Keyword Research Question

1 replies
  • SEO
  • |
Hi there,

Can anyone answer a question that I keep meaning to ask.

When doing keyword research, I get my keyword - lets just say crystal healing courses.

When you put into google "crystal healing courses" you get 14000 search results

When you put into google allintitle:crystal healing courses you get 202 search results.

Can anyone tell me what is the difference between the 2 and which is the best one to take into account when doing research.

Many Thanks in advance

Jon Lake
#keyword #question #research
  • Profile picture of the author ComputerGirl
    Hi!

    I would like to ask you if you use Google Adwords, because not just only that is important how many results you will get when you will enter your keyword in Google.

    More important from my opinion is - how many searches does have your keyword in a month, that you could evaluate is it woth to build a campain to promote it and second important factor is how big is a competition for your keyword. If in the results in the first page there are just high PR sites, with hundreds of backlinks, then it will be harder to get in first page anyway.

    So, what I mean is that for me it seems that you maybe started your keyword research from the wrong side. Maybe somebody will not agree with me, but I have never searched for the sites that contain keyword in title, because that is just one small part of all potential competitors.

    By this search (allintitle) you simply will get sites that have in it's title your keyword
    and by search "crystal healing courses" you will get all sites that have a phrase like that anywhere in their site, in title, text or URL.

    If you want to get more information about your competitors then from those two I would more evaluate results that I have with this phrase search!
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