Adwords Managed Placements Question

2 replies
  • SEO
  • |
I just started using adwords for a local website.

This is what I want to do:

I want my image ad to appear on Youtube as well as other websites that I have selected in the managed placements section of Adwords settings.
(I'm targeting a small country in Africa where tthere's no one else currently utilizing Adwords)

I set my CPM to $1 and chose no keywords in the keywords section.

I assumed that by NOT setting any keywords I will appear on all ad spots in my placements as long as I'm paying a good enough CPM.
(my image ad has already been approved)

I have as yet had no impressions. What am I doing wrong?

Do I have to choose a keyword?

If my CPM is low.. shouldn't Google be telling me?
#adwords #managed #placements #question
  • Profile picture of the author John Hocking
    You need to ad keywords related to your landing page or most if not all of your traffic would be usless.

    I am not sure if Google will even show your ad without keywords.

    You can try adding a bunch of broad match keywords but if your CPM is low your ad may still not show.
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    • Profile picture of the author Davioli
      Originally Posted by John Hocking View Post

      You need to ad keywords related to your landing page or most if not all of your traffic would be usless.

      I am not sure if Google will even show your ad without keywords.

      You can try adding a bunch of broad match keywords but if your CPM is low your ad may still not show.
      Sorry for not updating the thread.

      I didn't need keywords. I checked out the placements tool and found out that my ad sizes weren't supported by those selected websites.

      I changed the ad sizes and I'm now getting tons of impressions.

      Thanks for your reply!
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