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Google's Take On Wordpress "Pages"

by gigajules
6 replies
  • SEO
    • |
I was wondering what Google's take is for the Wordpress Page sections. This is the section where you can add another tab to the blog and it becomes an independent page.

Is there a disadvantage to using this Page as a content page? Say I want to keyword optimize this page.

Basically I want to showcase the top 5 articles based on keywords. Instead of putting them in the main page and have them listed as postings, they all have a separate page (tab).
#google #pages #wordpress
  • Profile picture of the author dburk
    Hi gigajules,

    I like many other folks use "Pages" rather than posts for some of my most important content, since you avoid duplicate content and the problem of constantly changing content. This "page" with content that remains static allows me to optimized on-page content for maximum results in SERP.
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  • Profile picture of the author bgmacaw
    It's the same as any other web page, just build links to it and have keyword relevant content on it.

    One thing that WP pages don't do is ping. You can do this manually using a service like Pingler or by using a plugin that adds this functionality.
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  • Profile picture of the author Evan-M
    yes I agree, any page I make in wordpress, I usually put the content in pages, and code a menu to link to each page, essentially turns wordpress from a blog to a cms.
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  • Profile picture of the author Social-Media-Marketing
    Originally Posted by gigajules View Post

    I was wondering what Google's take is for the Wordpress Page sections. This is the section where you can add another tab to the blog and it becomes an independent page.

    Is there a disadvantage to using this Page as a content page? Say I want to keyword optimize this page.

    Basically I want to showcase the top 5 articles based on keywords. Instead of putting them in the main page and have them listed as postings, they all have a separate page (tab).
    Google's not going to freak out and think, "OMG! There is a URL on this site that is not linked to from the category, archives, and tags sections of the site! WTH?"

    They look at URLs. They don't care whether it's a "page" or a "post". Many people use WP to render totally static pages (with NO posts)... i.e. a traditional type of web site.

    Nothing wrong with using pages.
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  • Profile picture of the author VegasGreg
    In Google's eye a 'Page' and a 'Post' are exactly the same.
    Each have their own individual url and are a standalone entity.

    Posts will show up in your RSS feed, which has an additional benefit, but you can use a plugin to add Pages to the feed as well.

    I use Maxblog's Ping Optimizer so both Pages and Posts are pinged when added or updated. Not sure if Pages get pinged without it (haven't looked or checked).

    So, out of the box, there are a few minor benefits to a post over a page, however both are the same in Google's eyes as far as raw content.

    And there is NO worries about Dupe content either way as WP's canonical system makes it all good in the eyes of G as well.

    Both Pages and Posts can be SEO optimized in the exact same way.
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  • Profile picture of the author jhonsean
    Agreed. Post and a Page is definitely the same when google engage with those, but still creating high quality with your content and an regular updates that have relevancy with other sites is an advantage.
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