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Does Google factor in page traffic when evaluating the quality of a backlink?

by brandonbaker
3 replies
  • SEO
    • |
In other words, if you take two identical backlinks, except that one comes from a page that gets 5000 uniques a day and the other comes from a page that gets 5 uniques a day, does Google place more value the first link than the second?
#backlink #evaluating #factor #google #page #quality #traffic
  • Profile picture of the author paulgl
    If that's all you got, the answer would be no.

    Sheer traffic will not signal anything.

    You have to look at the overall picture, like PR, authority,
    and even relevance of the backlinking page.

    I suppose you could make some conjecture about a site just
    by traffic numbers, but nothing that would hold water until you
    did further checking. There are some very high traffic pages that
    I would steer clear of.

    Paul
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    If you were disappointed in your results today, lower your standards tomorrow.

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    • Profile picture of the author scott g
      Paul is right. The amount of traffic a site gets (or doesn't get) will not play a role in the authority of it's backlinks. I have a site that just went up in PR that gets virtually zero traffic (it was for backlinking purposes), but the backlinks from that site will have more Authority, more weight, than a site that gets 1000 hits a day w/ a PR of less...

      Of course you could, if the site that your link is on gets a ton of traffic, OBVIOUSLY that's going to increase your odds of getting some "click!"

      Hope this kind of makes sense!??

      CHEERS!
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      scott g
      "Whatever the mind can conceive and believe, the mind can achieve."
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      • Profile picture of the author paulgl
        Originally Posted by scott g View Post



        Of course you could, if the site that your link is on gets a ton of traffic, OBVIOUSLY that's going to increase your odds of getting some "click!"


        CHEERS!
        I was going to say that, until I thought more about it. I too, would pick a high
        traffic site, but there has to be a caution. It may be mindless traffic with
        little worth. But the answer to the original question still is that traffic is not a factor
        for a backlink's worth to google.

        Paul
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        If you were disappointed in your results today, lower your standards tomorrow.

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