Is Adsense Dead?

15 years ago

I never did really understand why getting a few pennies for sending people off your site was a better business model than, well, almost any other.

I'd be looking to make $0.50 to $1.00 per unique visitor off that traffic, assuming it's targeted.

Cheers,

Neil

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LetsGoViral 15 years ago

Originally Posted by Neil Morgan

I never did really understand why getting a few pennies for sending people off your site was a better business model than, well, almost any other.

Because you can not monetize all niches with affiliate products and what not. Sometimes you just have to leave it for adsense. I'm not sure why you are failing OP. Maybe try to make the adsense design seem more like your site. I seem to get 'ok' adsense ctr on my blogs.
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secrets2010

15 years ago

Originally Posted by Neil Morgan

I never did really understand why getting a few pennies for sending people off your site was a better business model than, well, almost any other.

I'd be looking to make $0.50 to $1.00 per unique visitor off that traffic, assuming it's targeted.

Cheers,

Neil

Well I guess they get more than a few pennies for sending people off their site...and on some niches might be more profitable adsense than affiliate marketing for example...of course I dont think IM is one of those niches...

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Black Hat Cat Banned 15 years ago

Originally Posted by Neil Morgan

I never did really understand why getting a few pennies for sending people off your site was a better business model than, well, almost any other.

Because it made more money than some of those others. It's not about getting pennies when they leave, it's about which method makes the most money.
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joelraitt

15 years ago

I don't think adsense is dead...I mean thats how Google makes a lot of their $$$$

What type of traffic is it? Celebrity? Porn?

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P.Sharma

15 years ago

adsense has never worked for me too. I just don't have the patience for it since waiting to earn $.05 or even $2 is not for me. If there are CPA offers in your niche try them or promote clickbank products. They all work better than Adsense. To know if there are offers in your niche and which netword has the offer visit offervault

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harro1

15 years ago

Thats why everyone should do keyword research, i know some people getting 10% ctr or more.

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chris_duport

15 years ago

Probably your content has ****ty CPCs. I mean, Adsense is keyword based on the payouts for the most part. Try writing about keywords that have a high CPC??

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Shane Dolby

15 years ago

Getting a lot of traffic don't mean a thing unless its targeted. if its general traffic than your adsense ads are going to be general and usually low paying or unappealing to your audience.

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chris_duport

15 years ago

Also your layout / ad placement might suck. Try using a more Adsense optimized theme?

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johnben1444

15 years ago

There are a lot of factors involve in profiting from adsense such as your niche, your site or blog layout, the CPC of your keywords, your click through rate and others.

If you miss anyone, you are in for trouble (less money). There are lots of good threads on how to make $$$$$ from ad sense on this forum. I implore you to check out the PPC/Ad sense section for more info or better still use the search box above.

John

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kenwarrior

15 years ago

I get an average of $0.25 per click and sometimes as high as $3.37 for a single click, the problem is the very low CTR

I have tried changing the adsense units/colors/placement etc, it does seem that image ads do slightly better than text ads

I'm going to try some CPA offers, the blog does does target a specific clickbank product and does get the occasional sale

I was just woundering if others have been seeing this trend

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3 replies

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x3xsolxdierx3x 15 years ago

Far from it. Adsense is a product and a tool. I'd prefer to look at it as a complementary earning mechanism, used in conjunction with other passive income channels...
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secrets2010

15 years ago

Originally Posted by kenwarrior

I get an average of $0.25 per click and sometimes as high as $3.37 for a single click, the problem is the very low CTR

I have tried changing the adsense units/colors/placement etc, it does seem that image ads do slightly better than text ads

I'm going to try some CPA offers, the blog does does target a specific clickbank product and does get the occasional sale

I was just woundering if others have been seeing this trend

$3.37 for a single click...advertisers pay that much for clicks on the content network??? I would never pay that much for clicks on the content network...

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dawnbreaker 15 years ago

Originally Posted by secrets2010

$3.37 for a single click...advertisers pay that much for clicks on the content network??? I would never pay that much for clicks on the content network...

Well, It's always depend on the market site... The bigger the market the higher the CPC the advertisers will spare.

