27.000 Searches, 1 Spot but NO Traffic?

by T.T.
33 replies
  • SEO
  • |
Hello guys,

Could anyone help me with this question? My site is on the first spot on Google, it has 27.000 exact local searches but each day I get only about 20 unique visitors. The same was and when the site was on the 2 spot. I have tried to change title, description and nothing helped. Is it possible that Google shows wrong numbers?

Also I got a site with 100.000 searches, and this one is #7 on G. And there are coming only few visitors per day. Is that ok? I got a site which has only few hundreds searches and is on 6 spot but there are coming more visitors to this site then to site with 100k searches. Is it possible that G. sometimes shows incorrect data?


Thanks for sharing your thoughts!
#searches #spot #traffic
  • Profile picture of the author Shinxware
    Either you are not in the first place or your keyword does not have so many searches.
    Good thing of the internet is that is ruled by math.
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    "There ain't no chains strong enough to hold me - Ain't no breeze big enough to slow me
    Never have seen a river that's too wide - There ain't no jail tight enough to lock me
    Ain't no man big enough to stop me"
    JJ Cale - I'll be there
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  • Profile picture of the author Shinxware
    Double post
    Signature
    "There ain't no chains strong enough to hold me - Ain't no breeze big enough to slow me
    Never have seen a river that's too wide - There ain't no jail tight enough to lock me
    Ain't no man big enough to stop me"
    JJ Cale - I'll be there
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    • Profile picture of the author arttse
      Put up an adwords campaign ($5 max) for your keyword phrase and see how many impressions you get. This is the only true test to determine how many real searches exist.

      Make sure your ad appears on page 1.
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      • Profile picture of the author Dellco
        Put up an adwords campaign ($5 max) for your keyword phrase and see how many impressions you get. This is the only true test to determine how many real searches exist.

        Make sure your ad appears on page 1.
        Might not be accurate....

        Some of those traffic numbers/impressions could be IMers checking out the numbers. I know I do that every day, I like to see where my page is ranking....multiply that by a few thousand for competitive niches....

        Don't forget there are probably about a million IMers in the world (and growing), if you take into account all the countries....
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  • Profile picture of the author 12Magazine
    well I think Google is right it's just site #7 that is why... try to be #1 you'll see the BIG changes! Take care!
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  • Profile picture of the author D Baker
    Welcome to the club...

    Google search volume numbers are far from being accurate. Many people have the same problem you are having.

    The only true way to know the exact search volume numbers for a keyword is by launching an adwords campagin for that specific keyword and seeing the number of impressions.
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  • Profile picture of the author DaveJohnson
    Banned
    [DELETED]
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    • Profile picture of the author T.T.
      Hello,

      I'm using G. Adwords Tool. I understand that they are giving estimated numbers, but this is far even from 50% of searches. 27.000 of searches and I get only 600 unique visitors per moth from first or second place. Today my site on the second spot, but there is no different, the same amount of visitors coming from 1 or 2 spots.

      I just don't understand how can be so inaccurate data, from those searches I get only 2%, its obviously not an aprox figure. It's a big mistake, and when you're working on this project 3 month and see the result like that, you're wondering what is going on with G. and these numbers. It seems that we cannot trust shown numbers, and must recheck them.

      I'm also afraid think about second my site with 100k which one takes a lot of time to push it to the first spot, and what if the scenario will be the same as with my 27k. site.

      I'm going to open adwords campaign.


      Thanks all you guys for help.
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      • Profile picture of the author WyattTenG
        Originally Posted by T.T. View Post

        Hello,

        I'm using G. Adwords Tool. I understand that they are giving estimated numbers, but this is far even from 50% of searches. 27.000 of searches and I get only 600 unique visitors per moth from first or second place. Today my site on the second spot, but there is no different, the same amount of visitors coming from 1 or 2 spots.

        I just don't understand how can be so inaccurate data, from those searches I get only 2%, its obviously not an aprox figure. It's a big mistake, and when you're working on this project 3 month and see the result like that, you're wondering what is going on with G. and these numbers. It seems that we cannot trust shown numbers, and must recheck them.

        I'm also afraid think about second my site with 100k which one takes a lot of time to push it to the first spot, and what if the scenario will be the same as with my 27k. site.

        I'm going to open adwords campaign.


