
Arent you tired of keyword mining?
- SEO |
My experience is that most will work, but the TRAFFIC they are attracting or paying for is not the right kind! In a nutshell, there are basically two kinds of searches in Google & other SE's.
The first are what I call "early in the search cycle" search terms. These are people looking for education on something. They are click happy but are "not ready" to buy.
Now here's the secret! The second are what I call "end of the search cycle" search terms. These are people who have satisfied their education needs and are "ready to buy".
Most marketers pay for and target the first category and then wonder why they get so few sales. I always hear things like "I had 300 clicks to my landing page and no sales! What am I doing wrong?"
The trick to successful PPC and search term marketing if your selling something is two target the "keywords that sell", those people who are ready to buy stuff. So there you have it!
If you are intrested in knowing more which I'm sure you as any real marketer would be drop me a P.M and we can talk about this more.

* Get Results - Outsource Your PPC Management |
* Don Burk Advertising & Marketing - www.donburk.com