But still I am on the process of learning adsense, I strongly suggest Clickbank instead of adsense if you want higher EARNINGS.
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Black Hat Cat Banned 15 years ago

Originally Posted by secrets2010

$3.37 for a single click...advertisers pay that much for clicks on the content network??? I would never pay that much for clicks on the content network...

Really? You wouldn't pay $3.37 a click if it made you $4.37 a click?
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socialbookmark 15 years ago

Originally Posted by kenwarrior

I get an average of $0.25 per click and sometimes as high as $3.37 for a single click, the problem is the very low CTR

If your problem is low CTR, it related to the template of your website of to the place of ads. Try to fix it instead of trying to get higher earning from clicks. I know there are many high valuable clicks but $0.25 per click is not bad.
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kenny5

15 years ago

I have not only never made money with adsense, but I have never clicked on those Google ads on any other site either, and I'm pretty sure other people are the same way.

People just don't generally click on Adsense ads anymore. I think most of the population has evolved some sort of blindness towards them.

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bgmacaw

15 years ago

Originally Posted by kenny5

People just don't generally click on Adsense ads anymore. I think most of the population has evolved some sort of blindness towards them.

pro·jec·tion [pruh-jek-shuhn] - In Psychology - the tendency to ascribe to another person feelings, thoughts, or attitudes present in oneself, or to regard external reality as embodying such feelings, thoughts, etc., in some way.

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chrisscott

15 years ago

Your ad placement plays a key role in order to achieve high CTRs. To get success on Adsense is not as simple as to put ads blindly every where in your pages.

You have to be smart enough to put ads aligning with your content perfectly so the visitor read your content and get related ad alongside it.

Generally internet surfers now a days become more knowledgeable and days have gone when they click on ads instantly, now they know what is AdSense and easily figure out their ads but it doesn't mean by any means that AdSense is dead.

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LindseyRainwater 15 years ago

I've had a hard time making money with Adsense, but I don't think it has anything to do with the ads themselves. When people click on my ads, I get a good rate.

My problem is that I'm not getting enough traffic. I know you said that isn't your issue, but I've talked to a few people who blame Adsense, and then I come to discover that their sites have little to no traffic.

Just something for people to think on if they're having a problem with Adsense. No traffic = no clicks. (Yes, it took me a bit to figure that part out when I first started off.)
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iobeek

15 years ago

Originally Posted by chrisscott

Your ad placement plays a key role in order to achieve high CTRs. To get success on Adsense is not as simple as to put ads blindly every where in your pages.

You have to be smart enough to put ads aligning with your content perfectly so the visitor read your content and get related ad alongside it.

Generally internet surfers now a days become more knowledgeable and days have gone when they click on ads instantly, now they know what is AdSense and easily figure out their ads but it doesn't mean by any means that AdSense is dead.

Not 100% true. I have sites with exactly the same layout and not the same ctr. What am I telling you ?
A lot depends on ads served by google, even more than just how you place ads on a web site. fwiw....

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pennynickels

15 years ago

Hello.

Sometimes I'm conflicted - just when I am about to change an ad position from Google Adsense to a different ad type, I get a $2 click. The problem is, it is not nearly often enough at that per click amount.

What to do... what to do...

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1 reply

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ladida

15 years ago

Seems simple enough. You might get a $2 click but what's your monthly average? And at that CPC average, how many people (on average) click on your adsense monthly?

Unless you're questioning your adsense strategy those numbers won't lie.

Originally Posted by pennynickels

Hello.

Sometimes I'm conflicted - just when I am about to change an ad position from Google Adsense to a different ad type, I get a $2 click. The problem is, it is not nearly often enough at that per click amount.

What to do... what to do...

Thanks

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DaWarrior

15 years ago

I have a site which generated many clicks and all of a sudden has dropped significantly.
I think it has to do with the advertiser.
I believe they are testing more and more ADS which end up impacting the our adsense revenue.

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patJ

15 years ago

Adsense is certainly not dead. However, it's not as easy to make money with adsense as it once was. Older and more trustworthy sites will get more high paying ads displayed than newer sites. One site i have gets about 3000/4000 visitors a day and makes me about $100 a day on average.

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Saleese Phillips

15 years ago

What's your niche? my website gets about 14k uniques a and i get at least $50 a day. I think it may be because the ads on my site are related to money making.

