Link-juice?

My understanding of link-juice is simply "number of backlinks"...as opposed to some kind of labyrinthine structure of bizarre backlinks from all manner of third party content sites.

The root of the idea is that if you have them all pointing to your own site it can look like you've created the content wholly to create a link to your site, as opposed to the content site linking to your site because your site is relevant.

By linking to different site, it's supposed to "model" some kind of natural backlinking structure which makes your site look like it must be an authority because person A posted some content linking to site B which is relevant in content to your site which is promoted through site C.

Its fundamentally flawed. But hey its been promoted for a number of months, with softwares and all sorts of systems and flowcharts on the topic, may be it works (social proof!)

Link juice just means how much "authority" Google finds that link pointing back to a site has. There for, the more authority a site has the more link juice it can give. Personally, I wouldn't worry about trying to boost PR, instead I would just focus on providing highly valuable content to my list.

Mark

Think of a linkjuice as the weight of a link.
The more link juice you get to a specific page the heavier the page gets. That gives you more authority in search engines.
If a site A links to site B, and site C to site B than a link from site B has more link juice than a link coming from other sites.

I hope that helps, I'm not an seo expert but that is my understanding of link juice.

A backlink from a high PR site will give more "juice" than a low PR site.

Let's pretend I am the "search bots (SB)" crawling the internet to find high quality/relevant content that goes with the KeyWord that was typed into G-Mama.

I'm a SB and I find all kinds of links with the keyword. How do I know which ones are the best to bring back to G-Mama?

Hmmmm.

How many people are referring to these links? - this would be word of mouth in human terms - and I find lots. Some are surface links, posted on a high PR site but end there. "Ok, i'll use those" high PR sites tell me the link is probably OK - like Warren Buffet recommending a stock.

Some of those links on are lower PR sites, BUT if I follow that link... it leads me to the same relevant KW and content. That link leads me again, and again.... to more relevant content "hey" I think. "lots of people have been refferring to this KW for a long time... looks like they know what they are talking about... this content is all on par with the typed KW, I'll list it too." Just like if I ask one person opinon on x and this person says to talk to this other person because he has experience in x too... and so on and so on.

I think that if this person were to click on this link, they could find and read relevant content until they died of old age.... I'll list it because that's what they asked for...

I don't know if that's correct... I just wanted to pretend to be a search bot!

hahaha!

It's all about link quality. Sure, it's fine to have site A, B, & C all pointing to your target page but these links qon't have much quality. If you link them in a linear fashion, the quality of each link is pushed through to your website anyway.

Depending on how the rest of your backlinks are set up, this one quality link may be worth a lot more than 3x low-level links.