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Adsense/CTR/Adunits Math help

by Netboom
2 replies
  • SEO
    • |
Hey guys, I've been using adsense on my main website for over a year now and I'm trying to tweak it to get the most out of it. On my main page for the first 5 months or so I had 2 main add blocks which got a click through rate of just under 20% in the month of July. In august I added some of the small text link block that link to a page of adsense adverts. Having looked at the stats today for the month of August my main adverts blocks CTR went down to around 10% and this small text link was getting around 4.7% but more impressions.

If I double the value of the 10% and it works out to more than the value of the 4.7% should I just take away the small link units?

Thanks for your time.
#adsense or ctr or adunits #math
  • Profile picture of the author calfred
    If adding link units doubled or tripled your income, why not?

    But it is general knowledge that the lesser ad units/blocks you have, the more you earn per click.

    20 % CTR is excellent by the way, according to AdSense "standards".
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    • Profile picture of the author Netboom
      Yeah its around 10-11% now I've added the other one line google adverts. But I guess that's still decent considering im getting about 4% CTR with the link units from that page. I've got a fishing related website with around 500 uniques a day but I'm lucky if i get two clicks a day.
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