Repeated Keywords in URL - Any problem?

8 replies
  • SEO
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Does repeating a keyword in an url cause any trouble? Reason I ask is that domain name only has part of brand name (two KW + other word), and want to include full name (four KW) in the 'about' page url like this:

www . Kw1Kw2Other . com / about-Kw1-Kw2-Kw3-Kw4 . html

Does that make sense? Would it be penalized for duplication at this level? Using hyphens in about url to add more clarity for page name. No hyphens in domain.

Such a repeat does not really constitute stuffing... or does it?

Merry Christmas and New Year all.
#keywords #problem #repeated #url
  • Profile picture of the author michealcdz
    Why to repeat keywords? there is no problem but you can use other keyword that is also important. what ever you want to say in this "about-Kw1-Kw2-Kw3-Kw4 . html" its obvious from url "www . Kw1Kw2Other . com / "
    but if you want to target that page then its a good url.
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  • Profile picture of the author kaiserthesage
    Don't make the URLs too long. Shorter URLs works best if you're targeting for keywords to rank on SERPs, since having too long URLs will not really be seen through result pages (will just display "http://domain.com/your-longtail-key....")
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    Co-founder and CEO of Grit and Xight Interactive. Author of Kaiserthesage. Follow me on Twitter @jasonacidre

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  • Profile picture of the author shulink
    I would recommend only include 1 set of keyword per url. If you need to talk about all 4 keywords, why not write create a post about each keyword, then you get 4 keyword urls and can optimize them better.
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    • Profile picture of the author australia news
      There is no problem but you should use different keywords. That is useful for your future
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  • Profile picture of the author marketgoal
    You can use your main targeted keyword in Url.
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  • Profile picture of the author theentry
    I think there is no point of doing that.. just double the amount of backlinks and you will rank a lot better then playing with url
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  • Profile picture of the author aliva
    Banned
    Don't spam url and make this easy to remember so you can get direct traffic.
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  • Profile picture of the author RichardHK
    Thanks guys.

    Sinking in Ok after a solid round of good advice from you all. Solution for this page to keep it as short as possible, no duplications, and focussed on those four keywords (which is the company brand name) can simply be:

    www . Kw1Kw2Other . com / about-our-Kw3-Kw4 . html

    Should have realized this earlier, but a Warrior Forum query has done the trick. 'our' is a little superfluous but better than 'the' or nothing. Although a user-focussed 'your' would fit too. Now that's a different query altogether!

    Warrior Forum is the best! Much appreciated. Seasons greetings all.
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    Richard, Hong Kong
    Business Consulting

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