        Thanks all you guys for help.

        Which one you use? The legacy one or default keyword tool now which is in BETA? In my opinion, the BETA version is more accurate now according to my research and testing.

        Hope it helps.

        PS : You will definitely kick yourself hard if you are not using Google Insights as a conjunction with your Keyword Research effort. Google Insights will give you data of how well the search trend is for a particular keyword. If the keyword itself lacks of "real" searches, Google Insights will not show anything as it's not enough searches/data for that keyword. You really don't wanna miss this.
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        • Profile picture of the author Tom E
          The number of hits you get also depends on how well written/targeted your meta description is. If the keyword you rank for is "baby furniture" and your meta description (which is what Google visitors see) is "Get cheap alternators online", you're not going to get may visitors, regardless of how many people search for that keyword.

          Or, you could have a well targeted, but poorly written meta description, which will reduce those numbers as well.
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          • Profile picture of the author T.T.
            Well, it seems that I must leave these two projects...

            Thank you guys for such a useful information. Even when my "100K" site is #5 today, your tips will save my time, and I won't push it to the top. I will start researching for new keywords.

            I will definitely start use Google Trends, Google Insights and work only with Beta Adwords version.
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  • Profile picture of the author XToni
    Google keyword tool shows numbers that are far from being accurate. They are just an estimation. Always use google trends and google keyword tool.
    Also keep in mind that those numbers contains also competitors searches and automatic rank checking software searches.
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    • Profile picture of the author paulgl
      You have to understand the difference between real-world searches
      done by real people for real keywords in real time on real computers...

      If not, then no matter how many mythical searches you think are done
      with your site being #1 or so is just pure speculation.

      What google shows in that regard is given as a number that takes a lot
      tweaking and estimation.

      The proof of the pudding is in the eating.

      Your stats are just about right.

      Paul
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      If you were disappointed in your results today, lower your standards tomorrow.

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    • Profile picture of the author T.T.
      Originally Posted by XToni View Post

      Google keyword tool shows numbers that are far from being accurate. They are just an estimation. Always use google trends and google keyword tool.
      Also keep in mind that those numbers contains also competitors searches and automatic rank checking software searches.
      Please quick advise

      I have started using google trends, and I got a question, is it better to write a keyw without quotes or with quotes? Because then it shows different data.

      Thanks a lot!
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  • Profile picture of the author darthtoon
    I've found search estimate tools to be notoriously unreliable - generally speaking your own stats/income figures are the only truly reliable indicator.
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    • Profile picture of the author Bharat2010
      Originally Posted by darthtoon View Post

      I've found search estimate tools to be notoriously unreliable - generally speaking your own stats/income figures are the only truly reliable indicator.
      Thats true! If you are on the First or Second place for the keyword, and you have a low amount of visitors, Then you can't do anything.

      You can complain if conversion rate is low and you want to improve it.
      You can complain if Visitors are Plenty but Pageviews are Low.
      But if you are not getting visitors from the first spot on google, you can't do anything! That suggests that the data is fake (about search Volume!).

      there is no problem on the part of SEO!

      Wait, wait, wait

      Or target Different Keywords!

      Thats a common sense Approach!
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  • Profile picture of the author Jordan Kovats
    Double check your ranking by searching through a proxy like pagewash.com or any other. Your ranking could be in your cache or cookie if you have been searching yourself often. I thought I was #1 once...nope...actuality was 14. Always make sure you are logged out of your Google account too.
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    • Profile picture of the author arttse
      Have you checked your ranking using Scroogle Scraper?

      You may not know but there are hundreds of data centers around the world for the google.com domain. Scroogle lists the US results.

      https://ssl.scroogle.org
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    • Profile picture of the author scannura
      i made that mistake too. good advice. seems as though paying for adsense is the best determinant ... that's too bad...i use the google keyword tool a lot and I really thought it was accurate....bummer.
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  • Profile picture of the author Retta
    I have had the same problem with a couple of my sites. It was back to the drawing board for some new kw's for me.
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    • Profile picture of the author T.T.
      Originally Posted by theseoguys View Post

      Double check your ranking by searching through a proxy like pagewash.com or any other. Your ranking could be in your cache or cookie if you have been searching yourself often. I thought I was #1 once...nope...actuality was 14. Always make sure you are logged out of your Google account too.
      Originally Posted by arttse View Post

      Have you checked your ranking using Scroogle Scraper?

