Click To Call Ads (adwords)

3 replies
  • SEO
  • |
I've been playing with google adwords click-to-call ads and am a bit confused. In my case, I have just a phone number, not a web site (and google does not ask me to provide a url). So, in theory, the user should only be able to call the number (since there is no url to click through to).

For some campaigns, I get lots of clicks/calls registered on adwords but no actual calls. Does anybody know of any way to figure out what is going on?
#ads #adwords #call #click #click to call

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