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Adwords Click Fraud & Adwords too low quality score.

by Irmscher
1 replies
  • SEO
    • |
I've been doing quite well advertising my website on AdWords.

First day when my ad was performing in the middle of the first page cost per click and position seems was so optimal.

My Quality Score was very good IMO - 7/10 and low cost per click allowed me to higher the bid and go to the #1 standing in front of all those BIG guys.

Was so happy about it but didn't realise what I'm in for. Woke up next day and saw all my adwords credit been depleted. That was very weird cause I've had 7 sales during the first $25 credits and then there was no single sale for the next $140.

Did anyone have anything like that? To be honest, had a feeling like I was 100% click fauded by those BIG guys who was not happy about me being successfuly competing with them...

Also now when I'm back to my Adwords account, starting up a new campaign and getting Quality Score 1/10 for the same website I got 7/10 at the time. Not blaming those BIG guys right now (just to clear things up) but really not sure what to do with that.

Any ideas and suggestions will be highly appreciated!

Thanks for your time.
#adwords #click #fraud #low #quality #score
  • Profile picture of the author willster74
    As for the clicks I would check your analytics to see if you had many clicks from the same ip address in a short space of time.

    With the new campaign for getting a good quality score I would make sure you have tightly grouped keywords in different adgroups. Have main keyword for the adgroup in your ad and optimized on your landing page.

    Hope that helps!
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