I have also noticed that when I go in and search for local businesses and click on the Google map, there are sponsored link at the top and bottom of the list on the left. I can't post a link yet, but you can replicate this by searching for any business and clicking on the Google map to make the results interactive.
My question is....how do I get on the list with the local results? I think these searchers will be buyers more than people from Google search for my industry which is debt collection.
Any help would be greatly appreciated. I love these forums!