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seo vigor

15 years ago

Yea i do have the same problem but it is due to More publisher and less advertisers

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skibbz

15 years ago

Originally Posted by kenwarrior

I have a blog that gets over 10,000 unique visitors and 55,000 page views per month, I have 3 different adsense units on every page yet I only make $1-2 per day

Is this a trend, are people just not clicking on ads any more?

Any suggestions

10,000 unique visitors per month is a very small amount of traffic, I used to get 40,000 per month and was making like $10-$20 per day. so you see you need to be getting well over 100,000K uniques if you want to make substancial dollars with adsense

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JohnMcCabe

15 years ago

Originally Posted by kenwarrior

I'm going to try some CPA offers, the blog does does target a specific clickbank product and does get the occasional sale

I was just woundering if others have been seeing this trend

This may be a big part of your Adsense troubles. You're using the blog to promote a product, and putting distractions in the way (the Adsense blocks). So a few visitors click an ad, and occasionally one buys the product. Most, it seems, when faced with the choice, choose door #3 and simply leave.

Since you aren't exactly breaking the bank with your Adsense ads, why not try removing them for a month or two, and see if your Clickbank sales go up?

As is, you're asking your servant (the blog) to serve two masters working at cross purposes (send people to CB to buy vs. clicking an ad). Much like a human in the same situation, the blog isn't doing either particularly well...

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kenwarrior

15 years ago

Originally Posted by JohnMcCabe

This may be a big part of your Adsense troubles. You're using the blog to promote a product, and putting distractions in the way (the Adsense blocks). So a few visitors click an ad, and occasionally one buys the product. Most, it seems, when faced with the choice, choose door #3 and simply leave.

Since you aren't exactly breaking the bank with your Adsense ads, why not try removing them for a month or two, and see if your Clickbank sales go up?

As is, you're asking your servant (the blog) to serve two masters working at cross purposes (send people to CB to buy vs. clicking an ad). Much like a human in the same situation, the blog isn't doing either particularly well...

What you say is true, I have tried all sorts of combinations, the blog is not really that good, high bounce rate etc, if I could squeeze $10/day from this blog it would be good enough

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kenwarrior 15 years ago

Originally Posted by skibbz

10,000 unique visitors per month is a very small amount of traffic

I think a lot of people on this forum would like to get that sort of traffic to their website or blog!

Looks like you had about the same CTR as me!
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RyanLima

15 years ago

I think people have started to realize that those are paid advertising and the adds are almost invisible to them at this point.

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x3xsolxdierx3x 15 years ago

Does anyone here have an Adsense Premium Account?
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bfas

15 years ago

Do it right, and Adsense is a phenomenal business.

bfas

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carp104 15 years ago

Your low adsense CTR is almost surely a sign of untargeted traffic. You can have 1 billion views but it isn't going to do you any good if your traffic isn't targeted properly.
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- yesacpow 15 years ago
  
  It's nice that you are getting that much traffic to your site but:
  
  How targeted are your visitors?
  Where are they coming from?
  
  Maybe your ad placements need some work!
  Maybe you should optimize your blog for higher paying adsense keywords!
  
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  jimn10 15 years ago
  
  AdSense is definitely not dead...
  
  There are people out there who are making a lot of money with AdSense. I think that the biggest problem some have when trying to monetize AdSense is that they do not really approach it like a business.
  
  Anyone who can generate targeted traffic and provide the right layout can make Adsense work really well.
  
  There is just too much hype about how easy it is to make money with AdSense, you know, just throw a website together and drive some traffic and sit back and enjoy the riches.
  
  There was a time when it actually did work that way. It was easy to use software to create websites with thousands of pages of junk content and get them all indexed with many on the first page of the search results. Unfortunately that ended for the most part way back in 2004.
  
  Today there is just too much competition for eyeballs and Google has closed all of the loopholes so you must work at it to make AdSense pay but the same holds true for promoting CPA offers and affiliate products.
  
  As several people have mentioned in this thread, the layout of your website is very important and I recently found a great free resource that I believe just about everyone with an AdSense website could find useful.
  
  It is an article by Michael Campbell, one of the most respected people in internet marketing. It contains a heatmap that shows the most important(hot) areas of a web page to use for Adsense ads and the types of ads to use in the different positions. It is based on extensive testing and several different page layouts and how well each one performed.
  