      You may not know but there are hundreds of data centers around the world for the google.com domain. Scroogle lists the US results.

      https://ssl.scroogle.org
      Thanks for sharing these sites, I added them to my list. For checking ranks I use hide ip soft with several different USA IPs and hidemyass.com
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  • Profile picture of the author COBSolutions
    Hope you are not logged into your google account while searching, it produces different results then, i know this might look like a noob answer, but many a times it happens when we just forget about all else while seeing those rankings.
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  • Profile picture of the author aulia
    Login to your Adwords Account, then run Google Keyword Tool to Check Your Keyword. I'm sure you'll find different result.

    Also check the keyword trend. be sure the keywords doesn't get decreased trend.

    thanks
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  • Profile picture of the author J42
    Google's data isn't all that accurate. Sometimes it can show low volume when in fact it's much higher and vice versa.
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  • Profile picture of the author arttse
    Also worth noting that the google keyword tool displays aggregate search results across all of google's network sites - not just google.
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  • Profile picture of the author deloriagod
    Make sure you're logged out of any Google accounts when you search for your site. Google personalizes your searches and if it notices you going to one site again and again then it will give that site a higher rank when it knows you are the one searching for it.

    Also, check the keyword tool again. I brought up a site that it said had 18,000 monthly searches. About a month later my site was doing well (#3) and I wasn't getting hardly any traffic. I checked the keyword tool and Google had changed the monthly searches to 560 >.<
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    • Profile picture of the author T.T.
      Today I have checked my "100k" keyw with G. Adwords Beta version, and it shows 260 local searches!

      Two weeks ago the numbers were about 100k.

      The older version still shows 110k.

      No wonder why I do not get any traffic from 5 spot. My friend's site with 60k searches from 4 spot gets about 100 visitors per day.
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      • Profile picture of the author L41db4ck
        Originally Posted by T.T. View Post

        Today I have checked my "100k" keyw with G. Adwords Beta version, and it shows 260 local searches!

        Two weeks ago the numbers were about 100k.

        The older version still shows 110k.

        No wonder why I do not get any traffic from 5 spot. My friend's site with 60k searches from 4 spot gets about 100 visitors per day.
        It just shows that both sets of figures are far from exact!
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  • Profile picture of the author RendyRamon
    I have has same problem with a couple of my sites. my site is 1st on google but less traffic until now
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  • Profile picture of the author new12world
    I think you should check your site ranking using different servers.. like you can use proxy sites from you country and then check googl in that search with your keyword and check the ranking in that... because some times it hpns that you have different results on different servers...
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    • Profile picture of the author Trevor
      As your sites appears for you in the SERPs is probably not the same as it appears for others. To get exact results of how your site is ranked, make a search via a free proxy site (e.g. hidemyass).
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  • Profile picture of the author efs
    I'd like to add another tool to the conversation - GWT (Google Webmaster Tools).
    If you check under "Your site on the web"->"Search queries", it actually shows you how many impressions your listing showed when someone searched a keyword and how many times it was clicked.
    It shows the average position rank for that keyword, as well as the CTR (Click Through Rate).
    I don't know how incredibly accurate it is (it is Google after all), but it's a starting point.
    It takes a while for the data to gather, but it's very revealing.
    The keywords used to find your site help you understand what people are looking for.
    You could write a description tailored to accommodating those keywords.
    Use this data with Google Analytics, sorted by time on site, and you found your personal magic keywords.

    Which brings me to your click through rate... If searchers are not clicking on your search listing, the simple answer is usually the correct one - your listing isn't what they were looking for.
    Your title+description is literally your sales copy as in PPC. It's a combination of the right keyword density, relevance, and something that screams "click me!"

    BTW, not many people use quotes when searching.
    More savvy users use quotes when they first can't find their answers without them.
    But they're not the majority.

    Quoted searches are often times used by marketers guesstimating their competition.

    Hope this helps,
    Good Luck!
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  • Profile picture of the author efs
    I'm with you FredJones... Why can't Google present accurate data?
    They control their search engine, dbs, etc.
    If they could track where, geographically, queries are coming from, you'd think they could just add a tick mark to that search term.

    I'm sure they're just being weirdly secretive.
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