Google Analytics is pretty straightforward, but regarding bounce rate - I cannot understand something:
Yesterday Google sent one of my sites over 200 visitors.
Every visitor who "bounced off my site" for a keyword, which showed a 100% bounce rate, stayed on my site for ZERO seconds. (This looks suspicious to me.)
Many visitors stayed on my site for much longer, but ALL OF THOSE VISITORS had a 0% bounce rate AND went to at least TWO PAGES OF MY SITE.
It is statistically impossible that out of 200+ visitors, nobody (of about 100 visitors) who visited just one page of my site stayed on it longer than zero seconds. What's up with that???
By the way, as an affiliate marketer, I am fine if people visit my site, read my info for 5-55 seconds, and then click from my site to Amazon. Does Google think that is bad??
It's quite possible (and VERY likely) than many people read my article for 30 seconds- 5 minutes, and then click through to my affiliate link. Google is actually giving me a complex by telling me that anyone who does not click through to another page within my site just stays on my site for ZERO seconds - that is totally false!
(As an affiliate marketer, I'm very happy if people click through to my SE listing and then to my affiliate link without reading other pages of my site... why does Google think it is BETTER if people read multiple pages of my site? They found the info they wanted from me, now they are clicking to buy!?)
And, on a related note, does Google penalize me via lower SE rankings for having a 100% bounce rate??
Thanks in advance