  You can download here: dynamicmedia.com/ultimate-heatmap/ it is completely free with no subscription, no strings.
  
  If you use the information in this document to optimize your page layout I bet you can boost your AdSense income, possibly by a lot.
  
  It is an interesting read and there is an important lesson to be learned. Michael had to do a lot of testing to generate the data for his article and you should also always be testing different elements of your pages in order to improve performance.
  
  If you can double your click through rate you can double your income with no additional traffic!
  
  Thanks
  
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cjonn

15 years ago

If you already worked on your ad placements, and the the problem is still there.
Try to put keywords with higher paying

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1 reply

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Ivelin2008 15 years ago

No, adsense is not dead.

I have a website making about $130 a month with just under a 1000 visitors.
I only use one adsense ad block, but it's placed strategically and gets a high click-through rate.

hope that helps
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Marhelper

15 years ago

Is it dead?

Ask Ezine Articles that question.

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Michelle Adams 15 years ago

If people aren't exiting via AdSense how are they exiting? Are they landing on the sales page of the ClickBank product you're promoting and it's not converting? You should be tracking the product and see the number of hits in your ClickBank reporting.

Or are they exiting from the home page or another popular page? You can determine this from your Google Analytics data.

Knowing the answers to these questions can help us deduct with more confidence what the problem might be.
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Tony2010

15 years ago

I have to agree adsense has died for me as well.

I run a high quality fitness site with 100's of original articles and I get plenty of traffic, but adsense especially in the last 3 - 4 months has basically died for me (I understand that my niche is more popular in the first 6 months of the year)

Anyway lately I have noticed strange ads appearing, some in chinese, one for a male enlargement device, basically rubbish ads and my CTR is extremely low compared to what it use to be.

I have tried everything you can manage, swapping the whole layout of my site, text font, size, colour, all the different ad sizes, interest-based ads on/off, banning certain domains, 3rd party ads on/off

But nothing has really worked, because the fact is no one is interested in the ads that are being served.

I know I would get a much better CTR if I had the same ads that the premium publishers get, but alas there is no chance of that at the moment, they get better ad formats that would fit in much better on my site.

In the end I decided to design my own ad banners directing visitors to various affiliate offers that are related to my content. My banners get a ctr up to 10 x greater than adsense and I am making far more money from them.

So look around there are far more methods for earning revenue than adsense.

At the end of the day do what is best for your site and your income.

One more thing I don't understand about google. They say they want to give the internet user the best experience. So why do they say put ads above the fold and in the middle of your content? What do they want? people who have used their search engine to come to your site, immediately click and ad and leave your site? How is that a good user experience and how is that good for your site in the long term?

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Zeb

15 years ago

If you're not doing well with adsense it doesn't mean that adsense is dead at all. It's very well alive and some are making a decent income from it. Including me.

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linkjv

15 years ago

Originally Posted by kenwarrior

I have a blog that gets over 10,000 unique visitors and 55,000 page views per month, I have 3 different adsense units on every page yet I only make $1-2 per day

Is this a trend, are people just not clicking on ads any more?

Any suggestions

Unbelievable with huge traffic like this but generate only small click.
CRT is too low.
May be you need to change the adsense box or changing position of theme

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Intrepreneur 15 years ago

Think

Are you building a relationship with your visitors?
Are your ads placed correctly?
Are you aiming to get more visitors than what you currently have?

The third is most important because if you want to be a good adsense earner you're looking for at least 50K+ unique visitors per month. That's when you start to earn whether people click or not.
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bfas

15 years ago

As has been said, Adsense works wonderfully well, if you treat it as a business, and do it right.

If Adsense has "died" for you, you're either doing it wrong, or haven't approached it as a business model.

I make well into 6 figures on Adsense. But I have learned how to do it effectively, treat it as a business model, and apply myself to it.

bfas

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mjMONEY

15 years ago

I've had much better luck with Adbrite then AdSense.

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bfas 15 years ago

Originally Posted by mjMONEY

I've had much better luck with Adbrite then AdSense.

That's certainly the first time I've heard anyone say they've had better luck with any other contextual ad program!

bfas
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