6 replies
  • SEO
  • |
Let's say I wanted to run an adwords campaign centered around learning Spanish (I don't this is an example only).

I know if I buy a sub to Wordtracker enter 'learn Spanish,' or another phrase that describes the product that Wordtracker will return a list of phrases to do with learning Spanish and a number next to them indicating how many searches that phrase returned per day. It is easy then to figure out the monthly total.

Now if I go to Google and enter in the phrase 'learn Spanish' it will give me the following results: approximate search level for September 450,000.

What I'd like to know is are these two figures talking about the same thing - I appreciate that Google will only be talking about searches carried out on Google and that Wordtracker is covering all the major search engines.

If the are talking about the same thing is Wordtracker really worth the bucks if I'm only intending to run one small campaign? If they are not talking about the same thing what's the difference.

My reason for asking this question is that I want to run a small country specific campaign and don't particularly want to spend money on Wordtracker if I don't have to. Needless to say if there are any other Free tools that would supply me with the same or similar info I'd be delighted to get an addres or two.

Many thanks for any help offered.

Kevin
#adwords #keyword #tool #wordtracker
  • Profile picture of the author KenJ
    Hi Kevin

    You will never get the free keyword tool to match up with wordtracker for a number of reasons.

    You can do the same job with both.

    I pay for wordtracker because I can do my research in 5 minutes. With the free tools it takes me hours and hours.

    e.g. I came up with 850 keywords in a niche that were all pretty good.
    Can you imagine how long this would take using the free tool one at a time.

    Wordtracker just delivers the keywords, the search numbers and the competition in moments.
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    • Profile picture of the author kah22
      Kenj

      I hear what you are saying about the Free tools but are you applying the same logic to Googles Adwords Keyword Tool. My (confused ) thinking at the moment is that Google has the exact number of searches made on Google for any period of time, WT can only estimate, and if you are going to advertise on Google it makes better sense to use Googles own figures

      Do you see my confusion?

      Kevin
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  • Profile picture of the author askloz
    WT is way under estimate, in some cases as much as out of wack by 600%.

    Personally, I think it's quicker and better results with Google suggestion tool, it takes less than 30 seconds to get a list of 200 keywords.
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  • Profile picture of the author crystalq
    You should try the marketsamurai keyword tool its
    awesome and pulls all of its results from google.
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    • Profile picture of the author francophile
      Have played with Market Samurai - there is some good stuff but keeping getting a temporary ban from Google. Yes - proxy is being used!

      3 modules still waiting for completing with Market Samurai.
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  • Profile picture of the author RichardLegg
    When using the Adwords tool, always make sure to use the exact match (i.e. [keyword]) option for the search count for specific keywords.

    Otherwise, it will return results for all keywords that contain the words in the search term.

    For example...


    Learn Spanish - gives 450,000 results

    BUT

    [Learn Spanish] - gives 74,000 results

    So the broad match is returning an inflated number because it is also considering other keywords that contain the words 'learn spanish'.

    I used to use wordtracker more, but now with the exact search results from Google, I tend to stick with that one now.

    Hope this helps,

    Richard
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